Orient Electric

As summer approaches, we’re excited to launch our latest campaign, unveiling the Next-Gen Orient Electric BLDC Fans - engineered for smart living, whisper-quiet performance, and contemporary colours that seamlessly blend into modern homes. Set in a contemporary, podcast-style storytelling format with a twist, this campaign is designed to engage today’s digital-first audience in a relevant and refreshing way, featuring our long-standing brand ambassador MS Dhoni, bantering with Kusha Kapila, a prominent social media influencer about ‘fans’. Watch the full campaign film now – and see the most unexpected collab unfold! Avani Birla Ravindra Singh Negi Anika Agarwal Gaurav Dhawan Arvind Vats Neil Dsouza Mohit Jain RAHUL SHARMA Aditya Kohli #OrientElectric #MarketingCampaign #MSDhoni #BLDCFans

Our annual AISEA (All India Sales Excellence Awards) event this year in Bali was nothing short of extraordinary! Amidst breathtaking landscapes, cultural explorations, and immersive experiences, we celebrated our incredible partners whose trust and dedication drive our success.  This year, we took style and comfort to the next level as we unveiled our latest range of fans—fresh designs, stunning new colors, and advanced technology, crafted to redefine cooling for the summer season ahead.  Designed for modern homes, our new BLDC range is designed to complement every space and style.  Launching Soon! #OrientElectric #SummerSeason #BLDCFans #AISEA

This Holi, let’s celebrate the spirit of togetherness, and joy with vibrant hues and endless smiles. May your day be filled with laughter, love, and the brightest shades of happiness! Wishing you and your loved one's a very happy, colourful and joyful Holi! #HappyHoli #FestivalOfColors #OrientElectric

At Orient Electric, Women’s Day isn’t just a one day celebration - it’s a commitment we uphold every single day. With Accelerate Action as this year’s Women’s Day theme, we’re reminded that real change comes from the actions we take every day, not just once a year. #AccelerateAction #WomenEmpowerment #OrientElectric #SheRise #InternationalWomensDay2025

A Safe Space | A Sense of Dignity | A Step Towards Brighter Future At Orient Electric, we are committed to creating safe spaces for young girls to learn and grow with confidence. In partnership with An Initiative Touch Your Social Foundation, we have built a Girls Toilet Block & Women Staff Toilet at the Swami Satyamitranand Giri Inter College, Dehradun - ensuring that young girls have access to proper sanitation, privacy, and hygiene. With safe and hygienic facilities, attendance improves, confidence grows, and girls can focus on what truly matters—learning, dreaming, and achieving. Because when a girl feels safe, she doesn’t just dream—she dares, she achieves, she soars. #OrientElectric #AmazingWomenOfOrient #SheRise #InternationalWomensDay2025 #WomensDay #WomenEmpowerment

At Orient Electric, we believe that empowered women build stronger workplaces. To strengthen the well-being of our women workforce across all our plants, we recently conducted a special session focused on stress management and mental well-being. The goal? To equip our women on the assembly lines with practical strategies to manage stress, improve focus, and foster a proactive problem-solving attitude. #OrientElectric #AmazingWomenOfOrient #SheRise #InternationalWomensDay2025 #WomensDay #WomenEmpowerment

Operational service roles in the electronics and consumer durables industry have long been a male-dominated space, but at Orient Electric, we are changing that narrative. More women are stepping into these roles, bringing expertise, innovation, and a fresh perspective to the field. Through skill-building, mentorship, and a supportive ecosystem, we’re committed to fostering an inclusive workplace where talent knows no gender. Hear more from Mohit Jain, AVP - Service, Orient Electric, on how we’re shaping the future of women in service roles. #OrientElectric #AmazingWomenOfOrient #SheRise #InternationalWomensDay2025 #WomensDay #WomenEmpowerment

A mother’s heart is always with her child, even at work. At Orient Electric, we understand that balancing career and motherhood isn’t always easy, which is why our on-site creche facility is more than just a space—it’s a support system. With a safe and nurturing environment for their little ones, our women employees can work with peace of mind, focus on their work, knowing their children are close by and cared for. This is what #WorkLifeBalance looks like in action, hear more from our #AmazingWomenOfOrient Swati Kheterpal Keerti Shukla Monika Agrawal #OrientElectric #AmazingWomenOfOrient #SheRise #InternationalWomensDay2025 #WomensDay #WomenEmpowerment

This year’s Women's Day theme, #AccelerateAction, is a powerful reminder that progress happens when we take bold steps, challenge the status quo, and lift each other up. It’s not just about words; it’s about real action—creating opportunities, breaking barriers, and ensuring every woman has the support to grow and thrive. Avani Birla shares how we’re driving real change and making inclusion a daily practice. #OrientElectric #AmazingWomenOfOrient #SheRise #InternationalWomensDay2025 #WomensDay #WomenEmpowerment

Have you ever thought about the journey of a bulb before it brightens your space? From a tiny chip to the light that transforms your home, every Orient LED bulb is engineered with precision, care, and rigorous testing to ensure long-lasting brilliance. Because behind every light, there’s a story of innovation, craftsmanship, and reliability waiting to be told. #OrientElectric #LEDInnovation #LightingTheFuture #BrightIdeas