Turning passion into ₹800 crores! 🚀 Our co-founder, Vishal Jindal, reveals the secrets behind building a powerhouse brand in the latest podcast with Ayush Shukla. From creating a strong brand identity to smart marketing and positioning strategies, this episode is packed with insights on how Biryani By Kilo became a leader in the food industry. Don’t miss it! 🍛💡 Link : https://lnkd.in/dXEjRgcu
Founder of Finnet Media, making creators & creatives work for your brand | Recognized as BW and Impact 30 under 30
He made ₹800 crores by selling biryani at Biryani By Kilo! In my latest podcast, I sat down with Vishal Jindal and we dove into what it takes to build a successful brand in India, no matter the industry. Key insights from our conversation: → Branding Basics: We broke down how to create a strong brand identity that sticks. Vishal shared his approach to building a brand that resonates and stays relevant. → Marketing That Works: It’s not just about promoting your product—it’s about connecting with your audience. Vishal discussed how to make marketing impactful and memorable. → Positioning Strategy: Want to stand out? Learn how to position your brand right in the market, so your audience sees you as the go-to choice. → Targeting the Right Audience: Not everyone is your customer. Vishal explained how to identify your ideal audience and keep them coming back. We also covered: - Start Small, Think Big: Niche Market Strategies - How can You Shift Your Positioning? - How to Build Your Brand - Branding vs. Positioning: What’s the Difference? Our discussion was packed with examples and case studies from brands like Tata, Apple, Zudio, Zara, and more. Don’t miss this episode if you want practical insights on branding, positioning, and reaching the right audience. This conversation is full of lessons to help you start building your own successful brand! Check out the full podcast here: https://lnkd.in/dXEjRgcu