Se um cliente quiser sair, primeiro tentaria entender o motivo. Ele encontrou algo melhor? Mais barato? Há um problema não resolvido? Com essa resposta, analisaria se podemos ajustar algo – seja na solução, nos serviços ou até na estratégia. Além disso, reforçaria os benefícios da parceria e o que ainda podemos construir juntos. No fim, a melhor renegociação não é só sobre segurar um cliente, mas garantir que a relação ainda faz sentido para ambos

Strategic renegotiation is not merely a tactical response to potential client departures; it is an opportunity for transformative dialogue. By approaching these discussions with a mindset of collaboration and innovation, leaders can foster deeper relationships and create tailored solutions that address both parties' evolving needs. This proactive engagement not only mitigates the risk of losing clients but also positions the organization as a trusted partner, capable of adapting to change and driving mutual success. In today's dynamic market, embracing such strategies is essential for sustainable growth and operational excellence.

When a customer is considering leaving, the first step is to truly listen and understand their concerns. If they are not happy with your product, it’s important to listen to uncover what’s causing them to reconsider. By pinpointing the source of their concerns, you can focus on improving their experience to rebuild their confidence. When cost is the main concern, review your options while preserving margin. Make sure the value of your offering is clear by highlighting both qualitative and quantitative benefits. For example, you might calculate ROI with the client or review survey feedback. In essence: listen carefully, be willing to compromise, and approach the problem in a way that it demonstrates a win-win.

There are only two reasons a client (or anyone) would leave: happiness and money. If the first is failing, you must put on your best smile and listening hat: it's a you problem. Make all the right questions and try to understand what's causing them to reconsider working with you. If it's a money problem, I'm afraid it will depend on your budget, but you will need to readjust to their needs, as long as you respect your margin profit. If you can't lower the price, you will need to offer a solution based on value, rather than money. For both problems the solution is easy: listen, compromise and be smart when offering solutions. Would you rather keep your ego or the client?

Cuando un cliente amenaza con irse, es vital escuchar sus preocupaciones y entender sus razones. Muestra empatía y busca soluciones que beneficien a ambas partes. Durante la renegociación, asegúrate de destacar el valor de tu producto o servicio, personalizando la oferta según sus necesidades. Propón alternativas que resuelvan sus dudas, ya sea mediante un ajuste en el precio, condiciones más flexibles o un servicio mejorado. Lo importante es demostrar compromiso y mostrar que estás dispuesto a trabajar juntos para seguir fortaleciendo la relación.