𝗣𝗮𝘆-𝘁𝗼-𝗣𝗹𝗮𝘆 𝗣𝗶𝘁𝗰𝗵𝗲𝘀: 𝗔 𝗗𝗮𝗻𝗴𝗲𝗿𝗼𝘂𝘀 𝗣𝗿𝗲𝗰𝗲𝗱𝗲𝗻𝘁? Should agencies pay just to pitch for business? VoxComm’s latest piece raises the alarm on a growing trend that undermines fair competition and puts creativity at risk. If budget decides who gets to pitch, what happens to great ideas? Time to push back. What’s your take? 𝗥𝗲𝗮𝗱 𝗺𝗼𝗿𝗲 at https://lnkd.in/g4Ef93pW #Advertising #Marketing #PayToPlay #AgencyLife #PitchingEthics
🚨 Is Pay-to-Play Pitching undermining the best Client-Agency partnerships? 🚨 A new trend sees agencies paying intermediaries just to pitch but does this foster the best client-agency relationships or just those who can afford to pay? At VoxComm, we believe that only trust, expertise, and value should keep defining great partnerships, not financial barriers. 📢 Read our latest Paper here and share your thoughts! https://shorturl.at/008c1 #FairPitching #PayToPlay #Advertising #ValueofAgencies #VoxComm Charley Stoney Marla Kaplowitz Paul Bainsfair Tony Hale Scott Knox Mariana P. Onie Chu Kim Sample Simon Lendrum Andrew Lee European Association of Communications Agencies (EACA) Sofia Barros 4As IPA (Institute of Practitioners in Advertising) Advertising Council Australia ICA - Institute of Canadian Agencies ABAP | Espaço de Articulação Coletiva do Ecossistema Publicitário HK4As（香港廣告商會）Commercial Communications Council 4As Malaysia PR Council