ActiveXchange APAC

We have entered a new era of experiential activations! ⚡️ Last week we had an absolute blast gaining invaluable insights from leaders of the industry at the Sponsorship News conference 'The Activations Showcase' at Marvel Stadium in Melbourne. 🎫 🎤 The key take away from the event was HUMAN CONNECTION! There is certainly a strong shift for meaningful and authentic experiences across all audiences. Combining tech, live music and sport to make all your activation dreams come true. Well done to Matt Baxter and his team on a brilliant event, along with Mike Morris and ActiveXchange APAC 🚀 CSP International P/L Ryan Sanderson

Connecting sport participation with data driven brands and sponsorship partners > more active communities is a win-win!… Mike Morris ActiveXchange APAC

Use our Advanced Movement data to tell the story of your assets, whether they're the MCG on Grand Final Day or a community park on a weekend. Learn more about how your assets are being used, how people are using them and what the users of those assets want. Activate more users, make tangible improvements and track your progress. Reach out to Mike Morris or the team for more information.

We're happy to announce that Volleyball Australia has joined the ActiveXchange network, welcoming them to a group of national sports utilising the power of their own data to produce meaningful solutions. Working with a sport with a truly national reach on a pivotal facilities strategy is an exciting prospect!

What a journey so far, all in the belief that a joined up network is collectively more informed and can reach further > so what does this really mean.... ✅ As a network, bringing together the best and latest household profiling + community data + movement data (alongside sport registration data) so sports can use membership demand forecasting and social value to better focus their own resources on growth > do more with less! 📊 ✅ As a network, being better placed to inform and connect with local governments and brand sponsor partners > discover and unlock mutually beneficial strategic and commercial opportunities 💡 The journey has just begun! ActiveXchange APAC Alex Burrows Michael Clinton Richard Boyle Callum Warner Mike Morris Alexandra Ash GAICD Thomas Gillin @Ries @Stephanie Monique Stewart @Justine Simon Haire Martin Sheppard FCIMPSA, MSAPIA Chris Patterson, MBA, P.Eng Sara Ebrahimi Youssef Ait haddou Sydney Dechamplain Mike Roma Ben Jones John Oxley Gary Mudie Matthew Hook

We're proud to continue to support Aquatics & Recreation Victoria at this week's #ARVIndustryConference2024 where the theme is 'Unlocking Our Potential'. A particularly relevant theme for us, as we're always striving to help our partners, clients and the broader industry discover and unlock the potential of their data. That includes constantly listening to our customers to provide better solutions - some of which we're happy to share with customers for the first time. Come and see Mike Morris at stand 32 in the State Room to find out more about our updated #SocialValue & #AdvancedMovement modules and how we are enabling councils and operators to make better data-driven decisions and understand how individuals and communities are using key facilities.

It's always great to see a strategic vision come together and shape how New Zealand's growing and diverse population will be able to gain access to and hopefully enjoy aquatic facilities through to 2038. As demand increases so does the cost of providing access and this approach really seeks to explore how we can increase availability to help increase aquatic skills and reduce the associated risks with enjoying New Zealand's coastal environment. Congratulations to Sport New Zealand, Jo Wiggins and Richard Hutchinson, glad that ActiveXchange could contribute to this piece of work. https://lnkd.in/gxmUCz_V

We're delighted to welcome Wollondilly Shire Council to the ActiveXchange network! We look forward to supporting their sport and recreation strategic planning aspirations of their open space, recreation and community-focused facilities.

We are excited to bring on board another Victorian LGA with the City of Stonnington joining the ActiveXchange network! We hope working together with our data intelligence platform will provide insights on participation, and quantify passive recreation, to support the local community via the Active Stonnington Strategy.

Going full circle 🌏🌍 earlier this week as our Founder Alex Burrows was on stage in London at Australia House alongside UK network partners speaking about how we’re working to bring commercial brands closer to community sport and recreation (in the UK as well as across Australia & NZ). So organisations are less reliant on government and everyone can reach further! “It’s as much about your people as it is your sport”… so knowing > aligning the consumer propensity of your members with target sponsors and brand partners. If you’re responsible for commercial within a sport or leisure organisation and looking for new data driven approaches, it’s worth a quick chat with Mike Morris or Callum Warner for the latest 📊 ActiveXchange APAC ActiveXchange UK/Europe etrainu Sport:80