Adreach Group

As we approach the year's final stretch, it’s time to shift your business into high gear to close 2024 on a strong note. The last months are crucial for hitting year-end targets. Focus on strategic advertising to boost sales, visibility, and engagement throughout the festive season. Strategies we recommend: ✅ Boost Visibility—Use out-of-home (OOH) and street pole advertising for high-frequency exposure in key locations. OOH campaigns typically yield an R140 return for every R25 spent. ✅ Drive Sales – OOH works effectively alongside digital channels, creating integrated campaigns with multiple touchpoints. Combining OOH with digital can increase brand activation by 46%. High-traffic street pole ads can also drive impulse purchases and festive shopping. ✅ Leverage Seasonal Momentum – Tap into holiday spending by advertising near retail centres. 62% of shoppers report heightened awareness of promotions through OOH ads during peak seasons. ✅ Targeted Exposure – OOH and street pole ads allow hyper-local targeting, precisely reaching specific demographics. Let’s make the final two months count! Start an OOH or street pole campaign to maximise your brand’s visibility. Reach out to us (https://lnkd.in/dDRQH9pn) to get started and finish Q4 strong!

Increase Foot Traffic with Targeted Ad Placement! Strategically placed street pole advertisements can effectively guide potential customers to your business. By analysing customer movement patterns, Adreach can help you place advertisements that lead directly to your storefront, boosting both foot traffic and brand visibility. Contact us to start planning a more effective advertising strategy: https://bit.ly/4c0zPBB Or read our latest article on our website https://bit.ly/3MWIcUy #OOHAdvertising #BrandVisibility #StreetPoleAds #Adreach

Are you curious why over 2,000 advertisers trust Adreach to power their campaigns?  It’s because we deliver more than just exposure—we deliver results.  With unmatched expertise in street pole advertising and sustainable solutions, we put your brand front and centre. Join the advertisers who’ve already seen the difference Adreach can make.  Let’s talk - https://lnkd.in/dDRQH9pn 

At Adreach, we’re proud to support the Safe Passage Programme, an initiative assisted by our founder, Bradley Fisher, in partnership with the SDI Micro Enterprise Trust. This program focuses on creating safer, more connected cycling lanes, starting with the Langa to Cape Town CBD route, while providing green job opportunities for youth. Brad’s vision extends beyond infrastructure. Through collaborations like Green Riders, which provides last-mile delivery jobs using e-bikes, we’re tackling unemployment and environmental sustainability—two critical issues we’re passionate about. We know there’s still much work to be done, and we believe partnerships are vital to driving real change. If you’re interested in joining us on this journey or learning more about how you can get involved, reach out to us today - https://lnkd.in/dDRQH9pn Together, we can create safer, greener cities and provide opportunities for the next generation of South Africans.

Target your ideal target audience on their daily commute! Street pole advertising is transforming the way organisations look at advertising. And here’s why: ➡️ 90% of urban commuters in South Africa are exposed to street pole ads during their daily commutes. ➡️ The cost per thousand impressions (CPM) for street pole advertising is notably low, ranging between R10 and R50, making it a budget-friendly option compared to other mediums. ➡️ 43% of South African consumers who noticed street pole advertising said they took action afterward. ➡️ Over 50% of street pole campaigns now feature digital call-to-actions, bridging the gap between outdoor advertising and online engagement. This has been shown to increase digital traffic by 20-30% when integrated correctly. This data speaks for itself as to why street pole advertising is a cost-effective, impactful and high-reach option for your advertising needs. If this didn’t convince you, get in touch with us today. https://lnkd.in/dDRQH9pn 

Innovation for Brand Growth Is your brand ready to innovate sustainably with Adreach? In 2024, radical innovation will be crucial for sustainable brand growth. Adreach’s strategic street pole advertising solutions can help brands implement bold, consumer-centric innovations that resonate with sustainability goals. Innovate with Adreach—partner with us to drive sustainable growth through strategic street pole advertising. https://bit.ly/4c0zPBB #SustainableGrowth #RadicalInnovation #AdreachOOH #BrandSuccess #Adreach

How to Choose the Best Out-of-home ( OOH) Advertising Options for Your Business OOH advertising offers businesses unique opportunities to capture attention in high-traffic areas and build brand awareness. However, selecting the correct type of OOH format can significantly impact your campaign's success. Here is how you can determine the most effective option: 1️⃣ Understand Your Campaign Objectives 2️⃣ Match the OOH Format to Your Audience 3️⃣ Leverage Creative Approaches to Stand Out 4️⃣ Consider Location and Proximity 5️⃣ Evaluate Your Budget and Campaign Duration Adreach can help you find the perfect OOH space to suit your requirements, ensuring your message resonates with the right people in the right places. Explore options like Supalites, Icon Boards, Street Pole Ads, and more to create an impactful OOH campaign that meets your objectives. By analysing your goals and carefully matching the OOH format to your target audience, you'll be better positioned to maximise the impact of your outdoor advertising efforts.

Street pole advertising works hard in ways you might not expect. The data tells the story…. Street pole ads are highly effective for local reach. In South Africa alone, out-of-home (OOH) advertising, including street poles, reaches 89% of the population weekly. These strategic placements allow businesses to engage with commuters in real-time, targeting specific geographic areas. Street pole ad effectiveness, is further enhanced as research shows that OOH campaigns increase digital activity by 46%, bridging traditional and digital marketing efforts. Moreover, street pole ads are a constant, visible reminder to potential customers. The average person spends nearly 70 minutes commuting daily, and street poles positioned at traffic lights or busy intersections guarantee exposure. If you’d like to hear more about these offerings, click here: https://lnkd.in/dDRQH9pn

Don't Waste your Resources Adreach can help you ensure that your street pole ads are seen by the right audience at the optimal time, enhancing your campaign’s efficiency and return on investment. Contact us today to discuss the best placement for your next campaign: https://bit.ly/4c0zPBB #AdvertisingROI #MarketingStrategy #StreetPoleAdvertising #Adreach

Over 50% of consumers in South Africa say sustainability directly influences their purchase decisions. Adreach is paying close attention to this mindset. By partnering with proudly South African companies like Shwe, we recycle the Supalite PVC inners from our street pole advertising. These inners are repurposed as waterproof linings for bags, ensuring they don’t end up in landfills or polluting the environment. This represents our commitment to ensuring that the footprint we leave behind aligns with the values of today’s conscious consumer. How do you think brands can balance innovation with sustainability?