Paid Acquisition Manager F/H (Hybrid Remote Policy)
Paid Acquisition Manager F/H (Hybrid Remote Policy)
Brevo
Paris
Découvrez qui Brevo a recruté pour ce poste
Collaboration and innovation, while staying humbly open is at the root of our identity. Brevo, formerly known as Sendinblue, is the leading Customer Relationship Management (CRM) suite designed to efficiently build meaningful customer relationships at scale in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform to grow their business with intuitive marketing and sales tools such as Marketing Automation, Marketing Campaigns over Email, SMS, WhatsApp, Chat, and much more. Today, more than 500,000 businesses across 180 countries, including Sodexo, Louis Vuitton, Carrefour, eBay, and Michelin, trust Brevo’s reliable technology and 75+ integrations to deliver unparalleled customer experiences, reduce costs, and drive sales in one CRM suite. Brevo reached the coveted Centaur status with $100M ARR in January 2023, and has more than 800 employees globally. Its global operations are headquartered in Paris.
As the recipient of 2022 Best in Biz SMBs and 2023 Built In Best Places to Work awards, we truly value creating a space where our team members and clients feel that they are heard and respected. North America is our fastest growing market and this is a heavily influential role. If you’re looking for a fast-paced and exciting environment where your potential for growth and development is unlimited, then we look forward to meeting you soon!
As a Paid Acquisition Manager, you will be working alongside our Head of Paid Acquisition in order to drive & govern effective end to end growth of the paid marketing (Pay-Per-Click) channels (such as Paid Search, Youtube, Display, Meta, LinkedIn…) to drive customer acquisition.
As a Paid Acquisition Manager, you will:
Brevo values work-life balance and offers flexible working hours and remote work. Most of our teams will be working mostly remotely and others will follow a hybrid model depending on the nature of the job. This policy is based on a mutual understanding between the Head of, Managers, and Team Members.
As the recipient of 2022 Best in Biz SMBs and 2023 Built In Best Places to Work awards, we truly value creating a space where our team members and clients feel that they are heard and respected. North America is our fastest growing market and this is a heavily influential role. If you’re looking for a fast-paced and exciting environment where your potential for growth and development is unlimited, then we look forward to meeting you soon!
As a Paid Acquisition Manager, you will be working alongside our Head of Paid Acquisition in order to drive & govern effective end to end growth of the paid marketing (Pay-Per-Click) channels (such as Paid Search, Youtube, Display, Meta, LinkedIn…) to drive customer acquisition.
As a Paid Acquisition Manager, you will:
- Work closely with Head of Paid Acquisition to drive recommendations on campaign strategies & performance marketing initiatives through acquisition and other ad hoc analyses
- Execute online marketing campaigns on core paid channels (campaign creation, ads copy, bids optimization, and testing) globally with a high level of budget
- Monitor and evaluate paid channels' results and performances, ensuring the highest ROI and acquisition growth with a scalable approach
- Develop new tools and processes to scale Brevo’s campaign coverage in core geographical zones
- Liaising with strategy and data teams to gather qualitative and quantitative inputs, and integrate them within the Performance Marketing Strategy
- Take ownership of PPC projects and tactical initiatives, collaborating closely with cross-functional teams to ensure alignment and effectiveness of marketing strategies
- Tools that you will be managing daily: Google/Microsoft Ads, Excel/Google suite, GA, Tableau, Metabase, Omni
- A minimum of 3-5 years experience in managing paid digital marketing campaigns (advertiser or agency)
- Good operational skills in Managing Google Ads campaigns is mandatory
- Operational skills & Strategic mindset, experience on other paid marketing platforms is a plus
- Strong business acumen with advanced analytical skills; you love finding the details in facts and statistics and putting it all together for an actionable plans, data skills is a strong plus
- Good understanding of the digital marketing ecosystem, experience in Saas, subscription business model is a plus
- Ability to deliver best in class results with limited resources
- You know how to make the funnel bigger and are hooked on seeing the acquisition graphs going in the right directions
- You bring strong data-driven decision-making with an experimental and a lean approach to your work. You are able to read and analyze numbers
- You are curious, have an entrepreneurial mindset and you excel at taking ownership
- You know how to own your project and be able to present in a synthetic way
- A unique opportunity to join an international and collaborative scale-up environment in a hyper-growth context
- Brevo offers an Ownership Plan, which is inspired by ESOP or stock programs. This way, you will participate in the event of financial success with a considerable bonus
- Meal vouchers - Swile (12,5 € per day)
- Excellent private health care, of which 70% is covered by the company
- RTT
- Bi-annual global company offsite; inter-office trips (when the current sanitary situation permits)
- Work's council benefits (Leeto)
- Social and green committees to take care of environmental and social matters
- Several services related to prevention, health and personal and professional well-being on Welii platform
- Very competitive referral program
- Second parent leave: 1 month of fully paid leave
- Kids leave: additional time off if your children are sick and need you
- English and French classes, and over 155000 courses available on Udemy
- Budget to support your workspace at home
- A modern office in a central location with free fruits, drinks & lots of fun activities
- Relocation package and visa sponsorship for international talents
- Sustainable Mobility Package if you choose to commute to work on a mechanical or electric bike
- ...and more!
- A first video interview with our HR Team
- A second video interview with Nicolas, Head of Paid Acquisition
- A use case with a debrief meeting with Nicolas & Vincent, VP Digital Marketing
- A last interview (video or at the office) with the Paid Acquisition team
Brevo values work-life balance and offers flexible working hours and remote work. Most of our teams will be working mostly remotely and others will follow a hybrid model depending on the nature of the job. This policy is based on a mutual understanding between the Head of, Managers, and Team Members.
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