BLACKPINK's Jennie Unveils Beats' New Solo Buds and Solo 4 Headphones

Beats has just announced the expansion of its bestselling product family with the all-new Beats Solo Buds and the next generation of its most popular headphones: the Beats Solo 4.

Bringing its Solo line to an enhanced level of portability and comfort, the new Solo Buds now supply premium audio in its tiniest form factor ever. Delivering crispy-clear sound — that’s available through 18 hours of battery life — the Pods also include seamless one-touch pairing to both iOS and Android users.

Meanwhile, the USB-C charging port is spread across a slew of new colorways including “Matte Black,” “Storm Gray,” “Arctic Purple” and “Transparent Red.” Developed with comfort and a secure fit in mind, the Buds feature dual-layer transducers designed to minimize micro-distortions across the frequency curve, ensuring high-fidelity sound with uncompromising clarity and detail.

For the Beats Solo 4, the new addition to the Beats family gives upgraded and powerful sound quality, while the personalized Spatial Audio is partnered with dynamic head tracking, UltraPlush cushions, and up to 50 hours of battery life. Available in “Matte Black,” “Slate Blue,” and “Cloud Pink,” the headphones also feature custom-built 40mm transducers that minimize electronic artifacts, latency, and distortion.

Take a closer look at the new Beats campaign featuring Jennie above and the Solo Buds are available for £79.99 GBP / $79.99 USD while the Beats Solo 4 are priced at £199.95 GBP / $199.99 USD via the official Beats website.