SAXX

SAXX

Retail Apparel and Fashion

Vancouver, BC 19,701 followers

Obsessed with your comfort.

About us

Originality often times means being first and SAXX’s heritage of revolutionizing underwear goes back 10 years. In 2006, Trent Kitsch was on a fishing expedition and after spending hours in a cold, clammy ocean suit he knew there had to be a better way to protect his package from chafing. A former baseball player, he imagined a catcher’s mitt hammock design and turned it upside down in his mind. After the fishing trip, and with the hammock idea still percolating, he worked with a seamstress and designer — and himself as the fit model — to create a paneled fabric hammock to keep his package separated and supported. Fourteen prototypes later, the BallPark Pouch™ and SAXX Underwear were ready for action. Today, our focus remains the same: to equip you with game-changing, next-level apparel that allows you to move freely, without restriction — apparel that feels like it’s barely there, that elevates your everyday experiences, that just works. Since it's inception, SAXX has experienced rapid growth and a rise in popularity among professional athletes. SAXX’s versatility in the sport community ranges from prominent action sport athletes to NFL, MLB and NHL players. With over 2,000 retailers across North America, Japan, Australia and Europe, SAXX is actively extending its brand reach globally.

Industry
Retail Apparel and Fashion
Company size
51-200 employees
Headquarters
Vancouver, BC
Type
Privately Held
Founded
2006
Specialties
Design, Menswear, Men's Underwear, and Fashion

Locations

Employees at SAXX

Updates

  • View organization page for SAXX, graphic

    19,701 followers

    SAXX is proud to be named one of the Best Workplaces™ in Canada by Great Place to Work® Canada. As a company, we are proud to foster a positive culture and working environment created in collaboration with our employees and leadership team. Today, we celebrate our team's achievements and remain committed to creating a workplace that champions empowerment, innovation, and the potential of every individual at SAXX. The list is based on direct feedback from employees across hundreds of businesses. To be eligible, organizations must be Great Place to Work® Certified and receive exceptionally high scores on the Trust Index™ survey. Learn more about our team and how we cultivate an inclusive, team-driven culture where employees are empowered to thrive: https://lnkd.in/g5cgaTii #GPTW #BestWorkplacesInCanada #GPTW2024

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  • View organization page for SAXX, graphic

    19,701 followers

    We are honoured to be named one of the Best Workplaces™ in Retail & Hospitality for 2024!    This recognition is a testament to our incredible team members, whose dedication and hard work have created a positive and inclusive work environment. Thank you for your commitment and for making our workplace a truly exceptional place to be.

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  • View organization page for SAXX, graphic

    19,701 followers

    Last weekend, SAXX showed up at the Travelers Championship PGA golf tournament in Connecticut. Our game-changing underwear is made for men who stay active, and we wanted golf fans to try our underwear for themselves. Over the course of our activation, we gave away 5,000 pairs — giving fans chafe-free comfort and support during a hot New England weekend.

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  • View organization page for SAXX, graphic

    19,701 followers

    We are thrilled to announce SAXX's latest strategic partnership with Justin Singer and the team at Synergy Reps LLC. Based in Northern California, Synergy Reps specializes in outdoor and active lifestyle brands. Making them the perfect partner to support our mission and expand our presence throughout the Pacific Southwest region — covering California, Arizona, Nevada, and Hawaii. The partnership between SAXX and Synergy Reps underscores our shared dedication to delivering superior products and exceptional customer service.

  • View organization page for SAXX, graphic

    19,701 followers

    Happy Pride from all of us at SAXX! With a whole lotta love, we’ve partnered with SAGE: the world’s largest and oldest organization dedicated to improving the lives of LGBTQ+ elders. This season, we’ve collaborated with artist Kyle Lentendre on the Disco Fruit print Vibe Super Soft Boxer Brief. Part of the proceeds from this style will go towards SAGE’s advocacy and services for LGBTQ+ elders. We’re so excited to support their fight for fairness and equality for the fourth Pride in a row. Learn more about our partnership here: Collaborations. – SAXX Underwear

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  • View organization page for SAXX, graphic

    19,701 followers

    We're proud to be named one of the 2024 Best Workplaces™ for Mental Wellness. Each employee within SAXX is committed to fostering a supportive and inclusive workplace culture where mental health is prioritized. We believe that mental well-being is just as important as physical health, and this award reaffirms our dedication to creating an environment where all employees feel valued, supported, and empowered to thrive. We extend our heartfelt gratitude to our incredible team whose passion and dedication to promoting mental health awareness have made this achievement possible. Together, we will continue championing mental wellness initiatives and breaking down barriers to ensure everyone feels seen, heard, and supported.

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  • View organization page for SAXX, graphic

    19,701 followers

    Staying connected is a big part of the SAXX community and culture. That’s why we introduced Collaboration Week in fall 2021. Growing from a biannual to a quarterly tradition, these important in-office moments bring team members together. Last week, we kicked off our first company-wide Collaboration Week of the year and enjoyed group meals, product education sessions, and most importantly, had the chance to reconnect with one another, meet new colleagues, and work together in person.

  • View organization page for SAXX, graphic

    19,701 followers

    We're proud to be named a Best Workplaces™ 2024 under the category: Most Trusted Executive Teams, highlighting those who are able to make emotional connections with their company’s culture and its people while creating a coherent and effective strategy at every level of the business. We believe that creating a life-changing workplace starts with our team's talents and creativity, as well as a leadership team that is open to new ideas, thinks outside the box, and values the opinions of those around them. We believe that inclusivity and an openness to new ideas accelerate innovation, success, and fun. After all, supportive product can't exist without a supportive team.

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  • View organization page for SAXX, graphic

    19,701 followers

    A caddie knows that how you care for your balls can make or break your game. That's why we've teamed up with professional caddies, aka #TheBallMasters for another year. The OG Ball Masters: Geno Bonnalie, Aaron Flener, John Limanti, and Joel Stock, welcome a new looper into the fold: John Ellis and are equipped with the SAXX Ball Refreshment Cart — a ball utopia kitted out with everything a man needs to care for his balls. #SAXXUnderwear 

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Funding

SAXX 1 total round

Last Round

Private equity

US$ 50.0M

See more info on crunchbase