Granularity

“Granularity says that AI is now able to help their company analyze hundreds of different data points...She gave the example of a grocer client who were able to help identify a new food and buying trend amongst its customers, and to quickly create a campaign to meet that trend as it was starting to emerge.“ https://lnkd.in/exBSN_y5 Great summary by Tom Venetis, at The Convenience U CARWACS Show

We were thrilled to be featured on the Moneris Just Good Business podcast a couple of weeks ago to discuss our latest innovations and insights with the community. The episode will be coming out soon, stay tuned for some great conversations with Allan Grego and Will Song.

Curious about how to forecast specific micro-trends expected to grow in the future? Here’s how: 1. Consumer Segmentation - break down your audience by trends and interests. 2. Trend Analysis - identify and act on emerging trends to stay ahead. 3. Predictive Analytics - leverage AI to forecast which micro-trends will drive future success. Learn more about capturing micro trends in retail here: 🔗 https://lnkd.in/ghevhTYY #AI #RetailMarketing #RetailStrategy #MarketInsights

The digital marketing space has evolved with a larger focus on innovation. Here are key trends that will shape 2025 ⬇️ → AI Integration: From personalized content to predictive analytics, AI is transforming how we connect with consumers → Short-form Videos: TikTok and Instagram Reels are delivering the highest ROI, invest in this format of video content to engage your target audience → First-party Data: With third-party cookies being phased out, first-party data will be crucial for creating personalized marketing strategies that stand out Read here for more insights into these trends: 🔗 https://lnkd.in/eG_HBpw2  #AI #RetailMarketing #DigitalMarketing #Trends

For those in the Chicago area on November 13th, sign up for our Supply Chain showcase:

In merchandising, it's not just about choosing products—it’s about ensuring they resonate with each unique audience. We recently worked with a beef product that was performing well in its home state but ran into challenges when expanding to new regions. The sales data alone didn’t give merchandisers in these markets what they needed. By digging deeper, we discovered connections to broader trends like keto and high-protein diets—insights that resonated strongly with each audience. The outcome? A strategy modified to the unique needs of each market. Discover how to harness data to craft a compelling story for your product’s success: 🔗 https://lnkd.in/enq9aWKv #AI #retailmarketing #retailstrategy #marketinsights

A few weeks ago, the RMG400 class led by Dr. Janice Rudkowski had the pleasure of hosting Granularity, a Toronto-based AI start-up, to share insights on how it transforms merchandising with real-time product insights. 📊✨ The session explored how AI-driven tools can transform trend forecasting and enhance merchandising decisions. Seeing the intersection of classroom learning and industry innovation was truly inspiring. A big thank you to the Granularity team and Tali Remennik for bringing real-world applications into the learning experience. 🙌 #TMU #TRSM #RetailTMU #ClassroomCollabs #AI #Innovation #Granularity

Category management is more than organizing products - it’s a strategic approach to drive efficiency, reduce costs, and improve profitability. By grouping related items and leveraging the right tools, you can anticipate market shifts, optimize procurement, and make informed, proactive decisions. Learn how this approach can realign your strategy and position your business accordingly: 🔗 https://lnkd.in/e3jA6Nzf #AI #retailmarketing #retailtech #categorymanagement

We had the pleasure of sitting down with Allan to discuss our innovations in the retail space. Thank you for featuring us on the Moneris Just Good Business podcast this week.

Stevia-based snacks, including energy drinks, dark chocolate, and protein bars, are trending with over 27 million TikTok views, driven by an increase in searches for low-sugar snacks. Brands like Coca-Cola and Zevia are investing in the Stevia market, as it’s projected to grow at 10.5% through 2031. 📈 Read for more insights into the Stevia market, here: 🔗 https://lnkd.in/egd2qjHi Convenience Store News Canada & OCTANE #AI #retailtech #retailmarketing #stevia #snacks