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The Guardian - Back to homeThe Guardian

BuzzFeed

May 2024

  • Ramaswamy at a mic.

    Vivek Ramaswamy uses Buzzfeed stake to demand staff cuts, conservative hires

  • Smiling man wearing a navy suit holds a microphone and points his finger while speaking on stage

    Vivek Ramaswamy acquires 7.7% activist stake in BuzzFeed

March 2024

  • The logo of news website BuzzFeed

    Independent to take control of BuzzFeed and HuffPost in UK and Ireland

    Media companies to combine publishing and advertising platforms to target gen Z and millennials

February 2024

  • Hand holds phone with 'Buzzfeed' written in red on screen, behind red background with 'BuzzFeed' in white

    BuzzFeed plans to lay off 16% of employees after selling Complex

    Media group says it will be ‘more profitable, more nimble’ after offloading Complex at a discount and implementing a restructure
  • Headset on laptop keyboard, with no person in sight.

    ‘Breathtaking’ media layoffs continue with job cuts at NowThis and Intercept

    Intercept management announces 15 staff reductions, and NowThis Union reveals whopping 50% of staff laid off
  • The founder and CEO of BuzzFeed, Jonah Peretti (seen here in December 2021) – he is speaking into a microphone, holding a piece of paper, and standing in front of a wall covered with logos for brands including BuzzFeed and HuffPost

    Independent in talks to take over BuzzFeed and HuffPost in UK and Ireland

    BuzzFeed founder and CEO Jonah Peretti told UK staff he was excited about deal, described as ‘strategic partnership’

May 2023

  • An iPhone showing the Buzzfeed website rests on a yellow background table with a keyboard, keys, notepad and plant

    BuzzFeed cooks up new AI-powered recipe generator, Botatouille

  • Jane Martinson

    Vice and BuzzFeed were meant to be the future of news. What happened?

    Jane Martinson
  • Margaret Sullivan

    Vice is going bankrupt, BuzzFeed News is dead. What does it mean?

    Margaret Sullivan
  • Person holding smartphone with logo of broadcasting company Vice Media LLC on screen in front of website.

    Vice files for bankruptcy protection amid cut-price sale to consortium

  • Pop Culture with Chanté Joseph
    Why are so many publications in trouble? Pop Culture with Chanté Joseph

  • How the rivalry between Gawker and BuzzFeed drove a social media boom – and bust

  • The digital media bubble has burst. Where does the industry go from here?

  • ‘Like Icarus – now everyone is burnt’: how Vice and BuzzFeed fell to earth

April 2023

  • The sun sets over the BuzzFeed office in Los Angeles.

    Traffic review: Ben Smith on Bannon, BuzzFeed and where it all went wrong

  • James Hennessy

    BuzzFeed News’ business model turned to dust because they were always at the whim of mercurial tech titans

    James Hennessy
  • BuzzFeed shuts down news divison<br>epa10583214 The sun sets over the BuzzFeed office building in Los Angeles, California, USA, 20 April 2023. BuzzFeed announced on April 20, 2023 the shutting down of their news division as part of a larger series of job cuts as the company lays off 15 percent of their staff. EPA/ETIENNE LAURENT

    The digital graveyard: BuzzFeed News joins sites hanging on in eerie afterlife

  • BuzzFeed employees at work in New York. Peretti suggested that there may not be a sustainable business model for high-quality online news.

    BuzzFeed News to close and parent company to make substantial layoffs

January 2023

  • BuzzFeed logo on a phone

    BuzzFeed to use AI to ‘enhance’ its content and quizzes – report

    Platform will also use technology from ChatGPT’s artificial intelligence firm, Open AI, to ‘inform’ brainstorming

December 2022

  • The ByteDance logo is seen at the company's headquarters in Shanghai, China.

    TikTok admits using its app to spy on reporters in effort to track leaks

    Chinese parent company, ByteDance says four employees, based in both US and China, have been fired
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