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Tim Cook

June 2024

  • Tim Cook at the Apple 2024 Worldwide Developers Conference in Cupertino, California.

    Apple brings ChatGPT to Siri as it debuts ‘Apple Intelligence’ at WWDC 2024

    New features and deal with OpenAI presented at conference marks change in focus for tech giant, which is under pressure to catch up with rival firms’ AI push

May 2024

  • Old white man with a suit and cane on a golf cart

    Warren Buffett backs Apple after firm sells millions of shares in iPhone maker

  • Man in suit and glasses raises hand

    Apple reports slumping iPhone sales as global demand weakens

January 2024

  • Apple’s Vision Pro, a ‘spatial computing’ platform is positioned as a success to the Mac and iPhone.

    TechScape newsletter
    TechScape: Why Apple’s Vision Pro headset won’t have Netflix, Spotify or YouTube

    This new ‘spatial computing’ device is supposedly the most immersive way to watch TV – but major streamers aren’t building apps for it. Plus, Facebook’s AI god complex

November 2023

  • The new Twitter logo rebranded as X displayed on mobile, in front of a 'cracked' photo of Elon Musk

    Apple, Disney and IBM to pause ads on X after antisemitic Elon Musk tweet

  • Jon Stewart

    Apple under fire over cancellation of Jon Stewart show amid China concerns

August 2023

  • FILE PHOTO: Apple CEO Tim Cook introduces Apple Vision Pro at Apple Park in Cupertino<br>FILE PHOTO: Apple CEO Tim Cook speaks under an image of Apple Vision Pro at Apple Park in Cupertino, California, U.S. June 5, 2023. Joe Pugliese/Apple Inc./Handout via REUTERS NO RESALES. NO ARCHIVES. HATHIS IMAGE HAS BEEN SUPPLIED BY A THIRD PARTY. TPX IMAGES OF THE DAY/File Photo

    Apple revenues fall for third straight quarter as company invests heavily in AI

    CEO Tim Cook says increased R&D spending is in part driven by work on generative artificial intelligence

May 2023

  • Apple CEO Tim Cook at the 2020 Apple worldwide developers’ conference.

    TechScape newsletter
    TechScape: Will Apple’s new VR headset be the one to finally catch on?

    In this week’s newsletter: The $3,000 product could be the next Apple gamechanger – or just another cool toy for those who can afford it

January 2023

  • Apple CEO, Tim Cook, speaking in Naples in September

    Apple’s Tim Cook to take 50% pay hit after shareholder feedback

    ‘Compensation’ for CEO down from $99.4m in 2022 to an expected $49m for current year

December 2022

  • a man looks at his Twitter account that is displayed on a smartphone screen

    Elon Musk ‘resolves’ Apple row over ‘removal of Twitter from iPhone store’

    After chat with Tim Cook the tycoon admits misunderstanding and Apple had ‘never considered removing platform’

September 2022

  • Apple’s catwalk … the new iPhone 14 at a lavish launch on 7 September.

    TechScape newsletter
    TechScape: Apple plays it safe with the iPhone 14 – thanks to crash detection

    Your device may be able to call emergency services if you get into trouble. It’s a genuine technological leap in a field where innovation is in short supply

August 2022

  • Apple campus in north-west Austin, Texas, USA

    Apple workers launch petition over firm’s return-to-office stance

  • Apple's headquarters in Cupertino, California

    Apple tells staff to come into the office for at least three days a week

February 2022

  • Apple chief Tim Cook, 61, has a personal fortune of $2.3bn, according to Forbes.

    Apple chief Tim Cook faces shareholder revolt over $99m pay package

  • The Google logo and an Android statue are seen at the Googleplex in Mountain View, California.

    Google to limit amount of personal information shared on Android

January 2022

  • Tim Cook with the iPhone 13 Pro Max and Apple Watch Series 7 during a launch event in Cupertino, California in September.

    Apple boss Tim Cook was paid nearly $100m last year, filings show

    Figure represents a 570% increase on previous year, and was 1,447 times the average Apple employee’s pay

December 2021

  • A photo illustration of swirling images of Mark Zuckerberg, Tim Cook, a Facebook error message, Sophie Zhang, Frances Haugen, the US Capitol and the QAnon Shaman, all interspersed with Facebook's "thumbs-down" icons.

    Facebook’s very bad year. No, really, it might be the worst yet

  • Portrait of Apple CEO Tim Cook.

    Tim Cook reportedly signed five-year $275bn deal with Chinese officials

October 2021

  • Apple CEO Tim Cook introduces the latest iPad and iPad mini to the iPad lineup during a special event at Apple Park in Cupertino, California on 14 Sep 2021.

    Apple blames chip shortages and slow supply chain for disappointing quarter

    Despite posting lower than expected revenues, iPhone 13 sales nearly doubled while iPad sales grew by 21%

September 2021

  • FILES-US-IT-COURT-ANTITRUST-EPIC-APPLE-APPEAL<br>(FILES) This file illustration photo shows the opening screen of Epic Games Fortnite reflecting onto the Apple logo of the back of an I-mac in Los Angeles on May 3, 2021. - Epic Games said September 10, 2021, it will appeal a US judge's ruling that loosened Apple's control over app store payments, but did not brand the tech giant's dominance as a monopoly. (Photo by Chris DELMAS / AFP) (Photo by CHRIS DELMAS/AFP via Getty Images)

    Apple bans Fortnite from App Store indefinitely as legal battle continues

    Epic CEO condemns ‘extraordinary anticompetitive move by Apple’ in case that could take years
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