Elevation Capital

We're delighted to announce the promotions of Vaas Bhaskar and Chirag Chadha to Partners, and Ashray Iyengar to Principal. With Vaas and Chirag joining Ravi Adusumalli, Mukul Arora, Mridul Arora, and Mayank Khanduja in the partnership on the investment side, alongside Vaibhav Goel, Vivek Mathur, and Ramanuj Gopalan from our Founder Success team, our partnership is now nine-member-strong and more committed than ever to our mission to backing audacious founders and helping them scale. Congratulations Chirag, Vaas, and Ashray on the promotions! Your journey with Elevation Capital embodies all the values we hold dear. Wishing you all the very best in your new roles. Read more here: https://lnkd.in/gPGNCyFp

Remember when we shared how India is moving beyond being just a DAU/MAU farm? A few months ago, we discussed how Indian social/content platforms are now successfully monetizing users directly at scale, adopting non-advertising models like subscriptions and micropayments. The response was overwhelming, with founders asking us: "How do I pick the right monetization strategy for my business?" In a new two-part article series, we are diving deeper into how founders can build and monetize consumer applications effectively in this new era of monetization. We sized up the market, and it turns out subscriptions and micropayments have emerged as a $3B revenue pool - and growing faster than ads - creating an opportunity that barely existed a few years ago. In Part 1, we explore India's evolution from a 'won't pay' to a 'will pay' market and examine how a new generation of consumer tech companies are scaling up monetization earlier in the journey. We reveal how the tradeoff between user monetization potential and the number of paying users shapes different business models. And this is just the start — Part 2 drops soon with detailed case studies and benchmarks across different monetization models. Read the article here: https://lnkd.in/g3KPue8E Amit Aggarwal, Manish Advani, Harshit Jain

We are excited to strengthen our ongoing partnership with Vridhi Finserv Home Finance Limited as they lead the charge in democratizing housing finance for underserved communities across Bharat. With a vision to make home-ownership attainable for everyone, Vridhi has made impressive strides in a short time. Their innovative approach simplifies lending and provides tailored financing solutions for individuals with unstructured incomes, helping them achieve their home ownership dreams. As Vridhi prepares to scale new heights, we are thrilled to welcome Norwest Venture Partners to this journey. Wishing Ram Naresh, Sunil Mehta, Sandeep Arora, and the entire Vridhi team continued success and many more milestones ahead! Onwards and upwards! Mridul Arora Ishwar Prasad

Sahamati BuildAAthon Judges Spotlight 🌟 We're pleased to welcome Vaas Bhaskar, Principal, Elevation Capital, to our stellar panel of judges at #BuildAAthon2024. 🚀 Don’t miss out – just a few days left to register! 👉 Secure your spot now: https://lnkd.in/gMxwvYbY Vaas Bhaskar Elevation Capital

We are big believers in the transformative power of GenAI - particularly in reshaping consumer applications - and laid out our areas of excitement in a recent report. To see how these ideas can come to life, we organized the Elevation AI Ideathon, a first-of-its-kind competition designed to catalyze the next wave of AI-powered consumer applications. We received entries from across the country and witnessed firsthand the creativity and innovation of many bright young minds in AI. The submissions spanned a wide range of industries and use cases, while the participants ranged from young college students to first-time and second-time founders leveraging their experience, exemplifying the democratizing power of GenAI in innovation. The Ideathon was a glimpse into the future of consumer applications and as we reflect on its success, we're filled with optimism for the future of Consumer AI in India. Visit https://lnkd.in/ewVzeY6d for a deeper look at the submissions of all the winners and finalists, as well as more event highlights.  Mukul Arora, Mayank Khanduja, Amit Aggarwal, Manish Advani, Harshit Jain, Anoushka Arya

"AppsForBharat is unlocking a whole new dimension in how millions around the world engage with devotion." As we go ALL IN and deepen our partnership with AppsForBharat through their Series B round, Amit Aggarwal sits down with Prashant Sachan to reflect on the company’s evolution over the past year and their vision for the next phase of growth. Watch as Prashant discusses market expansion, providing more personalized digital devotion services with Sri Mandir, monetization unlock and plans to expand globally. #ALLIN

We are proud to announce our continued partnership with Everstage, as they redefine the operations of RevOps and sales compensation teams for organisations across the globe. Starting from a vision crafted in the complex world of RevOps, Everstage has come a long way in just five years. Everstage's no-code platform is not just about simplifying sales commissions; it's about enabling businesses to design and manage complex commission plans, ensure accurate and timely payouts, and motivate sellers with real-time visibility and insights on their commissions. As Everstage gears up to scale further, we are thrilled to support their journey towards global excellence. Wishing Siva Rajamani, Vivek Suriyamoorthy, and the entire team continued success and many more milestones to come! Onwards and upwards! Mukul Arora Poorvi Vijay

Facilitating collaboration and shared learning is at the core of our Founder Success function, designed to empower founders and help them scale better, faster. In line with this belief, we launched the CTO Roundtable to create a platform for knowledge exchange, problem-solving, and community building among our portfolio's tech leaders. Our inaugural CTO Roundtable, hosted by Harsh Agrawal (CTO in Residence, Elevation Capital), brought together 18 CTOs and engineering leaders from our portfolio companies. The discussions were meaningfully deep and insightful, focusing on several critical areas crucial for navigating a fast-evolving landscape. The session explored: ➤ Tech hiring strategies for companies at different stages ➤ Building high-performing teams in rapidly evolving environments ➤ Promoting engineering excellence while staying agile as companies scale ➤ Enhancing infrastructure resilience and efficiently scaling tech stacks ➤ Leveraging AI for a plethora of use cases ranging from optimizations to hyper-personalization to stay ahead of the curve This round table was a launchpad for a more expansive dialogue and a tech community that thrives on growing together. We look forward to hosting more such sessions, diving deeper into specific topics that matter most to our tech leaders, and engaging more deeply with our portfolio tech community. Dale Vaz Krishna B S Ayush Singh Chandan Yadav abhinav anurag Aditya Sharma Nishank Jain Nikhil Nahar Ritesh Shrivastav Himanshu Agrawal Siddhant Johari Ankur B. Aditya Kulkarni Piyush Gupta Pratik Sanghavi

#ETSA2024 | Mukul Arora of Elevation Capital bags the Midas Touch award:

At Elevation Capital, we believe that great insights are the backbone of strong products. We're thrilled to see our CTO in Residence, Harsh Agrawal, share his journey and insights at Loop's Tech Talks. His insights on user-centric product development are invaluable to fostering a culture of growth and success. Together, we’re empowering the next generation of tech leaders!