Brand Manager | Expanding Team

Are you a creative and driven individual with a passion for branding and marketing?

Do you thrive in a dynamic and, where you can work with cross-functional teams to bring our products to life?

If so, we want you!

Seeking a Senior/ Brand Manager who is ready to make an impact by contributing to the development and execution of brand strategies that align with our business objectives. In this role, you will play a leading role in shaping our brand positioning, messaging, and visual identity guidelines. If you are passionate about strategic planning, mentoring, integrated marketing campaigns, brand management, market research, budget management, stakeholder collaboration, and performance tracking, we would love to hear from you.

Brand Strategy Development:

• Lead the team to develop and execute brand strategies that align with our business objectives
• Contribute to the development of brand positioning, messaging, and visual identity guidelines
• Conceptualize, plan, and execute integrated marketing campaigns across various channels, including digital, social media, print, and events

Mentoring:

• Provide guidance and mentorship to junior teammates to foster a collaborative environment
• Serve as a role model, equipping them with the tools and support needed to enhance their professional growth

Brand Management:

• Oversee the development and maintenance of our brand identity, ensuring consistency across all marketing touchpoints
• Collaborate with cross-functional teams to ensure adherence to brand guidelines in all communications

Market Research and Analysis:

• Lead the strategic planning process, including market analysis, target audience identification, and brand positioning
• Utilize data-driven insights to refine marketing strategies and optimize campaign performance

Budget Management:

• Develop and manage marketing budgets, allocating resources effectively to achieve maximum return on investment

Performance Tracking:

• Establish key performance indicators (KPIs) and metrics to measure and the success of marketing initiatives
• Monitor and analyze campaign performance, providing regular reports and recommendations for improvement

• Bachelor's degree in Business Administration or Marketing related subjects
• 10+ years of experience in product marketing and brand management in the consumer goods industry
• Experience in FMCG / personal care/  beauty industry is highly preferred
• Strong project management skills, including the ability to manage multiple projects simultaneously
• Excellent communication and, the ability to collaborate effectively with cross-functional teams
• Strong analytical skills with the ability to use data to drive decision-making
• Proactive, self-motivated, and creative team player with strong business acumen
• Knowledge of market trends and consumer insights, with the ability to use data to inform brand strategy
• Candidates with more experience will be considered as Senior Brand Manager

• A Career opportunity with the market leader in the health product sector
• Casual wear every day to enjoy your work
• Flexible work arrangement
• Fun working culture with challenges to learn and grow together
• Rapid growth opportunities for strong performers
• Attractive staff purchase discount to experience our quality products
• Enjoy different special leave: Vacation leave, birthday leave

And more!

If you are ready to contribute to our brand's success through strategic brand management and marketing initiatives, we invite you to apply. Please include your resume, highlighting your qualifications and relevant experience.

We look forward to welcoming you to our team!

For more information, please visit us at: www.vitagreen.com