Charly PR

Two days of exploring exciting PR opportunities with more than 25 journalists, editors-in-chief, production houses and influencers: mission 'annual Visit Dubai press event' more than accomplished! 💥 We ended the event at The Hoxton in Brussels with a delightful afterwork and dinner. A huge thank you to Clementine Martini from Visit Dubai for the great collaboration and to everyone who made this a success! 🌍✈️ #VisitDubai #pressevent #PR #publicrelations #ThePowerOfCommunication #CharlyPR

Extremely proud to welcome none other than L'Oréal as a client. Our agency will advise and support the world leader in beauty in its #corporatecommunications in the Benelux.   Coco Chloë Aarts, Corporate Affairs & Engagement Director at L'Oréal Benelux: “We were impressed by Charly PR's strategic approach and their passion for our industry and company. We look forward to working with them to further communicate L'Oréal's commitment to sustainability and innovation in beauty technology in Belgium and the Netherlands.”   Karolien Hessels, managing director at Charly PR: “We already knew L'Oréal's products and brands very well, but they have so many other stories to tell, such as their sustainability and beauty technology initiatives. We’re proud and excited that they have chosen us, primarily because of our earned PR expertise, to make an impact with those stories in our markets.”   #PR #publicrelations #ThePowerOfCommunication #beauty Read the whole story on PUB Magazine here: https://lnkd.in/e3zdWjGM (French link in comment)

To achieve successful PR together with our clients, we take pride in making their subject matter and key values our own and to continuously translate them into newsworthy stories that showcase their expertise. For nearly five years now, it’s been our pleasure doing precisely that together with IDEWE, the leading external prevention service in Belgium. With a thought-out proactive and reactive approach, we've strengthened IDEWE’s #thoughtleadership status within their industry - they are now the number 1 go-to in their market for journalists looking to inspire their readers about well-being in the workplace. ➡️ Read more in our new #clientcase. 👇 #PR #publicrelations #thePowerofCommunication #corporatecomms 

#CLIENTNEWS in Media Marketing (link below) and PUB Magazine (link in comment). Proud to announce that international payments company Wise has chosen Charly PR as its Belgian PR & comms agency. Our agency will help build Wise's brand awareness and spread its 'money without borders' mission in Belgium in the long term. Anaïs Aghezzaf, PR Manager at Wise: “Thanks to their wide media network and strong storytelling skills, our first campaign together generated great coverage – including an interview in the biggest Belgian newspaper. Combined with the internal satisfaction about the collaboration, this made us decide to engage into a long-term partnership with Charly PR."   Karolien Hessels, Head of Benelux at Charly PR: “We fully support Wise’s idea that moving and managing money, no matter where you are in the world, should be transparent and affordable. We’re very happy to strengthen this mission in our region through strategic PR, thought leadership and multi-channel communication campaigns.” Thanks to Anaïs, Matthieu Deraedt and Magali Van Bulck for the great collaboration so far.   #ThePowerOfCommunication #PR #Communication #thoughtleadership.

Want to get an idea of how your team would experience a Charly PR #crisiscomms simulation training? A while ago we tested our updated training on our own colleagues, as part of our Academy. In a new blog, specialist trainer Karolien Hessels takes you back to that afternoon: a three hour rollercoaster full of challenges an actual crisis may someday throw at our consultants (and/or your comms team): management pressure, tight deadlines, (social) media unrest, pushy journalists, and even a stressed-out-clueless receptionist. Interested in knowing more about this training or our general crisis comms and training services? Let us know! #crisiscomms #crisiscommunications #PR #publicrelations #reputation #ThePowerOfCommunication

#Quantumcomputers are a huge threat to secure communication, as they are very likely to break current (mathematical) #encryption methods someday. Luckily, we can fight quantum with… quantum. #QuantumKeyDistribution allows communication that can never be cracked - not now, not in the future. All thanks to nature: any attempt to listen in along the way automatically disrupts the message due to natural (quantum physics) effects. Why we’re telling you all this? Because it’s our client Belnet, together with imec and Ghent University as part of the #BeQCI consortium, who has just established the very first open QkD link in our country – open to testing by different public and private organizations. Yesterday, this huge milestone was launched for the press, including a presentation on the key why’s and what’s of QkD, and of course a reveal of the actual device in the state-of-the-art iGent Tower lab. Today, you hear about it in f.e. De Tijd, Kanaal Z and Datanews. 🔗 https://lnkd.in/e6sBCsAG #QkD #quantumcommunications #BeQCI #Belnet #PR #ThePowerOfCommunication #publicrelations

#Quantumcomputers are a huge threat to secure communication, as they are very likely to break current (mathematical) #encryption methods someday. Luckily, we can fight quantum with… quantum. #QuantumKeyDistribution allows communication that can never be cracked - not now, not in the future. All thanks to nature: any attempt to listen in along the way automatically disrupts the message due to natural (quantum physics) effects. Why we’re telling you all this? Because it’s our client Belnet, together with imec and Ghent University as part of the #BeQCI consortium, who has just established the very first open QkD link in our country – open to testing by different public and private organizations. Yesterday, this huge milestone was launched for the press, including a presentation on the key why’s and what’s of QkD, and of course a reveal of the actual device in the state-of-the-art iGent Tower lab. Today, you hear about it in f.e. De Tijd, Kanaal Z and Datanews. 🔗 https://lnkd.in/e6sBCsAG #QkD #quantumcommunications #BeQCI #Belnet #PR #ThePowerOfCommunication #publicrelations

Seeing your own innovation shine in more than 30 media, including LINDA., Algemeen Dagblad and key verticals: who wouldn't sign up for that? Our team achieved it during a great collaboration with the creator of the new cycling app Toertje. The result: 25,000+ app downloads and... a healthier Holland! Read the whole case here: https://lnkd.in/e7ykjfhY #ThePowerofCommunication #PR #publicrelations #storytelling #lifestyle #mobility #Toertje

#coveragehighlight - If you had the Belgian radio on this morning, you probably heard that the burn-out risk here has increased with 40% over the past 10 years. This was reported by our client IDEWE, via radio channels as Radio 1, Radio 2, Nostalgie, MNM, Studio Brussel, Vivacité, Radio Contact and RTBF La Première. In addition, various newspapers like Gazet van Antwerpen, Het Belang van Limburg, Het Laatste Nieuws, La Libre Belgique, SudInfo and La Dernière Heure made room for this study among the election hectics. 💪 #ThePowerofCommunication #PR #PublicRelations

What better way to test our optimized #crisiscommunications simulation training for clients than with a dry-run in our internal Academy? A few months ago, trainers Karolien Hessels and Johan De Ost went over the ins and outs of crisis communications with a group of colleagues from Charly PR and sister agency Progress Communications. All in preparation for D-Day: last week, a smaller group of courageous volunteers took on the role of Crisis Comms Team, immersed in a fictional but very realistic crisis scenario. What they practiced during this simulation: ✔️ Advising management on strategy and creating messaging at the moment of the crisis outbreak ✔️ Continuously evaluating and adapting advice and messaging based on changing circumstances ✔️ Handling difficult media interviews as spokes ✔️ Challenging the management on operational decisions that impact reputation ✔️ Prioritizing and decision making under heavy time pressure. ✔️ Advising management on structural improvements to better handle future crises. Feedback from the trainees: ‘challenging’, ‘stressy’, ‘the best way to really dive into crisis comms’, but also… ‘lots of fun, felt like a teambuilding’. What the crisis was about? Sorry, #topsecret – someday it could be the case we train YOUR team with. Interested in a simulation in your company? Check out our crisis comms training offer on https://lnkd.in/eA7fH2zr or contact us directly.