We create brands and digital experiences that leave a mark. We are a creative agency who are light on our feet and swift in action. Our integrated approach means each part of your project is analysed from every angle and created to last. No slick salesmen here, just brutal honesty and a talented crew to help you make it all happen.
External link for Groundcrew
Level 1, 22 Ross Street
Brisbane, Queensland 4006, AU
Groundcrew reposted this
Hey Brissy! I’m thrilled to say tomorrow night TDK Brisbane will be at Groundcrew located in Newstead. These guys are some of the best in the business specialising in branding and digital design. They have been so kind to share some of their work, philosophies, and be part of a panel discussion. So come on down at 6pm, the event is free! Grab your tickets through the link below. Keen to see you guys there! 😊
Groundcrew reposted this
It's never to early to pedal ahead - Valley Velo 2025. Save the date! We are very pleased to confirm Valley Velo 2025 will be held on May 31st. Put it in the diary and we'll let you know shortly when registrations open up. Thank you very much for all the messages of support received from riders and sponsors for the inaugural event. We will work hard for your encore next year! Target 250..... (riders and donation $...) MND and Me Foundation The Compass Institute 99 Bikes ENTAG Groundcrew Kerdic Sunfresh Linen Nu-Pure Beverages Hall Browns Accountants @Kartz Group @Lindy Australia @Ello Finance Chapcon Design & Construct Best Life Adventures Fulcra Financial Bikey Wipes @Brisbane Valley Roasters Brisbane Valley Rail Trail Goodwood Finance HEH Civil Pty Ltd BDO in Australia
Sable · Rubber Reimagined Introducing Sable Rubber, formerly known as Molectra. Rubber has long been synonymous with unsustainability. In Australia, we do not produce any virgin rubber and instead import it. Typically, rubber’s lifespan is short—vehicle tires lose tread quickly and often end up in landfills or incinerated. Sable is actively working to change this narrative by transforming the way rubber is regenerated. They take used rubber, process it and transform it into a genuine alternative to virgin rubber - fit for any application. When the project started, a phrase emerged within the team: “black is the new green,” fitting for the innovative and disruptive spirit of the brand. We leaned into this idea through the name “Sable,” a derivative of “sustainable” a word used ubiquitously to describe black. We repositioned the brand from a recycling company to a tech company, giving Sable the potential to stand out in a stylistically stagnant industry. We built on the central attributes of innovation and minimalism to bring to life the 3D visuals that tell the story of rubber regeneration. Scope: Brand strategy, naming, logo, visual identity and website design and website development. Ben Conley Joel Mechielsen Kevin Lam Carl Beaverson Jackson Todd