💡New to the world of watches? The lingo used in the watch community may seem overwhelming at first, but we’ve got you covered. Here’s a quick guide to commonly-used watch slang so you can start talking like a pro:
A is for: ATM
Nope, not an automated teller machine. ATM, in the watch world, is a unit of pressure that indicates the water resistance of a watch. 10 ATM, for example, means a watch can withstand pressures equal to a depth of 100 meters.
C is for: Cyclops
Forget the X-Men or Greek legends, “Cyclops” is just a fancy term for a magnifier on a crystal over the date window on watches, like you’ll commonly see with Rolex models.
D is for: Destro
Meaning “right” in Italian, this describes a watch with a crown on the left side of its case – perfect for lefties or those who want to switch things up and wear it on their right wrist.
F is for: Franken
It’s in the name – Frankenstein. A watch made of parts sourced from various watches, not all of which are correct for the reference. It might consist of components that are authentic, but cobbled together from a variety of different references to create one “franken” watch.
G is for: Grail
The ultimate watch on a collector’s wishlist. A coveted, Holy Grail of timepieces.
N is for: NSO
Cartier’s “New Special Order”. An exclusive service for Cartier’s VIPs offering them the opportunity to create their own unique Cartier watches using design options from the brand’s catalog.
S is for: Sleeper
A hidden gem. A watch that, while overlooked by most, is highly valued by those “in the know” because of its superior mechanics, precious materials, or exclusivity, which will likely be all the rage once the masses catch on.
Read our full guide to the ABC’s of watch slang here: https://bit.ly/3ThxMSX
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