Are you a creative and driven individual with a passion for branding and marketing?
Do you thrive in a dynamic and, where you can work with cross-functional teams to bring our products to life?
If so, we want you!
Together as a team, we're...
Seeking a Senior/ Brand Manager who is ready to make an impact by contributing to the development and execution of brand strategies that align with our business objectives. In this role, you will play a leading role in shaping our brand positioning, messaging, and visual identity guidelines. If you are passionate about strategic planning, mentoring, integrated marketing campaigns, brand management, market research, budget management, stakeholder collaboration, and performance tracking, we would love to hear from you.
From day-to-day, you'll be part of...
Brand Strategy Development:
Lead the team to develop and execute brand strategies that align with our business objectives
Contribute to the development of brand positioning, messaging, and visual identity guidelines
Conceptualize, plan, and execute integrated marketing campaigns across various channels, including digital, social media, print, and events
Mentoring:
Provide guidance and mentorship to junior teammates to foster a collaborative environment
Serve as a role model, equipping them with the tools and support needed to enhance their professional growth
Brand Management:
Oversee the development and maintenance of our brand identity, ensuring consistency across all marketing touchpoints
Collaborate with cross-functional teams to ensure adherence to brand guidelines in all communications
Market Research and Analysis:
Lead the strategic planning process, including market analysis, target audience identification, and brand positioning
Utilize data-driven insights to refine marketing strategies and optimize campaign performance
Budget Management:
Develop and manage marketing budgets, allocating resources effectively to achieve maximum return on investment
Performance Tracking:
Establish key performance indicators (KPIs) and metrics to measure and the success of marketing initiatives
Monitor and analyze campaign performance, providing regular reports and recommendations for improvement
Requirements
Bachelor's degree in Business Administration or Marketing related subjects
10+ years of experience in product marketing and brand management in the consumer goods industry
Experience in FMCG / personal care/ beauty industry is highly preferred
Strong project management skills, including the ability to manage multiple projects simultaneously
Excellent communication and, the ability to collaborate effectively with cross-functional teams
Strong analytical skills with the ability to use data to drive decision-making
Proactive, self-motivated, and creative team player with strong business acumen
Knowledge of market trends and consumer insights, with the ability to use data to inform brand strategy
Candidates with more experience will be considered as Senior Brand Manager
Benefits
A Career opportunity with the market leader in the health product sector
Casual wear every day to enjoy your work
Flexible work arrangement
Fun working culture with challenges to learn and grow together
Rapid growth opportunities for strong performers
Attractive staff purchase discount to experience our quality products
Enjoy different special leave: Vacation leave, birthday leave
And more!
If you are ready to contribute to our brand's success through strategic brand management and marketing initiatives, we invite you to apply. Please include your resume, highlighting your qualifications and relevant experience.
We look forward to welcoming you to our team!
For more information, please visit us at: www.vitagreen.com
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing
Industries
Technology, Information and Internet
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