Vous êtes confronté à la demande des parties prenantes pour des fonctionnalités post-lancement. Comment gérer efficacement leurs demandes ?

Managing stakeholder demands for post-launch features necessitates a blend of diplomacy, prioritization, and communication. Here are some tips: - Implement a formal change management process that includes criteria for evaluating feature requests and a system for prioritizing and communicating changes. - Clearly communicate priorities and trade-offs to stakeholders. - Promote a culture of continuous improvement, encouraging stakeholders to perceive the product as an evolving entity that can be enhanced over time through their feedback and market shifts. -Engage stakeholders in evaluation,prioritization of feature requests, ensuring their viewpoints and concerns are considered in decision-making process.

Its extremely essential to sit along with the customer and understand their perspective for such a request. Analyzing the requirement in detail and estimating its return on effort, investment is equally important. There are high chances that requests from HIPPO (Highest Paid Person's Opinion) would be obviously prioritized without giving much thought. However, it is necessary that we do not get carried away as such and apply the necessary logic to form the request backlog along with feature details without impacting the current backlog and the limited engineering team capacity.

As a product manager, handling stakeholder requests post-launch is like juggling flaming torches while riding a unicycle. Here's the abridged version:* 1. Listen: Ears wide open. Understand what stakeholders want and why. 2. Prioritize: Not all features are gold. Use the Eisenhower Matrix—urgent and important first. 3. Quantify: Attach numbers to requests. Metrics matter. 4. Transparency: Be honest about trade-offs. No smoke and mirrors. 5. Prototype: Test before you commit. Users might surprise you. 6. Incremental Wins: Ship small chunks. Celebrate each victory. Remember, it's not just about features; it's about relationships. 🚀🔥

I think utilizing the MoSCoW method (Must have, Should have, Could have, and Won't have) or other different methods helps to prioritize feature requests post-launch. Those method helps us to distinguish essential features from desirable ones, making it easier to decide what to tackle first and satisfy our stakeholders.

Doing stakeholder management where in demands for post-launch features brings out the best-in class negotiation and communication skills in you. Following is what I practice:- 1. Understand their request & need for Change and do Business impact analysis before even accepting the change . - Follow RICE framework , evaluate the trade-offs to stakeholders. - Since PLC lifecycle is a spiral model which requires continuous change , hence spread education about iterative product enhancements as a part of GTM strategy -Create a CR(Change Request plan) plan based on above 3 points ,engage stakeholders in evaluation, prioritization of feature requests, bake in their inputs in overall decision-making process with due impact on Effort vs Revenue.

Be open and honest about the decision-making process. Explain why you chose one feature over another in simple terms. Regular updates show you care about their input and are committed to keeping them informed. This builds trust and makes them feel like partners in the process.

Communicating the criteria used for evaluating feature requests works extremely well. Consider the factors like strategic alignment, customer impact, technical feasibility, value, etc. Make this transparent across - involve stakeholders from different departments and gather various perspectives on these factors.

Unleash 10x Your Product Work with Rowsup.io ____ Effective communication is essential for managing stakeholder expectations. Establish a transparent process for handling feature requests. Clearly explain the criteria used for prioritization and provide regular updates on the product roadmap. This transparency ensures stakeholders understand why certain features are prioritized and how their input is considered in decisions. Keeping stakeholders informed fosters trust and maintains a collaborative relationship, ultimately supporting smoother project progression and stronger alignment with organizational goals.

Establish a transparent process for handling feature requests. Communicate the prioritization criteria, such as RICE scoring (e.g., a feature with a 6000 score based on Reach 50,000, Impact 3, Confidence 80%, and Effort 20). Provide regular roadmap updates and explain decisions. This approach keeps stakeholders informed, builds trust, and fosters collaboration.

Clear communication is key to managing stakeholder expectations. Regularly update stakeholders on the status of their requests and the reasoning behind prioritization decisions. Use straightforward, jargon-free language to explain the current focus and how it aligns with the overall product vision and goals. Keeping an open line of communication helps build trust and understanding, ensuring that stakeholders feel heard and valued, even if their requests are not immediately addressed.

It is quite common that the requests come in post-launch. As a PM, I appreciate the requests as they give me a good perspective on how the world thinks about the product. While I write down the requests, I communicate with the stakeholders about the future roadmap, use the prioritisation frameworks to show them the value of the features proposed vs features in the roadmap and take a conscious call on these requests.

Before launch, you should always have a robust roadmap of features that you will build. The launch then just becomes one milestone, but there's still a list of features for you to work on for the next versions. Now, when stakeholders come to you with feature requests, you can examine if those fall into the product's vision and goals or not.

Unleash 10x Your Product Work with Rowsup.io ____ Set clear boundaries for post-launch feature requests by explaining the product scope and vision to stakeholders. Ensure they understand how each request aligns with the product's goals. If a request doesn't fit or could harm the user experience, communicate these concerns clearly and diplomatically. Be firm in maintaining the product's integrity while remaining open to innovative ideas that could enhance its value. This balance helps protect the product's core objectives while fostering a culture of constructive feedback and continuous improvement.

Develop a change request process. You don't want to over-promise post-launch. Instead develop a formal process for receiving and vetting requests.

Clear communication manages stakeholder demands for post-launch features by setting expectations, providing transparency, prioritizing requests, managing scope creep, and building trust. This ensures that stakeholders are informed, aligned with project goals, and understand the trade-offs and implications of their requests.

Leveraging feedback and setting clear priorities can make managing stakeholder demands easier sometimes. Start collecting and categorizing all feedback to identify common themes. Communicate transparently with stakeholders about the prioritization process, explaining how features are evaluated based on user impact and business value. Regular updates and a shared roadmap can help maintain alignment and manage expectations.

Unleash 10x Your Product Work with Rowsup.io ____ Leverage stakeholder requests as valuable feedback to enhance your product. Analyze the underlying needs behind each request and consider how they align with user feedback and market trends. Often, stakeholders may not articulate their needs accurately, so delve deeper to understand the problems they're trying to solve. This approach can lead to more impactful feature developments, ensuring the product evolves in ways that genuinely benefit the user base and address core issues effectively.

Use feedback from users and stakeholders to guide decisions. Prioritize features that align with user needs and business goals, ensuring solving real problems.

Post launch, customer adoption and feedback become important metrics to track and use to adjust future roadmap items. If you see that your product is being used a lot more by an unintended customer group rather than the target, that can be a sign to pivot and build features specifically for the new group. Feedback is a gift, so use it to inform and back your roadmap choices.

Leverage stakeholder requests as valuable feedback. Analyze the underlying needs behind each request, considering user feedback and market trends. For instance, if 60% of users report a similar issue, address the root problem. Dig deeper to understand stakeholder concerns, leading to more impactful features that effectively serve the user base.

There are high chances that the macro-environment changes that can impact the product and the market it caters to. Lets consider the example of Orkut and the rise of Facebook or even, the upcoming demise of Facebook as the younger generations tend to avoid it. As the generations connected more via smartphones and faster internet, people adopted Facebook in increasing numbers. Similarly the trend being observed now, is that younger generation finds the older generations hooked to Facebook and thinks of it as 'Not cool' & 'Outdated'. It is necessary for the product managers to consider the overall impact of the customer request and if it needs to be so, deviate from the current backlog and forge ahead a new path, if its so necessary.

By definition, post launch request means that you have launch something, congratulations. There will be always room for impromvent : nobody in my experience can launch a digital product with a perfect marketfit in one go, so iteration is part of the game. But.... it's product philosophy. If you feel resistance from your organisation, you need to be armed with the rational of readiness of your MVP because there is only one chance to make a first impression. Don't ruin the product with a poor MVP, take feedback and show ownership with short iteration cycles that show KPI improvement to your organization.

Unleash 10x Your Product Work with Rowsup.io ____ In a fast-paced market, agility is essential. Prioritize and iterate quickly on the most critical post-launch feature requests using a minimum viable product (MVP) approach. This allows you to test and refine features based on real user feedback, meeting stakeholder expectations promptly. By validating the feature's value early, you can ensure resource efficiency and make informed decisions about further development, enhancing the product's relevance and impact in the market.

Iterate quickly by focusing on the most critical feature requests. Use an MVP approach, testing new features with a small user group, say 1,000 users, and refining based on feedback. This ensures you meet stakeholder expectations promptly and validate the feature's value, reducing the risk of committing extensive resources prematurely.

Any MVP should include at least one delighter to driven adoption. Additional delighters and value should be stack ranked and ready to fast follow in a dot release. The use of a potential shippable increment (collection of 5-6 sprints that demonstrate value) is a great function to que up that dot release cadence and quick delivery. Always include one sprint for hardening in that.

After a product is launched, the product managers should be tracking its impact often. This will keep them in touch with market demands, usage, issues, feedback, etc. Ensure that there's enough product and engineering resources allocated to monitor impact, and keep asking questions so the team knows the importance of monitoring.

Unleash 10x Your Product Work with Rowsup.io ____ After implementing new features based on stakeholder requests, monitor their impact using key performance indicators (KPIs). Track how these features affect user engagement, satisfaction, and overall product success. This data informs future decisions and showcases the value of stakeholder contributions, fostering a sense of shared success and ongoing collaboration. By continuously evaluating feature performance, you ensure the product evolves in ways that meet user needs and strategic goals.

Monitoring Impact is critical while building any product. Product manager should closely monitor each product and provide regular feedback to the stakeholders. Some of the stakeholders do push for features without measuring impact or adoption. For example- before the product was even launched there used to be a list of new feature requests by sales team. This is where keeping the metrics handy becomes super important. It helps you to take informed decision along with the stakeholder buy in

KPIs Tell the Full Story! Tracking KPIs is crucial for evaluating the impact of features developed from stakeholder requests. Use data to demonstrate the value of these features and how they contribute to overall product success. This builds trust and strengthens the collaborative relationship with stakeholders.

Navigating Post-Launch Feature Requests: 1. Prioritize & Align: Analyze requests against product roadmap & user data. Focus on high-impact features aligned with overall goals 2. Communicate & Explain: Be transparent about resource constraints & development timelines 3. Collaborate & Involve: Include stakeholders in roadmap discussions. Offer alternative sols to address needs 4. Measure & Track Impact: Track feature impact on user engagement & business metrics. Share results with stakeholders 5. Iterate & Adapt: Be open to adjustments based on data & feedback Manage expectations & foster a culture of data-driven decision-making! #stakeholdermanagement #postlaunch #productprioritization #productroadmap #productcommunication

Unleash 10x Your Product Work with Rowsup.io ____ Consider incorporating user stories and real-world examples to illustrate the impact of your processes. Sharing specific instances where stakeholder feedback led to significant product improvements can be powerful. Highlight how quick iterations based on a stakeholder request improved user engagement or how setting clear boundaries prevented potential misalignment. These stories not only provide practical insights but also reinforce the effectiveness of your approach, inspiring confidence and encouraging a culture of continuous improvement and collaboration among your stakeholders.

Help stakeholders understand the product development process, including the challenges and trade-offs involved. This education can lead to more realistic expectations and more informed requests. Create a transparent product roadmap that outlines planned features and timelines. Share this roadmap with stakeholders to provide visibility into future development and manage expectations proactively. Anticipate stakeholder needs and proactively address potential concerns. Regularly engage with stakeholders to discuss their long-term goals and how the product can evolve to meet these objectives.