Destination Think

A few weeks ago on the Travel Beyond podcast, we learned about the unique challenges Banff & Lake Louise Tourism faces alongside the tourism industry operating within Banff National Park, which is mandated to conserve the environment while inviting the world to visit. Similarly, Kruger National Park in South Africa grapples with competing demands. Research from 2014 concluded that mass tourism to the park would need to be rethought if it was to have a sustainable future. A key takeaway resonates globally: “If the quality of the experience is below that expected by tourists, their consequent unfavourable word-of-mouth reports will adversely affect future earnings from the park.” https://lnkd.in/g_gktCnv

Again, Copenhagen leads the way in meaningful destination strategy You might have missed it amid all the World Tourism Day excitement, but Wonderful Copenhagen has just launched a new strategy called "Copenhagen, All Inclusive." In doing so, they've sent a clear message that travel needs to be good for society and the planet to succeed. And they've outlined what that means. For Denmark's capital city, "all inclusive" means openly addressing both the negative and positive impacts of tourism. The new strategy focuses on three primary goals: ✅ Accelerating the green transition locally and globally ✅ Creating enriching encounters and lasting value ✅ Creating larger socioeconomic value for more people "Copenhagen, All Inclusive" charts a course to not only make the city a global leader in sustainable tourism, but also to urge other destinations to follow suit in transforming the industry for the better. Our team is proud to have contributed to this project, and we send congratulations to Mikkel Aarø-Hansen, Rikke Holm Petersen, and the rest of the Wonderful Copenhagen team for their accomplishment. https://lnkd.in/d4jR65qi

100 innovations building a better travel future. Many of the solutions to the tourism industry’s biggest challenges already exist. That’s why the Destination Think team has spent months researching and gathering the best of them. 100 Travel Innovations brings together tangible solutions from travel destinations and organizations across 35 countries and six continents, inspiring travellers and industry leaders to shape a more sustainable future for travel. Tune in to Travel Beyond to learn about how the innovations were curated and the impact that is possible when solutions are shared. Featuring @Sara Raymond de Booy from Destination Think and @Todd Montgomery, Director of the OSU Sustainable Tourism Lab. #100TravelInnovations

24 Hours of Travel Innovation is still on for a few more days, but in case you missed the launch: On World Tourism Day, Destination Think and travel industry leaders came together to celebrate how tourism can shape a brighter future. Destinations from around the globe shared solutions already in place to tackle some of the world's toughest challenges, showcasing how the industry is uniquely positioned to drive positive change. We also launched 100 Travel Innovations – stories focused on responsible tourism, climate action, and cultural preservation. Attendees also enjoyed an exclusive preview of Travel Beyond, a short film that highlights some of the world’s most inspiring travel solutions. The short film and The 24 Hours of Travel Innovation event will be available until October 3. Register below for instant access. https://lnkd.in/gNQZkTZx #WorldTourismDay #100TravelInnovations

Just dropped: Join us at 24 Hours of Travel Innovation for an exclusive screening of Travel Beyond, a short film that highlights some of the most forward-thinking travel solutions from around the world. Get a behind-the-scenes look at how these initiatives are reshaping the travel industry and making a positive impact on our planet. This limited screening is only available until October 3—don’t miss out! https://lnkd.in/gcbxUbbE #WorldTourismDay

In case you haven’t heard—100 Travel Innovations have dropped! This first-of-its-kind global collaboration brings together solutions to tackle some of the world’s biggest environmental and social challenges. From climate action to cultural preservation, these innovations are shaping the future of responsible tourism. Get inspired by groundbreaking ideas and join the movement for a better future. Let’s celebrate what’s possible! #WorldTourismDay #100TravelInnovations #ClimateWeek https://lnkd.in/gNQZkTZx

🥳 World Tourism Day is here, and we’re kicking off 24 Hours of Travel Innovation – an educational and FREE event that spotlights the trends and innovations shaping the future of responsible travel. Destinations and organizations worldwide are collaborating to show how the tourism industry is uniquely positioned to connect people, foster new perspectives, and lead by example. 💡Also launching today: 100 Travel Innovations—groundbreaking ideas for responsible tourism that promote climate resilience and cultural preservation. Sourced from over 35 countries, these innovations are a blueprint for progress. From tourism’s work to protecting the Great Barrier Reef through to innovative circular economy initiatives and community-based tourism, these examples prove that travel holds the key to a brighter, more sustainable future. 🎬 Coming very soon: An exclusive preview of Travel Beyond, our short film showcasing some of the most innovative travel solutions worldwide. We look forward to having you with us on this journey. Register below to feel the momentum and celebrate the future of tourism. https://lnkd.in/gNQZkTZx #WorldTourismDay #100TravelInnovations

How can travel shape a better tomorrow? This week on World Tourism Day (Sep 27), join us and travel industry leaders everywhere for 24 Hours of Travel Innovation as we learn about the inspiring actions that are building momentum and driving positive change. 
 NEW: To open the event, we’re honoured to have Istvan Ujhelyi, UN Tourism (formerly UNWTO) Ambassador for Sustainable Tourism, set the stage for a time of inspiration and learning. Some standout sessions include: - Travel’s role in making destinations more equitable (The Travel Foundation) - Contrail avoidance and climate tech innovations (Blue Lines) - Going beyond traditional sustainability practices (with Auden Schendler from Aspen Skiing Company) - Accelerating decarbonization in travel businesses (The Travel Corporation) - Housing solutions made possible by tourism (Mammoth Lakes Tourism) - Indigenous stewardship (Tourism Tofino) - Electrification as a step toward regeneration (Destination Queenstown Inc) - Community carrying capacity (OSU Sustainable Tourism Lab) - Responsible trail management (Outdooractive) - Sentiment analysis (DataAppeal) - Benchmarking and a destination case study (Global Destination Sustainability Movement (GDS-Movement) and Göteborg & Co.) - And many more! The full program will be revealed the day of. 24 Hours of Travel Innovation is only the beginning—MORE exclusive stories and solutions are on the way this World Tourism Day. We can't wait! #WorldTourismDay https://lnkd.in/gNQZkTZx

Get a sneak peek of 24 Hours of Travel Innovation! Destination Think has been hard at work researching countless solutions to some of the world’s biggest challenges, uncovering how tourism leaders are driving positive change. Tune in for a preview featuring Shannon Guihan, Chief Sustainability Officer at The Travel Corporation, who will share insights on their Carbon Fund and how they use insetting. https://lnkd.in/gzNRkprw

Mark your calendars, there's a big week ahead. Leaders from the global travel industry are coming together for 24 Hours of Travel Innovation on World Tourism Day! 🌎🌍🌏 Presented by Destination Think on September 27, this event focuses on sustainability and innovation, featuring keynotes, panels, and case studies where industry experts share insights and solutions that can drive responsible tourism forward. https://lnkd.in/gNQZkTZx #WorldTourismDay