Contrast

7 Ideas to repurpose your webinars 62% of B2B Marketers run webinars But on avg only 20% of that content is repurposed Here's how you can repurpose your webinars: 1. Host your webinar replay ➡️ our research shows 63% of views come from replays 2. Don't forget about YouTube ➡️ it's a new way for people to find your webinars 3. Share a screenshot of your webinar on socials ➡️ use faces or a poll result 4. Create clips for social media ➡️ this is easier than ever with tools like Submagic and Contrast 5. Turn your webinar into a blog article ➡️ generate a transcript and use Ai to bootstrap your article so it doesn't take hours 6. Share quotes and testimonials from the webinar ➡️ put them on a nice image and share on socials 7. Host them as a podcast ➡️ this works best for thought-leadership style webinars Ai has made repurposing webinars significantly easier and faster. Want to learn about how to create a repurposing strategy with Ai? That and more in the comments 👇

Send poll answers to your sales team on Slack Most teams don't act upon poll answers And that's because they don't have the data in the right place, fast enough Here's how to get realtime notifications in Slack: 1. Connect your webinar platform to HubSpot ;-) 2. Create a new workflow and set the enrolment trigger as the poll answer 3. Set it to poll answer is known (all answers are send) or choose a specific answer 4. Select the channel you want to be notified on 5. Make sure to notify the contact owner in HubSpot too Turn on the workflow and get answers flowing Perfect for your sales team to personalize their follow-up

It's hard being a marketer 🤝 You got this

Je vous raconte le jour où j'ai modéré DEUX webinaires avec une fracture du coude 🤕 (bah, c'était hier en fait) Depuis 4 ans, j'organise la Rentrée du Digital Learning, le plus gros évènement digital de l'année chez Edflex. 🎒 L'enjeu est grand et la gestion de projet, pas des moindres... 💣 La mission : coordonner plus de 15 intervenants et 6 webinaires en seulement 3 jours. Alors, vous vous doutez bien qu'avec un coude en moins, la réactivité pour répondre au chat, sélectionner et afficher les questions sur l'écran, envoyer des messages en privé aux intervenants... est forcément limitée ! Heureusement, on utilise Contrast (je les adore) 😏 Je crois que je n'ai jamais autant été ambassadrice d'une solution 😳 J'en parle absolument à tout le monde et je vends la solution comme si j'étais commerciale (PS : est-ce que je peux négocier une petite commission pour arrondir les fins de mois ? 🤑) Les avantages : 💻 L'interface est moderne, très ludique et évolue très rapidement grâce à une roadmap nourrie par les demandes des utilisateurs. ✂ La création de clips vidéo se fait en seulement quelques minutes et a été un vrai game changer pour nous dans la promotion de nos replays ! 💯 Je récolte de nombreuses data qui remontent directement sur nos fiches Hubspot (pour le plus grand bonheur de nos sales) 💙 L'accompagnement des équipes est ultra-réactif ! Un gros big up à Maxim Poulsen pour tous ses conseils et son soutien sans faille 😍 L'expérience est tellement fluide que je suis sûre que personne n'a remarqué que j'avais un bras en moins hier... Même les intervenants n'étaient pas au courant 🙄 Alors merci Contrast d'avoir sauvé mes webinaires ! Rien de mieux qu'un extrait vidéo pour vous montrer l'efficacité de l'outil. Alors voici le clip de notre dernière session de la Rentrée du Digital Learning sur l'intelligence artificielle et son rôle dans le futur de la formation avec Clément Meslin, Jean-Roch Houllier et Nick Hernandez. Conclusion : vous, vous optez pour Contrast et moi, je retourne reposer mon bras (merci la dictée vocale 🤠)

All your webinar repurposing questions answered 1️⃣ Why should I repurpose my webinars? 2️⃣ Doesn’t it cost a lot of time? 3️⃣ Will people not get tired from seeing the same content? 4️⃣ Do I need to hire somebody to repurpose my webinars? 5️⃣ What tools do I use? And worse; what tools do I need to learn? 6️⃣ What type of content is best? So we created this sheet that answers the most pressing questions. Thanks to Ai, it’s no longer a question if you need to repurpose. It's about about how. In this sheet we give you all the reasons why you should repurpose your next webinar. And then all of the tools that will help you do it. In minutes. Save the cheat sheet or tag someone from your team so they see it.

🆕 Better score your webinar leads in HubSpot How do you score someone that watched your entire webinar? And someone that watched only the first 5 min? Right, one is more important than the other Here’s how you can differentiate them in HubSpot: 1️⃣ Use the timeline event as a way to filter your data: timeline event has >95% viewed 2️⃣ Create a list or workflow to put this into action: notify contact owner when >95% viewed

New: drive people where you want with webinar follow-up emails It's now possible to change the CTA and URL in your follow-up emails For example, let people fill out a survey after the webinar is over 99% of Contrast users use the pre-configured emails From confirmation, to reminder and follow-ups emails Everything in place to help you save time and increase attendance and replay views

🆕 Redirect attendees to your website after your webinar is over Your webinar is over,   What will your attendees do now?   Lunch break? Instagram? Check the news?    Nope, they will visit your website   With Redirect you can now automatically redirect attendees to your website right after the webinar is over   Or any other page, really. Your choice.

I've helped 100+ companies run webinars for GTM. A-Z Guide to B2B webinars that don't suck:

We heard lime green was trending 🟢 Make your Channel yours (yes, even lime 💚) Lime, scooter safety webinars soon?