UniqCast

❓ What is one of the more overlooked aspects of IPTV/OTT growth ❓ ❗ It's usually a poor or nonexistent marketing strategy ❗ To all video streaming service operators (present and future): Join Ivan Biljan and Domagoj Bartolić, two of UniqCast's favorite gorillas, in this intro where we get you so excited about this whitepaper that you will call your marketing team to start using it tomorrow morning! Great content and top-notch technology are only part of the success equation in the video streaming industry. Without a strong marketing strategy, even the best IPTV/OTT services struggle to attract and retain subscribers. That’s why we’ve created a free step-by-step guide to help IPTV and OTT operators improve their subscriber acquisition strategy. The alternate title to this whitepaper would be IPTV/OTT Marketing Strategy: How to Best Sell Your Video Streaming Service! 📌 What’s inside? ✅ How to define your brand’s vision, goals and competitive edge. ✅ Market research tactics to position your service for success (customers, competition, and tech). ✅ Lead generation and conversion strategies to attract more subscribers. ✅ A complete marketing toolkit and actionable steps for ongoing growth. ✅ What makes you stand out from the competition. ✅ and much more... Whether you’re launching a new service or optimizing an existing one, this whitepaper is a must-read. 📥 Download it now and start scaling your subscriber base: https://lnkd.in/dTB_xkCm Let’s take IPTV/OTT marketing to the next level! #OTTMarketing #IPTVGrowth #SubscriberAcquisition #VideoStreaming #UniqCast

🚀 𝗧𝗵𝗲 𝗢𝗧𝗧 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗶𝘀 𝗘𝘃𝗼𝗹𝘃𝗶𝗻𝗴—𝗜𝘀 𝗬𝗼𝘂𝗿 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗞𝗲𝗲𝗽𝗶𝗻𝗴 𝗨𝗽? As viewer expectations shift and new monetization models emerge, many OTT providers find themselves 𝗿𝗲𝗽𝗹𝗮𝗰𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗹𝗲𝗴𝗮𝗰𝘆 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀 to stay competitive. But what’s driving this change the most? 🤔 Is it 𝘀𝗰𝗮𝗹𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗶𝘀𝘀𝘂𝗲𝘀, 𝗵𝗶𝗴𝗵 𝗰𝗼𝘀𝘁𝘀, 𝗹𝗮𝗰𝗸 𝗼𝗳 𝗺𝗼𝗱𝗲𝗿𝗻 𝗳𝗲𝗮𝘁𝘂𝗿𝗲𝘀, or 𝗶𝗻𝗳𝗹𝗲𝘅𝗶𝗯𝗶𝗹𝗶𝘁𝘆 𝘄𝗶𝘁𝗵 𝗻𝗲𝘄 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝗺𝗼𝗱𝗲𝗹𝘀? We’d love to hear from you! 𝗩𝗼𝘁𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗽𝗼𝗹𝗹 𝗮𝗻𝗱 𝘀𝗵𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀. 👇 𝗪𝗵𝘆 𝗔𝗿𝗲 𝗢𝗧𝗧 𝗣𝗿𝗼𝘃𝗶𝗱𝗲𝗿𝘀 𝗠𝗮𝗸𝗶𝗻𝗴 𝘁𝗵𝗲 𝗦𝘄𝗶𝘁𝗰𝗵? 1️⃣ 𝗣𝗼𝗼𝗿 𝗦𝗰𝗮𝗹𝗮𝗯𝗶𝗹𝗶𝘁𝘆 & 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 Legacy platforms often struggle with peak-time traffic, live events, and high-demand content releases, leading to buffering issues and slow load times. Many lack cloud-native scalability, adaptive bitrate streaming (ABR), and multi-CDN support, resulting in poor user experience. A modern OTT platform ensures high-quality streaming by optimizing performance dynamically, even under high loads. 2️⃣ 𝗟𝗮𝗰𝗸 𝗼𝗳 𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝘀 Viewers today expect AI-driven recommendations, intuitive UI, and multiscreen continuity. However, legacy systems often fail at content discovery, real-time analytics, and synchronized playback across devices. A next-generation OTT solution enhances engagement with personalized recommendations, unified multiscreen experiences, and advanced metadata management for effortless content navigation. 3️⃣ 𝗛𝗶𝗴𝗵 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹 & 𝗠𝗮𝗶𝗻𝘁𝗲𝗻𝗮𝗻𝗰𝗲 𝗖𝗼𝘀𝘁𝘀 Outdated platforms demand frequent patches, manual updates, and expensive infrastructure maintenance, increasing costs while limiting scalability. A modern, modular, cloud-based OTT platform reduces operational expenses by leveraging automated workflows, microservices architecture, and an intuitive management dashboard for simplified content updates and service monitoring. 4️⃣ 𝗜𝗻𝗰𝗼𝗺𝗽𝗮𝘁𝗶𝗯𝗶𝗹𝗶𝘁𝘆 𝘄𝗶𝘁𝗵 𝗡𝗲𝘄 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗠𝗼𝗱𝗲𝗹𝘀 OTT monetization is evolving, but many legacy platforms lack support for dynamic ad insertion (DAI), server-side ad insertion (SSAI), and targeted advertising that are critical for monetizing through FAST, AVOD, and hybrid models. A future-proof OTT platform enables revenue diversification with flexible monetization tools, advanced ad integrations, and real-time analytics to optimize ad performance. 𝗝𝗼𝗶𝗻 𝘁𝗵𝗲 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻! 𝗪𝗵𝗶𝗰𝗵 𝗼𝗳 𝘁𝗵𝗲𝘀𝗲 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝘀 𝗱𝗼 𝘆𝗼𝘂 𝘁𝗵𝗶𝗻𝗸 𝗶𝘀 𝘁𝗵𝗲 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗿𝗲𝗮𝘀𝗼𝗻 𝗯𝗲𝗵𝗶𝗻𝗱 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗺𝗶𝗴𝗿𝗮𝘁𝗶𝗼𝗻𝘀? Vote in the poll, comment with your thoughts, and let’s discuss how OTT providers can future-proof their services. 🔥 #UniqCast #video #streaming #ott #poll #scalability #FAST

🚀 The Ultimate Guide to OTT Technology – 2025 Update is Here! 🎬 https://bit.ly/42qKEeP The OTT industry is evolving at lightning speed, and staying ahead requires 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀, 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆, 𝗮𝗻𝗱 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻. That’s why we’re excited to announce the latest update to our 𝗽𝗼𝗽𝘂𝗹𝗮𝗿 𝗯𝗹𝗼𝗴 𝗽𝗼𝘀𝘁, “𝗧𝗵𝗲 𝗨𝗹𝘁𝗶𝗺𝗮𝘁𝗲 𝗚𝘂𝗶𝗱𝗲 𝘁𝗼 𝗢𝗧𝗧 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆”, authored by our Product Owner, Domagoj Bartolić. This 𝗺𝘂𝘀𝘁-𝗿𝗲𝗮𝗱 𝟮𝟬𝟮𝟱 𝗲𝗱𝗶𝘁𝗶𝗼𝗻 unpacks the latest OTT trends and innovations shaping the future of streaming. Here’s a glimpse of what’s inside: 🔹 𝗔𝗜-𝗣𝗼𝘄𝗲𝗿𝗲𝗱 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻 – AI is now revolutionizing OTT experiences with real-time video analysis, contextual search, smart subtitles, and hyper-personalized recommendations. 🚀 🔹 𝗧𝗵𝗲 𝗥𝗶𝘀𝗲 𝗼𝗳 𝗦𝗵𝗼𝗿𝘁-𝗙𝗼𝗿𝗺 𝗩𝗶𝗱𝗲𝗼 – Platforms are integrating bite-sized, engaging content, much like TikTok and YouTube Shorts, to captivate younger audiences. 📱 🔹 𝗦𝗼𝗰𝗶𝗮𝗹 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝘃𝗶𝘁𝘆 𝗶𝗻 𝗦𝘁𝗿𝗲𝗮𝗺𝗶𝗻𝗴 – Watch parties, in-stream chat, and video comments are redefining audience engagement and creating interactive communities. 💬 🔹 𝗜𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝘃𝗲 & 𝗖𝗿𝗼𝘀𝘀-𝗗𝗲𝘃𝗶𝗰𝗲 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 – The next wave of OTT advertising links big-screen content with mobile devices, enabling seamless, interactive ad experiences. 📊 🔹 𝗧𝗵𝗲 𝗚𝗿𝗼𝘄𝘁𝗵 𝗼𝗳 𝗙𝗔𝗦𝗧 𝗖𝗵𝗮𝗻𝗻𝗲𝗹𝘀 – Free Ad-Supported Streaming TV (FAST) is expanding audience reach and monetization opportunities, offering content without subscription fees. 📺 👉 𝗜𝗻 𝟮𝟬𝟮𝟱, 𝗢𝗧𝗧 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀 𝗮𝗿𝗲 𝗻𝗼 𝗹𝗼𝗻𝗴𝗲𝗿 𝗷𝘂𝘀𝘁 𝗮𝗯𝗼𝘂𝘁 𝗰𝗼𝗻𝘁𝗲𝗻𝘁. 𝗧𝗵𝗲𝘆’𝗿𝗲 𝗮𝗯𝗼𝘂𝘁 𝘂𝘀𝗲𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲, 𝘀𝗼𝗰𝗶𝗮𝗹 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝗼𝗻, 𝗮𝗻𝗱 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗺𝗼𝗻𝗲𝘁𝗶𝘇𝗮𝘁𝗶𝗼𝗻. This guide breaks down everything you need to know to stay ahead in the streaming landscape. 📣 𝗗𝗼𝗻’𝘁 𝗺𝗶𝘀𝘀 𝗼𝘂𝘁 𝗼𝗻 𝘁𝗵𝗶𝘀 𝗲𝘀𝘀𝗲𝗻𝘁𝗶𝗮𝗹 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗿𝗲𝘀𝗼𝘂𝗿𝗰𝗲! Read it now and share your thoughts in the comments. Let’s discuss the future of OTT together! #UniqCast #ott #video #streaming #television #blog #2025 #2025Update #AI #innovation

In this masterpiece of editing and presenting filled with poetry in motion, Ivan Biljan and Domagoj Bartolić introduce UniqCast's latest whitepaper, 'The Complete Guide to Effective OTT IPTV Monetization Through Advertising.' Inside this free guide, you’ll learn: 💡Strategies for leveraging AVOD and FAST channels. 💡Insights into video, in-app, and interactive ads. 💡How to maximize ROI with AI-driven targeting. It might not change your life but it will definitely brighten up your day! Get actionable insights to transform your ad revenue today. 📥 Download now: https://lnkd.in/d6_5T8Nz #OTTAdvertising #IPTVMonetization #UniqCast #Whitepaper"

Celebrating 5000 Strong 💪 and Growing 🌳 ! Here it is! 😉 Our LinkedIn community has grown to 𝟱𝟬𝟬𝟬 𝗳𝗼𝗹𝗹𝗼𝘄𝗲𝗿𝘀! 🎉 This milestone is more than just a number, it's a testament to the incredible individuals and organizations that make up our network. To everyone who follows us, engages with our posts, and shares our content: 🙏 𝗧𝗛𝗔𝗡𝗞 𝗬𝗢𝗨! Your support, insights, and participation are what make this community so vibrant and meaningful. 👨👩👧👧 If you’re not already part of the UniqCast LinkedIn family, 👉 now is the perfect time to hit that Follow button! Stay connected for the latest industry trends, exciting company news, exclusive content that keeps you informed and inspired. 🎨 🖌️ At UniqCast, we’re committed to delivering content that’s not only informative but also engaging and relevant. Together, we’re shaping the future of the streaming industry! #UniqCast #ott #streaming #video #television

We’re proud to announce that 📣 SBC+, the Seychelles Broadcasting Corporation’s (SBC) brand-new OTT service, is now live 📺 - 🎢 powered by UniqCast Platform! https://bit.ly/4iEQj6N ✨ Launched with the tagline ‘𝘠𝘰𝘶𝘳 𝘚𝘤𝘳𝘦𝘦𝘯, 𝘠𝘰𝘶𝘳 𝘊𝘩𝘰𝘪𝘤𝘦’, SBC+ brings SBC’s diverse content to audiences across Seychelles on smart devices, with features like 5-day catch-up for seamless viewing. 🏆 This milestone highlights the commitment of both companies to innovation and to understanding of today’s requirements for video services. Kudos to Bérard Duprès, CEO of SBC, and Darko Robič, CEO of UniqCast, for their leadership in making this collaboration a success. We should also mention Herve Cherry, SBC’s Head of Engineering and Technology, who played a pivotal role in implementing this transformative service. Congratulations to SBC on this incredible launch. 🚀 We are excited to see SBC+ transform the way content reaches its audience! 👏 #UniqCast #SBC #SBC+ #ott #streaming #video #telecom #isp

As we're kicking off a new year, I thought what better way to get things started than by shining a light on some of our incredible network of partners, starting with UniqCast! If you haven't heard of them yet, you're about to.🎉 What they do👇 UniqCast is a rapid powerhouse in the world of 𝐞𝐧𝐝-𝐭𝐨-𝐞𝐧𝐝 𝐈𝐏𝐓𝐕/𝐎𝐓𝐓/𝐃𝐕𝐁 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬, offering cutting-edge technology that’s revolutionizing video streaming globally. Their innovative approach is making waves in the industry—from partnerships with telecom giants like A1 Group to powering platforms like Dialog Television in Sri Lanka. 📱💻📺 What they do alongside Bunny🐰 We are excited to work with them in a variety of public and hybrid network environments for operators and content owners who own their network here. Bunny and Uniqcast are excited to work with a growing number of local operators or private network owners and give them a concrete method of delivery to take content to global audiences to drive new viewership and reach new audiences worldwide. We don't deliver end-to-end platform audiences from back-end to front application, and we are excited to work and partner with a great team that takes care of everything, Why they stand out💡 Their ability to 𝐚𝐝𝐚𝐩𝐭, 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐞, 𝐚𝐧𝐝 𝐬𝐜𝐚𝐥𝐞 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 quickly is exactly what helps us stay ahead of the curve. UniqCast’s partnerships and global reach enable us to not just meet but exceed the demands of today’s content consumers. We're very proud to work alongside such a talented and forward-thinking team. Here's to more game-changing innovations and successful projects ahead!👏 #Partnerships #Innovation #UniqCast #OTT #Streaming

Keeping Kids Safe in the Digital Streaming Era: Parents Must Have Parental Control! Here's what Ivan Biljan and Domagoj Bartolić have to say in the latest episode of our world-famous uCast Shorts! In a world where content is more accessible than ever, safeguarding younger viewers has never been more important. At UniqCast, we understand the challenges parents face in managing what their children watch. Our Parental Control feature is designed to give families peace of mind while enjoying IPTV and OTT services. With simple setup options, parents can: 👍 Create individual profiles with age-appropriate settings. 👍Restrict visibility of specific channels or content. 👍Secure profiles with a PIN for added safety. 👍Prevent unauthorized purchases through purchasing restrictions. Whether it’s live TV, video on demand, or premium content, UniqCast ensures your streaming service remains a secure and enjoyable space for the whole family. Are you actually using the parental control feature?? #ParentalControl #IPTV #OTT #FamilyFriendlyStreaming #UniqCast

UniqCast welcomed IPTV/OTT expert Mahmood Ulhaq from Stardust for a uCast Shorts interview with Ivan Biljan and Domagoj Bartolić. Mahmood brought fresh perspectives on the global streaming industry’s evolution, highlighting the emergence of AI as a game-changer in content discovery and ad management. With over four years of collaboration with UniqCast, Mahmood has witnessed firsthand the advancements of UniqCast’s AI-driven search capabilities, which he describes as “amazing” for user experience. As regional OTT platforms continue to expand, Mahmood sees opportunities for consolidation and innovation, making streaming more accessible and tailored. Together with UniqCast, his team is working on new app features aimed at merging multiple streaming experiences into one unified platform, a project set to make waves in the OTT space. UniqCast’s ongoing commitment to adaptive technology positions it as a significant player in the region and beyond. Join the conversation on how AI and OTT growth are shaping the future of streaming—and connect with Mahmood and the UniqCast team to explore new innovations. #UniqCast #AIinStreaming #IPTV #OTT

As UniqCast celebrates a decade of innovation and excellence, we’re spotlighting the people who have been with us since the very beginning. This time Ivan Biljan and Domagoj Bartolić talk to Dario Habulin, our Head of Support, who joined UniqCast in its infancy and has been instrumental in its journey to becoming a global IPTV/OTT solutions provider. In this interview, Dario shares: 🔹 The continuity of our first project in Seychelles and its growth over the years. 🔹 How UniqCast evolved from a team of under 10 to over 50 employees, managing 20+ projects worldwide. 🔹 Personal challenges, including an intense 3-month preparation to support our first client on-site in the Seychelles. 🔹 His pride in building and leading the largest team at UniqCast today. #UniqCast #10YearsUniqCast #Innovation #Teamwork