Playable

⭐ Campaign of the month⭐ Let’s give a round of applause to Selfmade, the Danish brand offering top-quality fabrics, yarn, and craft supplies across Europe! Selfmade’s "Guess the Word" October campaign is a brilliant example of goal-driven marketing. Designed to generate leads, gather marketing permissions ahead of Black Friday, and display special offers, this daily game keeps customers coming back for more. Each correct guess gives participants an extra raffle entry, increasing their chances of winning the big prize! 🎮 Game type: Guess the word 🎯 Game description: Every day in October, participants can play and guess a new creative word for a chance to win the grand prize. 🏆 Prize: Bernina sewing machine The campaign has been a great success; over 50% of participants are new customers, and approximately 10% have played more than 5 times. With such an enticing prize, Selfmade has already generated a wave of new leads and is observing higher conversions! #CampaignOfTheMonth #MarketingGamification #Playable

Happy Halloween! 🎃 To get into the Halloween spirit, we’re showcasing one of our favorite spooky gamification campaigns from Thorpe Park, the UK’s most thrilling theme park. For their annual “Fright Nights” Thorpe Park created a gamified experience that kept visitors entertained while waiting in line. 👻 Guests unlocked six eerie doors, each with a spine-chilling skill game and the chance to win prizes. This creative approach didn’t just entertain—the short lead form also helped Thorpe Park grow its email list and build engagement, turning thrill-seekers into long-term fans. Check out the full case story to get inspired by how gamified experiences can bring seasonal magic to life: https://lnkd.in/djWQtyHM #MarketingGamification #Playable #Halloween

🎄 Christmas is the perfect season to create a fun, themed marketing campaign. But how do you make sure your Christmas campaign drives real results? What about making your content playable? Invite customers to join the fun, and aside from making it an entertaining experience, gamified campaigns capture consumer attention, boost brand awareness and sales. 🎰 Discover more in our guide to creating a successful gamified Christmas marketing campaign (with 18 exciting examples from brands!): https://lnkd.in/dMKsQTus #MarketingGamification #Playable #Christmas

Attention is fleeting and competition is high in the online marketplace. So how can brands stand out? 🤔 By integrating gamification into your marketing strategy, you can not only boost sales but also increase brand awareness, engagement, and more. 📈 How gamified marketing campaigns can drive sales: 👍 Offering a chance to win a discount code 👍 Giving away free sample prizes 👍 Using QR codes to direct people to your store 👍 Increasing foot traffic to physical locations 👍 Enhancing the overall buying experience Learn more in our full guide on using gamification to drive sales: https://lnkd.in/dBxsG4cW #MarketingGamification #Playable #Sales

Nothing brings us more joy than happy customers! 🎉 We love reading reviews on how Playable empowers you to create engaging, gamified experiences. As always, our dedicated support team is here to help you solve any challenges quickly, ensuring a smooth experience on our platform! Thank you for taking the time to share your feedback—it truly means the world to us! ⭐ #MarketingGamification #Playable

At Playable, you don’t have to play it cool. You just have to be you. We believe in fostering a culture where our interns and associates feel empowered to bring their unique strengths and perspectives to the table 💪 Whether it’s teaming up for some healthy competition in an escape room or unwinding over dinner while swapping ideas, we focus on building trust and support among our junior talent. Kristina Skåden Pedersen: "It was a great evening this weekend! Personally, I think the escape room was a blast (perhaps because we nailed it 😎) - also, who doesn’t love a good glass of wine and sharing a laugh with lovely people?" Phung Minh Le: "I enjoyed connecting with my colleagues in a more informal setting. Working together to solve clues and escape zombies was lots of fun 💡 and then socialising over a great dinner was the perfect end to an evening of fun." #lifeatplayable

Ready to captivate your audience with a memorable Christmas marketing campaign? 🎄 Why not make it playable? From advent calendars to drop games, using marketing gamification brings a unique sense of Christmas cheer to your target audience while also helping you drive real results. Our Christmas inspiration guide is here to help you stand out during one of the busiest retail holidays. What's inside? 🎄 10 Inspirational Christmas campaigns across different industries. 📢 Valuable promotion strategy ideas: learn how to spread the word about your playable Christmas campaign. Check out our Christmas inspiration guide for real-world examples of Christmas campaigns: https://lnkd.in/dEBWghQJ #ChristmasMarketing #MarketingGamification #Playable

Put play to work with us. Playable is actively recruiting for 4 exciting roles - do you see a match or know someone who does? 🇬🇧 London - Tech Partner Manager 🇬🇧 London - Senior Sales Executive 🇩🇰 Aarhus, Denmark - Senior Customer Success Manager 🇩🇰 Aarhus, Denmark - Senior Sales Executive for the Swedish market Our success is fueled by a work culture centred around what matters most to us: All the great people who make up Playable. This culture guides and unites us across time zones - powering more metrics than any slide deck ever will. Here, you’re met by managers who trust that you’re the best for the job and who genuinely care for you. Not just your performance but your well-being. Both in and outside work.   (No agencies please) https://lnkd.in/e5HF_a89 #playable #hiring #jobs #gamification

🍫 No longer restricted to tiny chocolates behind doors, an online advent calendar is an increasingly popular way for brands to engage with their audiences on the run up to Christmas. Digital advent calendars offer endless possibilities for your brand, allowing you to surprise customers with daily deals, discounts, or the chance to win prizes. Our Advent Calendar Guide gives you: 🗓️ 5 Ways to use an advent calendar to boost your holiday marketing 💡 10 valuable tips for successful advent calendars 🎄 6 Examples from other brands to spark your creativity See how you can use a gamified advent calendar as part of your marketing strategy in our full guide: https://lnkd.in/dvbqFuxz #ChristmasMarketing #MarketingGamification #Playable

We're a proud sponsor this week of The BIG Handshake (TBH) Loyalty Conference in Amsterdam. A super exciting 2 days, bringing together the European loyalty community; insightful sessions, networking and learning opportunities. Of course, we bring gamification to the event - with all attendees taking part in the big 'Loyalty IQ showdown' competition, powered by Playable! #TBHLoyalty24 #Playable European Loyalty Association (ELA)