Social Ketchup

In today’s social media-driven world, it has become increasingly difficult to distinguish between what’s real and what’s curated. We often feel deeply connected to the people we follow, believing we know them based on the content they share. Yet, much of what goes on behind the scenes remains unseen, as platforms tend to highlight only the polished aspects of life. A recent example is YouTuber Ashish Chanchlani, who has faced challenges with consistency in posting content over the past year. Fans, eager for new videos, have frequently flooded his Instagram comments with requests. Recently, Ashish addressed this gap during a live session, where he opened up about his personal struggles, including heartbreak and health complications. This serves as a reminder that behind every post, there's often more than meets the eye. Follow the link in the comments below to know more about it. #SocialKetchup #Creator #AshishChanchalani

Content creator Harshita Gupta is taking her audience on a transformative journey with her debut book, Unloved: The Art of Moving On. This heartfelt guide provides practical advice and uplifting insights for anyone navigating the path of healing from heartbreak. Through her unique perspective and relatable storytelling, Harshita empowers readers to reclaim their strength and rebuild their self-worth. Mark your calendars! Unloved is releasing on October 23rd, 2024. Be sure to grab your copy at your nearest bookstore!  #SocialKetchup #ContentCreator #HarshitaGupta #SelfWorth #BookLaunch 

From planning every little detail to watching it all come to life, the whole experience was surreal. Our Creators’ Bash couldn’t have been more special! Despite the Mumbai rainy weather, creators showed up in full force, and we couldn’t be more grateful. From beer pong battles to the claw machine fun, everyone was in their element. And that thumbprint wall at the SK booth? It left us with memories we’ll treasure forever. A huge thank you to our incredible partners for making this unforgettable night happen! #SocialKetchup #CreatorsBash #contentcreator #skmagazine

Revant Himatsingka (Food Pharmer) Urban Company collab is a case study in honest endorsements over sales. Known for de-influencing and challenging consumerism, Revant has built trust by urging people to rethink their purchases. With no brand deals, he exposes hidden truths behind products. But his recent partnership with Urban Company aligns perfectly with his values, proving that truthful endorsements can break through the skepticism of paid content. Follow the link in the comments below to know more about his collab. #SocialKetchup #RevantHimatsagar #CreatorEconomy

As part of their #BBDVibes and to connect with the younger generation Flipkart decided to decipher certain GenZ lingo to talk about The Big Billion Days. #Collab Flipkart

Creator Ashvini Sihra knows her stuff her way around some of the tools making it easier for people to enjoy the digital world. Whether it's about using ChatGPT and Goblin as a writing assistant for scripting or finding a solution for those unclear and pixelated videos with the help of Blackmagic Cam, she lays down her recommendations for everyone starting in the field. She also talks about not needing fancy equipment to get great footage and using Voice Memos and Adobe Podcast as your go-to tools. She shares her suggestions for editing, especially when it can make a huge difference in how your content looks. Follow the link in the comments below to know more about these tools. #SocialKetchup #ContentCreation #CreatorEconomy

Aditya Bhalla, a content creator who has worked with several well-known brands, discusses how one can effectively communicate with brands and land those coveted collaborations. He also shares his insights on building relationships, the importance of being true to oneself, and tips for overcoming common hurdles in the industry. If you are still figuring out your way around content creation, this is exactly the kind of conversation you need. Follow the link in the comments below to know more about these tips.

September marks a special milestone for us as we celebrate 4 years of Social Ketchup Magazine! From our humble beginnings during the lockdown in 2020, we’ve grown into a vibrant platform dedicated to celebrating content and community. This anniversary edition features the inspiring Bhuvan Bam on our cover, alongside the talented cast of Taaza Khabar Shriya Pilgaonkar, Deven Bhojani and Prathamesh Parab. Their stories reflect our mission: ‘By the Creators and For the Creators.’ Dive into this edition to explore the diverse landscape of content creation, the passionate individuals behind the scenes, and the exciting future ahead for our community. Let’s continue to celebrate the art of storytelling and the creators who make it all happen! #SocialKetchup #SKMagazine #CreatorEconomy #ContentCreators

People often think being a content creator is easy, but they don't realize the hard work involved. Many creators have risen to impressive places in the entertainment world, and their journeys can teach us important lessons. No matter how small, there's always something to learn from them. Follow the link in the comments below to know more about these lessons. 🖋- Smrithi Mohan #SocialKetchup #ContentCreators #CreatorEconomy

Sonal Devraj shares some key lessons she's learned as part of Team Naach to help creators improve the quality of their content. She also mentions that when people look at a creator's feed, it's often hard to tell the difference between real life and the carefully curated content made for their audience. Becoming a successful creator and excelling in the field are two very different challenges. As an influencer, Sonal often gets asked how to get started with social media. To stay consistent and succeed, creators need discipline, a solid strategy, analysis, and a few must-have essentials. Follow the link in the comments below to know more about it.