Scratcher.io

#NGO: MS-forbundet faced challenges in fundraising, with traditional methods like cold-calling becoming less effective and costly. To overcome this, they introduced a quiz-based gamification tactic. - The results were outstanding: their contactable donor base more than doubled, 50% of whom were successfully engaged through telemarketing. This led to a 9% conversion rate, a significant win, especially given the cold audience. 🙌 Read more about how MS-forbundet achieved this results, as Helene Skilbred, Senior Fundraiser, shares their experience in the full story here: https://lnkd.in/d2SK467P

🖤🧡Planning a successful Black Friday Campaign - Lessons from POWER A/S 📩 Having a pre-existing pool of email consents does not limit your ability to attract new leads. Despite already possessing a large number of consents, POWER A/S managed to acquire approximately an extra 60,000 consents during the gamified campaign. 👥 In addition to gaining email consents, they had also acquired around 45,697 new MyPower customers. This clearly demonstrates that a well-executed campaign can function as a fully operational customer acquisition engine. Read the full business story here: https://lnkd.in/guZTdT4Q

As Nikolaj F. Skarbye puts it, if you're planning to stick with the same old strategies, this webinar might not be for you 🫸 ⛔. But if you're looking to get more out of what you're already doing, then register and watch the webinar on-demand at your own pace ✨👍. 🎥30 minutes of Q4 tactics for B2C brands where you'll learn: 🚀How gamification marketing can help increase cookie consents. 🚀The benefits of using gamification to improve sign-up flow and build a permission-based audience. 🚀Why gaining permissions is crucial for lowering acquisition costs. 🚀How data collection through gamification can unlock personalization opportunities. 🚀Real-world examples of successful gamified campaigns. And more: https://lnkd.in/dWKeMsyn

🔝 Introducing the Scratchcard – a fun and engaging way to reward your website visitors! Looking for a quick and exciting way to distribute instant wins and prizes to your audience? The Scratchcard is the perfect solution! This luck-based game not only engages your visitors but also helps you collect valuable first-party data, enabling you to stay connected with them through discount vouchers, newsletters, product updates, and more. Why Choose the Scratchcard? 🪙 VERY EASY and fast campaign launch: Create your campaign in just a few hours with zero development skills required. It's simple and accessible for everyone! 🪙 Perfect for any occasion: Whether it's Halloween, Black Friday, or Christmas, the Scratchcard is a versatile tool to boost your brand's engagement. 🪙 Stay connected: Gather first-party data effortlessly and use it to keep your audience informed and excited about your brand. Curious to see it in action? Book a demo here: https://lnkd.in/e2uzef_E and discover how the Scratchcard can boost your marketing campaigns. One of our experts will guide you through the process and show you how to make the most of this powerful tool.

📢 #WeAreHiring! We are looking for a Growth Development Representative to join the team. 🚀🚀🚀 Yes, you read that right—Growth Development Representative! This role combines some of the the skills of both sales and marketing. If you enjoy a hybrid role, this opportunity is perfect for you! Your contributions will help expand our market presence and drive growth by incorporating elements from both worlds. 👌 Find more details of the opportunity here: https://lnkd.in/dFUp-shs #JobOpportunity #WeAreHiring #Sales #Marketing

[🎥ON DEMAND WEBINAR] Win Q4: Seasonal Gamification Marketing Tactics for B2C Brands🎃🖤🎄 The critical Q4 sales period is here, and integrating innovative tactics like gamification into your marketing strategy can make all the difference. Want to learn how? Register now to watch our on-demand webinar and discover: -How to Increase Cookie Consents: Engage users with gamified elements to boost interactions and seamlessly gather consent. -Ways to Boost Sign-ups: Learn how interactive experiences can make your sign-up processes more appealing and effective. -Strategies to Enhance Sales: See how integrating game mechanics can drive engagement, foster loyalty, and increase sales. - Tips to Build Rich Data Layers: Understand how gamification can help you gather valuable data to refine personalization and improve campaign performance.

🧺Here’s a simple breakdown of the Drop Game Journey: The Drop Game is a skill-based game that requires more from participants than just luck, making it an excellent choice for maximizing engagement and collecting first-party data. Instead of offering instant wins, participants are entered into a draw, with the winner announced on a specific date. You can fully customize this game to suit your brand. For example, you can replace the basket 🧺with a shopping cart 🛒, a nest 🪹, a shoe 👟, or any other item to catch objects falling from the sky. You can also personalize the falling items, background, music, speed of the game, points needed to enter the draw, and decide whether participants can play multiple times or if there’s a restriction per person or per day. Once your game is built, activate it through your own media channels or enhance its reach with ads to attract a larger audience and invite them to participate. In the example provided, the brand focused on engagement first and conversion later you can see that the form is after they play—a smart approach to maximize participation and results.

🚀 Big news! This summer, one of our clients reached a major milestone. With just one campaign in a single country, they attracted half a million participants and achieved nearly a 60% conversion rate from page views to participation. ⭐ Unique Visitors: 1.000.000+ ⭐ Participants: 640.000+ ⭐ Conversion Rate: 57%+ And yes, this all happened during the summer ☀️—showing it's far from a slow season! The campaign is still going strong, so the sky’s the limit! While we can't reveal the brand just yet, stay tuned for more updates coming soon!

⚫ Black Friday Tip💡: Everyone expects aggressive discounts this season. Some people are ready to buy, while others are just browsing. Add an interactive element to engage both groups. Don’t let them stay in the shadows or abandon their carts. Use an fun game to offer attractive discounts, chances to win a prize, and collect first-party data.

💰 Driving Sales with Gamification: The Power of Guided Selling Marketing A key aspect of guided selling is its use of interactive and personalized experiences, in the website or app, to help customers through their buying journey. By merging gamification with guided selling, businesses can enhance customer engagement, increase sales, and gather valuable first-party data for future marketing strategies. Explore some great real-world examples here: https://lnkd.in/dvZEaVTJ