Social Beat

The 'Tested Like Samsonite' campaign continues to stack up the shiny wins! We are thrilled to share that Social Beat and Influencer.in have both been recognized as winners at the 2nd edition of the ET Retail e-Commerce & Digital Natives Awards 2024! Our work on the “Tested Like Samsonite” campaign, which seamlessly integrated influencer marketing and social media marketing, has been recognized as the best in its category. These accolades are a testament to our dedication and passion for delivering impactful marketing campaigns that resonate with audiences and drive real results. This recognition wouldn't have been possible without the collective effort of our incredible team and the trust of our partners and clients. A big thank you to Samsonite for believing in us and allowing us to tell the brand’s story in the most creative and engaging way possible. To everyone who’s been part of this journey, here's to many more successes ahead! #DigitalMarketing #InfluencerMarketing #SuccessStories #SocialMediaMarketing #Samsonite #DigitalInnovation #ETRetail #SocialBeat #InfluencerIn #MarketingExcellence

Vroom goes the sales numbers: How we transformed Mercedes Benz Customer Engagement with Sales force! With declining test drive attendance and purchase rates, AutoHangar needed a fresh approach. So we did a full revamp! We overhauled their marketing strategy, identified key customer segments, and launched an omnichannel journey.  The results speak for themselves - - Test drives jumped from 11 to 60 in just one month  - Bookings quadrupled! How's that for a comeback? Read the full case study to see how we optimized data and boosted engagement. #SocialBeat #MercedesBenz #AutoHangar #CaseStudy #Omnichannel #Marketing #DigitalMarketing #Engagement #RisetotheImpossible

Want to make the Instagram algorithm finally work in your favour? Supraja Ashok has the ultimate cheat sheet for you! It all starts with two essentials: 1. Knowing who your audience is, and 2. Understanding your brand’s DNA. Sounds like a lot? Don’t sweat it! Supraja is here to simply things with the CU method. What’s that? Glad you asked, Watch the video to know more. #Audience #Marketing #CUMethod #Algorithm #Instagram #Marketing #Agency #DigitalMarketing #SocialMedia

After all, what good are millions of followers if no one’s engaging with your posts, right? Followers are not the real metric of brand love it's relevance of your content—those likes, shares, and interactions—that truly showcase how well you’re resonating with your audience. There's one more metric that you really need to focus on and Supraja Ashok is about to reveal it! Watch the video to find out. Part two coming up soon! #SocialBeat #Metrics #Followers #Likes #Shares #SocialMedia #Marketing #MarketingAgency #Video #Digibyte #Risetotheimpossible #content #audience

Fortune set out to creatively highlight its promise of 910 grams of oil in every 1L pack! With India and the world captivated by the Olympic spirit, we introduced Fortune Oilympics—an engaging, Olympic-themed video series showcasing the brand’s guarantee in a fresh, fun way. The campaign achieved an impressive CTR of~3%, and delivered a VTR of ~40% on digital. This campaign, with its data-driven insights, helped reinforce the value of Fortune Soyabean Plus Oil's 1L=910gm successfully! Adani Wilmar Limited Watch the videos here - https://lnkd.in/gDmnxhTX #Fortune #Soyabeanoil #Campaign #Datadriven #Oilympics #Olympics #Brand #Video #Highlight #Marketing #SocialBeat

Proud award winners! Tested Like Samsonite has been awarded Best Marketing Campaign in Travel and Tourism! We're honoured to partner with some of the world’s most exciting and ambitious brands, like Samsonite. We’re passionate about doing the best work we can and thrive on creating intelligent, integrated campaigns. Recognitions like this inspire us to keep pushing the boundaries of what’s possible. This award is a testament to the team's dedication, showcasing the impact and results they've delivered for the brand. We’re excited to continue raising the bar! #Award #samsonite #travel #tourism #marketing #integrated #pushingboundaries #risetotheimpossible

Divided by States, United by Ghar ka Khana! Navratri is celebrated across India in unique ways—Garba in Gujarat, Dandiya in Rajasthan, Pandals in Bengal and so on. The interactive campaign for Fortune foods challenged the audience to explore a vibrant visual filled with Navratri traditions. Hidden within were Fortune’s signature “Fortune Blooms” and delightful elements representing the joy of homemade food. The campaign reached an impressive audience of 9.5M+ on Instagram making it a standout success in celebrating both the diversity and unity of Navratri. Adani Wilmar Limited #Navratri #Fortune #Foods #Navratri #Traditions #Diversity #Unity #Homemadefood

High Five's all around! 🏆 Social Beat has been honored as a finalist in the Agency Excellence Awards by Google - standing tall in not one, but five categories: App Growth Creative Coverage International Growth Lead Generation Media Unification This recognition marks another milestone in our journey with Google, a partnership that has been nothing short of transformative since day one. We’re deeply grateful to Shalini Puchalapalli Sujata Roy Tanveer S.Uberoi Arham Shah Varun Dayal Anshuman Harjai and Anurag Ranjan for their unwavering collaboration and support. We’re beyond excited to stand alongside the best in the business and can’t wait to see what’s next on this epic Journey. Cheers to more growth, more wins, and more milestones! #Google #SocialBeat #Agency #Award #Excellence #Collaboration #LeadGeneration #AppGrowth #InternationalGrowth #RisetotheImpossible

Another award goes up the mantle! Social Beat has won the Best Effective/Measurable Campaign award at the e4m Real-Time Programmatic Advertising Awards 2024 for our work with Pilgrim! Leveraging DV360 and a precise data-driven approach, we helped Pilgrim cut through the beauty industry noise, achieving a 98% increase in ad recall and a 79% boost in awareness—all while driving their best sales numbers to date. Huge thanks to Pilgrim for trusting us to take their brand to new heights. This win is all about pushing the boundaries of what’s possible. #Pilgrim #SocialBeat #DataDriven #AdRecall #Boost #awareness #effective #programmaticadvertising #measurable #award #win

Right turns only! A brand like Mercedes-Benz speaks for itself—we just helped them reach the right ears. When Auto Hangar & Mercedes-Benz struggled with a scattered customer view and missed opportunities, we jumped in. We unified their CRM, refined touchpoints, and brought data-driven automation into play. With a little help from Einstein STO, we turned missed connections into meaningful engagements. This led to  - 43% boost in user engagement  - 64% less manual effort  - 22% surge in test drives. That's the power of data-driven creativity. #MercedesBenz #datadriven #creativity #userengagement #marketingautomation #CRM #SocialBeat