Luca Magliano takes Wallpaper* on a tour Bologna, the home of his non-conformist fashion label

Luca Magliano gives Wallpaper* an insider’s guide to Bologna, Italy, the lifeblood of his on-the-rise label – from a museum of queer history to a mystical cemetery (and plenty of gelato)

Magliano S/S 2024 runway show
The finale of Magliano’s S/S 2024 runway show, held at Pitti Uomo. For his collections, designer Luca Magliano draws inspiration from the subcultural scene of his native Bologna
(Image credit: Photography by Gerardo Gazia, courtesy of Pitti Uomo/Magliano)

Bologna is the lifeblood of Magliano, the 2017-founded Italian label helmed by Luca Magliano, who continues to live and work in the city at a purposeful distance from the world’s fashion capitals. A rising star of Italian fashion, having won the Karl Lagerfeld Award at the LVMH Prize in 2023 and appearing as a guest designer at Pitti Uomo the same year, his work draws on Bologna’s revolutionary spirit and thriving subcultures. The result is twisted riffs on classic menswear, warped and subverted in the designer’s distinctive style. ‘It is about treating with a wild irony a stereotypical ideal of manhood by messing with the fundamentals of a classic wardrobe,’ he told Wallpaper* in 2023.

Here, taken from the September 2024 Style Issue of Wallpaper*, the non-conformist designer takes us on a tour of his home town – from a museum of queer history to a ‘monumental and mystical’ cemetery, and gelato pit-stop for every mood.

Luca Magliano’s guide to Bologna, Italy

Luca Magliano portrait in black and white

Luca Magliano, who founded his eponymous label Magliano in Bologna in 2017

(Image credit: Photography by Jacapo Benassi)

Certosa di Bologna

‘A monumental and mystical cemetery, located just outside the walls of the city.’

Villa Cassarini Gardens’ pink triangle

‘In 1990, a pink triangular plaque was unveiled in the Villa Cassarini Gardens as a memorial to all the homosexuals persecuted under the Nazi regime. It was the second memorial of its kind, after one in Amsterdam, and is a symbol of political determination.’

CDoc Cassero

‘This LGBTQIA+ centre is a cultural and political space that has shaped the city since 1982. Inside, you will find the Centro Documentazione Flavia Madaschi, the queer Italian archive par excellence.’

cassero.it

Ice cream in three colour on countertop

La Sorbetteria Castiglione gelato, the best ‘if you are hearbroken’

(Image credit: Via @la_sorbetteria_castiglione)

Roberto ‘Freak’ Antoni statue

‘The 2018 statue of the leader of the band Skiantos shows the singer coming out of a toilet with a propulsion backpack. Skiantos’ song Gelati was the finale of one of our shows.’

Museo per la Memoria di Ustica

‘In 1980, a plane carrying 81 people, which had departed from Bologna, was shot down in the Tyrrhenian Sea. The cause of this tragedy became a state secret, and the truth was buried. Christian Boltanski’s permanent installation, featuring the plane’s wreckage, pays homage to the lost lives.’

museomemoriaustica.it

Gelaterie

‘I never really understood the relationship between ice cream and Bologna, but all the ice cream shops here are delicious. These are my favourite ones: Stefino, for the best vegan offerings; La Sorbetteria Castiglione, if you’re heartbroken; and Il Gelatauro, for midnight indulgence.’

stefino.it, lasorbetteria.it, gelatauro.com

Casa Morandi

Casa Morandi, Giorgio Morandi’s former home, ‘the essence of Bolognese chic’

(Image credit: Courtesy of Bologna-Modena Tourist Territory)

Casa Morandi

‘Giorgio Morandi, an artist famous for his rarefied still-life paintings, once said he was painting the air of Bologna. His museum-house is the essence of Bolognese chic, with the most beautiful colours in the world.’

museibologna.it/morandi

Trattoria Da Vito

‘This trattoria opened in 1949 and hasn’t changed since – more than half a century of tagliatelle and card games, run by a family that never really touched the menu.’

trattoriadavito.it

This article appears in the September 2024 issue of Wallpaper*, available in print on newsstands, on the Wallpaper* app on Apple iOS, and to subscribers of Apple News +. Subscribe to Wallpaper* today.

Fashion Features Editor

Jack Moss is the Fashion Features Editor at Wallpaper*, joining the team in 2022. Having previously been the digital features editor at AnOther and digital editor at 10 and 10 Men magazines, he has also contributed to titles including i-D, Dazed, 10 Magazine, Mr Porter’s The Journal and more, while also featuring in Dazed: 32 Years Confused: The Covers, published by Rizzoli. He is particularly interested in the moments when fashion intersects with other creative disciplines – notably art and design – as well as championing a new generation of international talent and reporting from international fashion weeks. Across his career, he has interviewed the fashion industry’s leading figures, including Rick Owens, Pieter Mulier, Jonathan Anderson, Grace Wales Bonner, Christian Lacroix, Kate Moss and Manolo Blahnik.

With contributions from