Resource Library: Featured

webcast

Building Customer Trust and Loyalty: The Power of Consent-Driven Marketing

Date: Jun 11, 2024 1:00 EDT (10:00PDT)

Speakers:
Param Gopalasamy, Senior Content Marketing Specialist – CIPP/E, CIPP/US, CIPM, OneTrust Consent & Preferences
Devon Ryan, Product Manager – CIPM, CSPO, OneTrust Consent & Preferences


webcast

Surviving and Thriving in the New Google

Date: May 14, 2024 1:00 EDT (10:00PDT)

Speakers:
Vince Ramos, Sales Consultant at Page One Power


webcast

Data Driven Decisions: The Future of First-Party Data and Why It Will Be Critical

Date: Apr 25, 2024 1:00 EDT (10:00PDT)

Speakers:
Jon Tejeda, Director Of Sales, AtData
Reagan Gordon, Relationship Manager-Marketing Automation, Zirous
Jake Eggers, Marketing Technology-Project Manager, Zirous


webcast

Go Beyond Cookies and Stay Ahead in a Privacy-First World

Date: Nov 14, 2023 1:00 EDT (10:00PDT)

Speakers:
Trent Kalisch-Smith, Senior Solutions Engineer at Snowplow
Logan Patterson, Global Senior Director of Digital and MarTech Strategy at Slalom


webcast

Why Consent and Compliance Matter With Programmatic Ads

Date: Nov 7, 2023 1:00 EDT (10:00PDT)

Speakers:
Patrick Whitney, Group Product Manager, OneTrust Consent & Preferences


webcast

Separating Hype from Reality: The Real Data Behind Marketing & GenAI

Date: Oct 26, 2023 1:00 EDT (10:00PDT)

Speakers:
Todd Brownrout, Managing Director, Deloitte Digital
Jenny Kelly, Head of Content, Deloitte Digital


webcast

Build High-Impact Customer Experiences with Actionable Consumer Insights

Date: Aug 17, 2023 1:00 EDT (10:00PDT)

Speakers:
Katie Hanson, Senior Director of Innovation & New Product Development, Best Egg
Roddy Knowles Product Evangelist, DISQO


webcast

Build Authority and Dominate Organic Search Like A Boss

Date: Jul 20, 2023 1:00 EDT (10:00PDT)

Speakers:
Ryan Brock, Chief Solution Officer, DemandJump


webcast

Data Down the Drain? CDPs Bring Value to an Underutilized Asset

Date: May 23, 2023 1:00 EDT (10:00PDT)

Speakers:
Alex Sarson, Pre-Sales Consultant, BlueConic
Craig Howard, Chief Solution Architect, Actable


whitepaper

The Secret to Influencer Marketing ROI & Attribution

Now more than ever, marketers must prove that their influencer investments are paying off. With increased scrutiny and pressure mounting to report return on ad spend (ROAS), cost to acquire a customer (CAC), or return on investment (ROI), conversations around … Read more »


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