WITH

🚀❤️🔥 𝐖𝐢𝐧𝐧𝐢𝐧𝐠 𝐁𝐞𝐚𝐮𝐭𝐲 𝐱 𝐂𝐡𝐢𝐧𝐚: 𝐚𝐧 𝐢𝐧-𝐝𝐞𝐩𝐭𝐡 𝐞𝐱𝐩𝐥𝐨𝐫𝐚𝐭𝐢𝐨𝐧 𝐨𝐟 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧, 𝐬𝐨𝐜𝐢𝐚𝐥 𝐢𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞, 𝐚𝐧𝐝 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 Our team crafted a selection of best new launches among 50+ new products from over 20+ premium brands in January 2025 on Douyin. From skincare to makeup, top players are leveraging Douyin & other platforms’ influence, such as Little Red Book, Tmall, etc., to engage digitally savvy consumers in China. 💡 𝐃𝐨𝐮𝐲𝐢𝐧: 𝐭𝐡𝐞 𝐬𝐰𝐞𝐞𝐭 𝐬𝐩𝐨𝐭 𝐟𝐨𝐫 𝐬𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐛𝐞𝐚𝐮𝐭𝐲 𝐥𝐚𝐮𝐧𝐜𝐡 Despite macroeconomic challenges within China beauty market, Douyin remains a key battleground for premium brands, offering immersive shopping experiences to fuel growth. 💡 𝐌𝐚𝐤𝐞𝐮𝐩 𝐫𝐞𝐧𝐚𝐢𝐬𝐬𝐚𝐧𝐜𝐞 & 𝐭𝐞𝐜𝐡-𝐢𝐧𝐟𝐮𝐬𝐞𝐝 𝐬𝐤𝐢𝐧𝐜𝐚𝐫𝐞 Consumers are demanding luxury-driven and science-backed beauty, expecting the combination of artistry, function, and digital storytelling. 💡 𝐓𝐨𝐦 𝐅𝐨𝐫𝐝 & 𝐒𝐡𝐢𝐬𝐞𝐢𝐝𝐨 𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐨𝐮𝐭 Via driving consumer buzz & technological innovation, these two ‘evergreen’ players further navigate the competitive market, leveraging trend-driven strategies in terms of both product upgrade & content creation to capture attention and drive conversions. More data & insights in the document below. 𝐘𝐨𝐮 𝐰𝐚𝐧𝐭 𝐭𝐨 𝐞𝐱𝐩𝐥𝐨𝐫𝐞 𝐦𝐨𝐫𝐞? 🌟 Since 2024, WITH has been conducting in-depth monitoring of 200+ beauty & fashion brands across leading e-commerce platforms. As Douyin continues to accelerate, we’re unraveling the emerging dynamics, top-performing launches, and the latest content trends that are reshaping the beauty landscape in January 2025. 🔗 Read more below to explore the highlights from the first month of the year and the most inspiring skincare and makeup launches on Douyin, setting the tone for 2025! #Douyin #Beauty #Skincare #Makeup #NewLaunches

🚀 We’re hiring! 🚀 We’re on the lookout for creative thinkers, strategic minds, and dynamic professionals ready to make an impact. Whether you thrive in media management, innovation leadership, or are looking for an internship opportunity, we have exciting roles for you! If you’re ready to take the next step in your career, let’s find your perfect match. Apply now! Find the links to the job descriptions in the comments below👇🔗

🚀 𝐖𝐞’𝐫𝐞 𝐡𝐢𝐫𝐢𝐧𝐠! 🚀 We’re on the lookout for 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐦𝐢𝐧𝐝𝐬, 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐭𝐡𝐢𝐧𝐤𝐞𝐫𝐬, 𝐚𝐧𝐝 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐞𝐱𝐩𝐞𝐫𝐭𝐬. Whether you’re passionate about 𝐬𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠, 𝐬𝐡𝐚𝐩𝐢𝐧𝐠 𝐛𝐫𝐚𝐧𝐝 𝐢𝐝𝐞𝐧𝐭𝐢𝐭𝐢𝐞𝐬, 𝐝𝐫𝐢𝐯𝐢𝐧𝐠 𝐞-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐠𝐫𝐨𝐰𝐭𝐡, 𝐨𝐫 𝐥𝐞𝐚𝐝𝐢𝐧𝐠 𝐦𝐞𝐝𝐢𝐚 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬, we have opportunities for you. If you’re ready to take the next step in your career, let’s find 𝐲𝐨𝐮𝐫 𝐩𝐞𝐫𝐟𝐞𝐜𝐭 𝐦𝐚𝐭𝐜𝐡. 𝐀𝐩𝐩𝐥𝐲 𝐧𝐨𝐰! Find the links to the job descriptions in the comments below 🔗👇 #FindYourMatch #HiringNow #CareerMove #MarketingCareers #JoinUs

Joining WITH in 2022, Yushui HAN has embraced the unique challenges and opportunities that come with being an implant. Her journey spans impactful roles at Bally and Coty, where she brought her expertise to e-commerce, global markets, and D2C strategies 📊 From analyzing sell-out data to coordinating with iconic fashion houses like Gucci Beauty, Yushui’s adaptability and drive have been key to her success. For her, being an implant is more than just working within a brand - it’s about translating her diverse experiences into impactful contributions 🤝 “Being an implant is like a starship landing on a new planet - you build a base by yourself, but you’re never truly alone. You always have Earth to send signals back to” 🚀 This mindset has allowed her to grow as a professional, broaden her scope, and consistently deliver results that elevate the teams she's worked with.We’re incredibly proud to count Yushui among our team at WITH, where her talent, leadership, and dedication are an inspiration to us all ✨ #TeamSpotlight #Consulting #Leadership #GrowthJourney #ImplantSuccess #ProjectManagement #WithParis

🚀 As TikTok’s future remains uncertain, a new contender is capturing global attention: Xiaohongshu (RED). With its rise to the No. 1 spot in the U.S. App Store and over 500K new international sign-ups last week, RED is shaping the future of social commerce and lifestyle discovery. Curious about how your brand can thrive on this platform? Dive into our latest article to uncover RED’s potential, key strategies, and why it’s becoming a must-know space for marketers. 🔗 Read more below and explore insightful infographics that break it all down! #SocialCommerce #DigitalMarketing #Xiaohongshu #MarketingInsights

Two years ago, Srishti Narang joined us as a bright and determined professional ready to take on new challenges in our implants program. Today, she is thriving as a Project Manager at Coty in Paris, where she plays a key part of their team 👩🏽💻 Starting her journey with us, Srishti knew she had the potential to lead but needed the right guidance and experience to step into a leadership role. As part of Coty’s team, she’s had the chance to work on impactful projects, and improve her skills in a dynamic and fast-paced environment. As she’s described it perfectly, “being an implant is helpful because you get the best of both worlds. And I think that’s a little more difficult when you are either 100% a consultant or 100% on the brand’s team”. We are proud to see Srishti excel, not just as a project manager but as an integral part of Coty’s success story. Her story embodies our commitment to empowering talents and fostering growth, both for our clients and our implants 💼🚀 #TeamSpotlight #Consulting #Leadership #GrowthJourney #ImplantSuccess #ProjectManagement #WithParis

🌍 A Glimpse into Our E-commerce Offer Discover our international approach, enabling us to track trends across markets and deliver customized solutions that truly make a difference! Our clients are highly satisfied, and we have a diverse team with the expertise to analyze results in-depth and provide actionable insights. 👉 To learn more, contact Gracy Xiaoyu SUN and Branislav Peric!

#WITHHiring #Internship #Stage (January 2025) Looking for the next generation of digital experts! 🚀 We're seeking 3 talented interns to help us drive innovation in the luxury and FMCG industries. 𝗪𝗵𝗮𝘁 𝘆𝗼𝘂'𝗹𝗹 𝗱𝗼: ● Stay ahead of the curve: Trend watching for the major trends impacting the market and digital ecosystem, and to fuel our external communication on Social Media. ● Learn and share: Internal sharings with feedback on latest news on successful recipes on new digital formats. ● Be a social media wizard: Conduct brands' social ecosystem audit and propose tactics for animation according to native uses of social platforms. ● Fuel our growth: Support the launch and animation of marketplaces or D2C and provide eCommerce and CRM & Loyalty best practices. 𝗪𝗵𝗮𝘁 𝘆𝗼𝘂'𝗹𝗹 𝗻𝗲𝗲𝗱: ✨ A keen interest in luxury (beauty, fashion, or other) and FMCG ✨ Fluency in English ✨ French or Chinese proficiency (depending on the team you would like to join) ✨ Knowledge of relevant digital ecosystems and applicable platforms (West or East) 𝗪𝗵𝗮𝘁 𝘄𝗲 𝗼𝗳𝗳𝗲𝗿: 🤝 Work with top brands and industry experts 📝 Hands-on experience in digital marketing and strategy 🧠 Opportunities for professional growth and development Ready to level up your career? 𝗔𝗽𝗽𝗹𝘆 𝗻𝗼𝘄! https://lnkd.in/eVEYAQqM https://lnkd.in/eqFRrjgp

Did you know that our consultants are fully dedicated to our clients, working on specific missions within their teams? We call them Implants 💼🤝 Our profiles include Project Managers, Digital Experts, and Strategic Consultants. We tailor each job description to meet the specific needs of our clients. Amongst many other professionals, you may connect with: 🚀 Innovation Project Managers 🖥 Digital Project Coordinators ✍️ Content Managers 🔍 Trend Analysts ⭐️ ... and many more We offer a wide range of diverse profiles engaged in fascinating missions lasting on average 1 to 2 years. Our implants often take turns being in our clients’ teams and our teams, ensuring highly beneficial career paths for them 🌱 We have a talent pool of hundreds of candidates available. Contact us, and we'll find the perfect match for your needs! 📩

🛍 Double 11: A New Era of Consumer Loyalty, Passion-Driven Purchases, and Tech Integration Redefines China's E-commerce Landscape in 2024! This year’s Double 11 wasn’t just another shopping spree—it showcased the power of consumer loyalty, passion-driven purchases, and smart tech moves. From Tmall’s beauty boom to JD.com's luxury success, the event is setting a new tone for China’s e-commerce scene. 🔑 Key Takeaways: ✅ Loyalty programs focus on long-term engagement over impulsive buying. ✅ Brands invest more in owned content, reducing reliance on livestreamers. ✅ Niche and passion-driven categories show evolving consumer trends. ✅ Tech giants break down the walls to to create seamless shopping journeys. Our dear Gracy Xiaoyu SUN and Alice Zhao wrote an extensive review of this year's Double 11. Read our full article now on the link below! 🗞 #Double11 #EcommerceTrends #ConsumerLoyalty #ChinaMarket #double11