Andrea Rademeyer, Ask Afrika’s visionary Executive Chair, will be sharing a detailed overview of her experiences at the recent ESOMAR Congress in Athens, joined by expert co-presenters Adhil Patel and Winani Ndlovu. They’ll dive into key insights, trends, and valuable feedback from one of the world’s leading research forums! 👉 Don’t miss out! If you haven’t registered with SAMRA yet, there’s still time. This is your chance to gain fresh perspectives directly from Local and Global industry leaders. REGISTER HERE: https://lnkd.in/dkuvix4p In-person delegates: FREE Online delegates: Register and pay to receive your unique link 🎥 For online attendees, your unique link will be sent once payment has been received—mark your calendars and get ready for a knowledge-packed session! The event will be hosted at Old Mutual – Mutualpark, Jan Smuts Drive, Pinelands, Ground Floor, The Auditorium #AskAfrika #ESOMAR2024 #MarketResearch #SAMRA #IndustryInsights
Ask Afrika (Pty) Ltd
Market Research
City of Tshwane, Gauteng 5,037 followers
Ask Afrika is a full service market research company. We support our clients’ decisions through facts.
About us
Ask Afrika is a full service market research company. We support our clients’ decisions through market research facts. Typically, our clients’ require information around social research and philanthropy, experience measures and consulting, and brand dynamics. Social research decisions are required around HIV/Aids and more recently, Covid-19. Educational and early childhood development, fair-trade shopping, media and financial research are some of the areas we love to work in. NGOs, public- and private sector clients choose to work with us to get the pulse of the nation. Besides being decisioneers in brand and customer experience research, Ask Afrika is well known for creating some of the most useful, go-to industry benchmarks, including the Ask Afrika Orange Index®, the Ask Afrika Icon Brands®, the Ask Afrika Kasi Star Brands and the Target Group Index (TGI). Ask Afrika’s knowledge of brands is extensive. The Target Group Index (TGI) survey, which measures psychographics, service, products, media and brands, has been used by the majority of the top 50 advertisers and media owners in South Africa for nearly two decades. Our clients operate across various industries, including retail, telecoms, finance, and the public sector. We offer tailor-made and ready-to-use offerings for all our clients regardless of the size of project. In addition to being brave, agile, vibrant and experimental, we apply deep thinking to every research project. Our aim is to be great at everything we do and to make a meaningful impact. Partner with Ask Afrika in order to confidently make game-changing business decisions that grow your business. www.askafrika.co.za | Connect@askafrika.co.za
- Website
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http://www.askafrika.co.za
External link for Ask Afrika (Pty) Ltd
- Industry
- Market Research
- Company size
- 51-200 employees
- Headquarters
- City of Tshwane, Gauteng
- Type
- Privately Held
- Founded
- 1995
- Specialties
- Orange Index, Icon Brands, Kasi Star Brands, Social Research, Customer Satisfaction Research, Target Group Index, Brand Research, Product Research, Market Research Intelligence, Research Analytics, F2F Research, Data Integrity, Mystery Shopping, and Decisioneers
Locations
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Primary
194 Bancor Avenue
City of Tshwane, Gauteng 0181, ZA
Employees at Ask Afrika (Pty) Ltd
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Finn Raben
CEO | Successful Business Leader | Strategic Growth Advisor | Change Consultant | Public Speaker
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Pieter J. Rossouw
Research Psychologist | Executive: Research Services
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Monique Greenland
Senior Research Executive at Ask Afrika
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Andries de Jager
Data Capture Manager at Ask Afrika
Updates
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IN THE MEDIA: Ask Afrika Orange Index® https://lnkd.in/dP5qaqXY
Kliënte is die mees tevrede met Discovery Bank, wys indeks | Netwerk24
netwerk24.com
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Ask Afrika | Orange Index® Customer experience benchmark study 2024/2025 PRIVATE BANKING INDUSTRY WINNER: Discovery Limited For three decades, Ask Afrika has empowered businesses with objective insights to uncover the drivers behind success. Harness the power of our diagnostics to keep your strategies sharp, adaptive, and future-ready. Stay competitive and ahead of the curve. #CustomerService #ConsumerTrends #BusinessResearch #BusinessGrowth #StrategicInsights #AskAfrika
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Ask Afrika | Orange Index® Customer experience benchmark study 2024/2025 BANKING INDUSTRY WINNER: Discovery Limited Ask Afrika has been helping businesses attain industry leadership for 30 years. We focus on diagnostics to understand and maintain your winning edge and help you adapt strategies to changing client needs. Stay ahead of your competitors! #CustomerService #ConsumerTrends #BusinessResearch #BusinessGrowth #StrategicInsights #AskAfrika
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Ask Afrika | Orange Index® Customer experience benchmark study 2024/2025 AUTOMOTIVE INDUSTRY WINNER: Mercedes-Benz South Africa With 30 years of experience, Ask Afrika helps Brands understand why winners win, and how to sustain that success. Our independent insights ensure your strategies stay relevant. #CustomerService #ConsumerTrends #BusinessResearch #BusinessGrowth #StrategicInsights #AskAfrika
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Introducing the top 10 ranked winners from this year’s Ask Afrika Orange Index® measurement! These brands have set the bar for exceptional customer experiences in South Africa, excelling in customer satisfaction, emotional satisfaction, and loyalty – all while leading in their respective industries. For 23 years, the Ask Afrika Orange Index® has been South Africa’s leading customer experience benchmark study. This year, over 46,000 consumers were surveyed about their real experiences and expectations with 200 brands across 26 industries. The research comprises 154 variables and 31 core benchmarks, assessing customer interactions across 21 contact channels. Stay tuned for more insights from the Ask Afrika Orange Index®, as we continue to Liberate the Truth for Humanity and help companies unlock the immense value of CX in driving business success. Interested in knowing how these industry insights can benefit your organization? Contact faye@askafrika.co.za or call 012 428 7400 to learn how the Ask Afrika Orange Index® can help you create meaningful customer experiences that drive success. #AskAfrikaOrangeIndex #Top10CXWinners #CustomerExperience #CXLeaders #BrandExcellence #CXInnovation #SouthAfricaTopBrands #CustomerSatisfaction #CXBenchmark #OrangeIndex2024 #LiberatingTheTruth #TopPerformers
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Read all about it! Discover which brands are setting the standard in South Africa’s customer experience – the results are in, and they’re revealing the best of the best! A heartfelt thank you to our incredible publishing partners and advertisers for their invaluable support in making this supplement publication a reality. A special thanks to Rapport for featuring the Ask Afrika Orange Index® and showcasing South Africa’s top performers in customer experience in a bespoke supplement. This collaboration is just one of the many ways Ask Afrika is Liberating the Truth for Humanity. For more information - contact Faye@askafrika.co.za / 012 428 7400 #AskAfrikaOrangeIndex #CustomerExperience #LiberatingTheTruth #CXLeaders #TopPerformers #Rapport #BrandExcellence #CXRevealed #OrangeIndex2024 #SouthAfricaTopBrands #CustomerSatisfaction #CXInnovation
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The Ask Afrika Orange Index® survey results and top-line insights will be featured in Rapport on Sunday, October 20th. Be sure to get your copy at any retail outlet. The Ask Afrika Orange Index® is South Africa’s leading customer experience benchmark, measuring service excellence across industries for over two decades. Through an in-depth, nationally representative survey, the Index evaluates brands based on customer satisfaction, trust, and loyalty, providing valuable insights into the top-performing companies in the country. It serves as a trusted guide for businesses to understand consumer expectations and improve their service delivery. #AskAfrikaOrangeIndex #CustomerExperience #CXBenchmark #ServiceExcellence #TopPerformers #BrandInsights #CustomerSatisfaction #SouthAfricaBusiness #CXLeadership #Rapport
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‘’We ’ve been working with the Ask Afrika team for many years, and the wealth of information in the TGI database coupled with a very hands-on team has helped us perfect our strategies and ensure that we’re always talking to the right customers’’ TOYOTA #TGI #AskAfrika #CaseStudy #Toyoya #MarketInsights #ConsumerBehavior #GlobalMarketAnalysis #DataDrivenDecisions #MarketResearch
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Thank you to all our guests who attended the TGI Data launch events! We truly loved sharing the latest data updates and innovations with you. Whether in the beautiful city of Cape Town or Gauteng, it was a pleasure meeting you in person and showcasing the exciting new features of TGI. There’s so much more we’d love to share with you! Feel free to reach out to Maria (maria@askafrika.co.za) or Faye (faye@askafrika.co.za) to schedule a personalized briefing for your team.
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