Hotspex

I try to work AI use into everything. The stuff the team at Hotspex is building right now is like MAGIC ... I can't believe this stuff is even possible ... and then it gets what feels like exponentially better weeks later?!!? What a world. Where wil be in 2, 5, 10 years??! More on that when it's ready ... in the meantime one of my fave OPEN AI demos was a blind man using AI to hail a cab, to see what the ducks are doing in front of him, basically using AI to massively improve his life. I have stopped five blind people in the past few months with their care givers to tell them THIS is coming! One of them knew of something like it, two didn't understand me, and three are super excited to use it when available! Why wait though?!?! I tried to see if I could program my iphone to use the Action Key to send a photo to GPT and then read me what it saw ... its totally possible! I spent about an hour trying to code it then got stuck ... so I Googled and found a shortcut called OH YEAH that somebody programmed ... you can get on the link below and then have the Iphone 15 ACTION KEY trigger it ... it describes what's in the photo VERY well. GPT would be better and I'm sure that will be avail online in the coming months. Menus, bus stops, street signs, landmarks, wardrobes, etc. Perhaps you know a visually impaired person who would like to have some extra data about what they are missing. https://lnkd.in/gVZE-e25

EthoSense's latest press release has been picked up by Media in Canada. This recognition highlights the innovative work EthoSense is doing in the field of consumer behavior analysis. Kudos to the team at Hotspex and RainBarrel for their hard work and dedication! All 80 EthoSense audiences are now available in #TheTradeDesk, #DV360, #StackAdapt and #SamsungAds audience marketplaces. Want to know more about how EthoSense can deepen your understanding of Canadians? Shoot me a message! #EthoSense #MediaInCanada #Innovation #ConsumerBehavior --------- Hotspex and RainBarrel have partnered to launch EthoSense, a Canadian market segmentation solution that, according to the company, analyzes the emotional and value-based drivers that influence consumer behaviour and provides insights into emotional triggers that drive consumer decisions. EthoSense is available through multiple channels, including as a standalone data product that can be integrated into existing analytics and marketing tools or as a managed service. All 80 EthoSense segments are available in The Trade Desk, DV360, StackAdapt and Samsung Ads audience marketplaces. These audiences can be directly integrated into almost all ad platforms to enable programmatic media buying based on emotional segmentation. Toronto-based Hotspex is a 20-year-old global consumer insights company that currently operates in 35 countries. RainBarrel, also headquartered in Toronto, is an ad tech and digital audience provider, specializing in using clean data to create scalable ad audiences in North America. https://lnkd.in/gHTazkeM

Wow. 50 percent of the code on GitHub is being written by AI. Soon to be 80 percent.