Progress Communications

Did you know Ad Libraries can be a powerful tool for competitive research? 💡 Ad Libraries are searchable databases from platforms like Meta, LinkedIn, TikTok, and Google. They provide transparency by revealing details about active and past ads, including who's behind them and sometimes even the budget. In the latest Plexus blog, Louise Stewart-Muir, Joint MD at SAY Communications, explores how B2B marketing teams can use Ad Libraries to analyze competitors, stimulate creative ideas, and refine marketing strategies. ↗️ Curious to learn more? Discover five ways your marketing team can make the most of Ad Libraries by reading the full article! 👉 https://lnkd.in/eTqzquRr

YES! WE WON! A new award to add to the collection. 🤩   After the exciting news of being shortlisted for the DCA Awards in the #Launch category, we’re proud to announce: WE WON! 🏆   Our campaign for Huntsman Building Solutions has been recognized, allowing us to further step up our game in the digital marketing space. We celebrated with bubbles, thanks for the trust, Lamia Chahboune and Audrey Moreno!   And of course to our supporting partners Bye Jane, IM Productions & Partners, Ceci n'est pas une bureau, Bjorn Staps, Match my Brand, as well as Arjen Boschma, Floris van Vleuten, Rolf Dekker, Klaas Doornbos and We Are For Good.   Onward and upward! 🚀   #DCA2024 #Awards #PR #DigitalMarketing

Progress X FRITZ! (AVM) X IFA Berlin '24 🇩🇪   Kim was invited by FRITZ! AVM GmbH to IFA Berlin, the world’s largest consumer electronics and home appliances trade show held annually in Berlin. Our Belgium client Acer was also present with product showcases and a media dinner. 💻   Friday, the press day, kicked off with a press breakfast attended by 15 journalists from different Benelux media outlets, including De Telegraaf and Consumentenbond. This was followed by a booth tour led by Eric van Uden, Country manager of the Netherlands. Kim hosted 7 interviews, including one over dinner with the journalists of Mashable. 🍽️   This event really highlighted the importance of building strong relationships and networks, while also enjoying the city of Berlin. 🏙️   Thank you FRITZ! AVM GmbH and Berlin for a wholesome weekend! Stay connected. 🛜     #PR #PRagency #IFA #PRTrip #Berlin

🎉 We’re happy to announce that we’ve been shortlisted for the Digital Communication Awards in the Launch category! We’re very proud our hard work in the Digital Marketing space is paying off. This Friday, we’ll be competing with the innovative launch campaign we developed in partnership with Huntsman Building Solutions Nederlands, promoting their new insulation spray foam across the Benelux area. Special thanks to Audrey Moreno! Check out the campaign ➡ https://lnkd.in/eJYzdW_j  Stay tuned…. 🙌✨ #PR #PRAgency #DigitalCommunicationAwards #LaunchCampaign #innovation

🎮 Trends in one of the biggest industries of the world ! 🌍    Our in-house gaming expert, Jonas Zitter, who works with clients like 2K, has analyzed the hottest trends and innovations to keep on eye on.     From inclusivity to nostalgia, read more to find out what the latest trends are. 🚀  #PR #Gaming #PRagency #Progress

Are your employees your brand ambassadors? 🏅📊 PR strategies nowadays integrate both traditional and digital approaches but an important element is often overlooked. A key game-changer is employee advocacy. When you empower your employees to share experiences and company updates on their personal channels, you can grow your brand’s authenticity. Having employees as brand ambassadors creates a community and strengthens employer branding! Read all about it in the latest Plexus blog📲✨ Curious to learn more? Click the link: https://lnkd.in/eNXdnnkA #Pragency #PublicRelations #DigitalMedia

🙌Front page coverage in the Benelux with Kaspersky's research!🙌   We love to create impact and that is exactly what we did with these front page newspaper articles for Kaspersky. Sharing nudes isn't a wise thing to do and the research by Kaspersky on 'revenge porn' and its consequences sheds an insightful light on it. Trouw, De Morgen and Sudinfo, among many other publications, published an article on this sensitive topic.🗞   Achieving quality content in daily newspapers is always an aim for our clients, so we're very proud of this campaign! 🏅   #Frontpage #Kaspersky #Media #PublicRelations #MediaRelations #Newsworthy

Bridging Cultures: A Successful GCPR Exchange Experience! 👫 This month, we had the privilege of participating in the GCPR exchange program. Elena traded her desk at the MY PR office in Milan for two weeks at Progress, giving us a unique opportunity to explore and learn from the public relations and media landscape in Italy and the cultural differences in the workplace.👩💻 During her stay, she actively joined our meetings, engaged in after-work activities, and delivered an insightful presentation on MY PR’s recent achievements. We’re already excited about the next GCPR exchange! 😁 #GCPRExchange #PRNetworking #CulturalExchange

Another month, another content showcase! 🤩🏆   Congratulations to Tobias Lantink, this month's winner, for an outstanding publication featuring his client LEMMO in the Volkskrant. The review of the Lemmo bike was not only beautifully crafted but also reached over 600,000 readers in print. 👌🏼   Fantastic work, Tobias! Stay tuned for our next content showcase. ✅

A phone made from plastic… really? // Forget boring budget phones, the CMF Phone 1 lets you customize your style for less! 🚀 Exciting New Tech Alert! 📱⌚🎧 Wired delves into the innovative features of CMF's latest releases: the CMF Phone 1, CMF Watch Pro 2, and CMF Buds Pro 2. Discover how these devices are setting new standards in the tech world with cutting-edge designs and impressive functionality. https://lnkd.in/ewQ3ZF8V