Bond Brand Loyalty

Elevate your program’s performance with custom benchmarks on a national and global scale! Tap into nearly 15 years of predictive loyalty insights, proven models, third-party wallet data, and cutting-edge AI strategies. Download The Bond Loyalty Report Executive Summary here: https://bit.ly/3C2iV9c #theloyaltyreport #loyaltyperformance #loyaltydata #loyalty #customerexperience

Bond has won 4 awards at this year’s International Summit Awards (SIA)! We were selected out of thousands of entries from 27 countries. The SIA are international creative, marketing, and advertising awards with a 30+ year history whose mission is to recognize, celebrate, and promote exceptional creativity and innovation across global media. We won in the following categories: - Winner Silver | Complete Rebrand/Redesign for Amazon’s DSP Program - Winner Silver | Integrated Campaign (Consumer) for AMD - Winner Silver | Social Change for Indeed’s Rising Voices Website Redesign - Winner Bronze | Branded Content for Indeed Congratulations to our clients Amazon, AMD, & Indeed, and our teams involved in delivering creative excellence to the highest degree! #loyalty #customerengagement #summitinternationalawards #marketing #marketingcreative #marketingagency

Designing a loyalty program that strikes the perfect balance between a seamless customer experience and robust security measures is no easy feat. Dive into our latest blog post to discover best practices for creating loyalty programs that are both enjoyable and secure: https://bit.ly/4dYo5jC For even more tactics to safeguard your loyalty program, join our Webinar with the Loyalty Security Alliance on October 24th @10 a.m. ET, "Designing Your Loyalty Program to Decrease Fraud Vulnerability." Register here: https://bit.ly/4eRMjxb #Loyalty #CustomerEngagement #FraudPrevention #BrandTrust

Dove’s new campaign speaks to the power of loyalty when it upholds the values of customers. With seemingly every brand adopting AI in one form or another, Dove’s stance on AI stands out and—with their well-intentioned track record—hits the mark. Authentic marketing can create more meaningful and impactful connections with target audiences. For more on industry-leading intelligence, subscribe to our Mkt Intel Trend Subscription here: https://lnkd.in/ga99pEXc  #artificialintelligence #ai #marketing #loyalty

Join our Webinar on October 24th @10 a.m. ET! Are you worried about fraud targeting your loyalty program? You're not alone. Fraudsters are increasingly setting their sights on loyalty programs, and it's crucial to incorporate robust security measures from the get-go. Bond and the Loyalty Security Alliance are teaming up to bring you an insightful webinar on "Designing Your Loyalty Program to Decrease Fraud Vulnerability."   What you'll learn:  · Best practices for integrating security into your loyalty program design · Balancing seamless customer experience with strong security measures · How to evolve your program while maintaining its integrity Prioritize the security of your members and safeguard your loyalty program from the ground up! Register now and secure your spot here: https://lnkd.in/gSWfcU5m   #Loyalty #FraudPrevention #Webinar #CustomerExperience #Security  

This week, Bond Brand Loyalty was present at The BIG Handshake (TBH) in Amsterdam, and we had the pleasure of having Rob Daniel on board for a very interesting panel discussion. The session was a deep 𝗱𝗶𝘃𝗲 𝗶𝗻𝘁𝗼 𝘁𝗵𝗲 𝗺𝗶𝗻𝗱𝘀 𝗼𝗳 𝘁𝗵𝗲 𝗖-𝘀𝘂𝗶𝘁𝗲, focusing on what they need to hear and see to get their buy-in for loyalty program plans. We explored how to secure investment approval and the support needed to achieve departmental goals. Scott Lewis and I were amazed by the strong resonance and the number of questions we received on this topic, particularly around how those 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗹𝗲𝘀 𝗳𝗼𝗿 𝗹𝗼𝘆𝗮𝗹𝘁𝘆 𝗽𝗿𝗼𝗴𝗿𝗮𝗺𝘀 𝘁𝗵𝗮𝘁 𝗮𝗿𝗲 𝘀𝗲𝗲𝗸𝗶𝗻𝗴 𝘄𝗮𝘆𝘀 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘁𝗵𝗲𝗶𝗿 𝗰𝗮𝘀𝗲 𝗲𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲𝗹𝘆 𝗶𝗻 𝗳𝗿𝗼𝗻𝘁 𝗼𝗳 𝘁𝗵𝗲𝗶𝗿 𝗖𝗙𝗢𝘀 𝗮𝗻𝗱 𝗖𝗠𝗢𝘀. Other great statements from these very intense two days that stuck with me, were: 👍 Bruna Mikan emphasized the importance of using data, especially loyalty data, to solve real customer problems. Truly understanding what your customers need is key. It's crucial to have detailed and accurate numbers because the future is uncertain. Build various assumption-based scenarios to anticipate potential outcomes. 👍 Penny Shaw stressed the importance of having a comprehensive view of the customer journey. Identify pain points and improve the experience—because if customers have a bad experience, a loyalty program alone cannot fix it. 👍 Janno de Kluijver highlighted the importance of going beyond data—get out there, listen, and talk to your customers. Data is just the beginning.   Thank you very much for also for the exchange between the sessions and during our great Dinner to Denitsa (Yordanova) Tuncel, Amanda Sabbarese, Doga Büyükünal, Marcela Faé, Nikolaos Kapetanis, Anna Paschalidou, Johannes Schmidt, Donna Orman, Philippe Lazzarini, Pınar Şatvan, Carola Ferraro, Lorenzo Federico Ebranati, Eray Avcioglu, Kalev Salla, Nikolay Milkov, Onur Mete and ✨ Chris Allwood. Uff, so many talks, so many inspirations.     Hope to see you all again soon!   #LoyaltyPrograms,  #CustomerLoyalty,  #CX , #CustomerExperience, #CustomerEngagement, #Inspiration, #TheBigHandshake

Retailers must get personal to stand out. Discover how putting human connection at the center, personalizing communications, and forming strategic partnerships can help brands secure a top spot in the consumer's wallet. Read our full article, featured in Total Retail, here:   https://lnkd.in/deQXQMJa     #retailloyalty #personalization #loyaltypartnership #loyalty #customerexperience 

A little "slice" of thought leadership from our clients at Bond Brand Loyalty on the pizza wars in The Outcome. https://lnkd.in/eQuphzuV

Are discounts really fostering loyalty and lasting growth? Dive into our blog to explore how discount trends are reshaping the way that businesses approach customer retention and engagement across industries. Discover the potential pitfalls and strategies for building genuine loyalty that transcends mere transactional relationships for better outcomes. Read the full blog written by Chief Strategy Officer, Sean Claessen, here: https://lnkd.in/gWr_gdby #loyaltyprograms #emotionalloyalty #loyalty #CustomerEngagement 

It was a pleasure hosting the Customer Experience Professionals Association (CXPA) Experience Professionals Association, along with keynote speakers Deanna Stacey of Porter Airlines Inc. and Lynn Hunsaker, CCXP of ClearAction Continuum, at our Toronto office today! Bond’s Carrie Bradley led a group of CX experts across multiple industries in a discussion on the power of CX to deliver high-impact outcomes for customers, employees, and organizations.   Thank you to everyone who attended, and all of the industry leaders and professionals who chimed in on the conversation!   #CXPA #CXPAToronto #customerexperience #CX #employeeexperience