TellusNZ

"Why didn't we know about this sooner?" 😮 The worst question to ask, the worst question to get. Marketers and agencies spend a shit load of time, 💰 and energy establishing a relationship but often fail to dedicate the time to measuring and improving it. 🤷♀️ Ensuring the longevity and continuity of the client-agency relationship is critical for ongoing business success and creating an environment where people enjoying coming (or dialling) into work everyday. 🌟 Are you ready to join some of New Zealand's top brands and agencies that use Tellus, or would you rather be left asking, 'Why didn't we hear about Tellus sooner? #relationshipmanagement #marketingprocurement Commercial Communications Council Marketing Association --- Also, click the link below to read how AstraZeneca's Sabrina Traskos is focusing on improving the client/agency relationship - one brand at a time. https://lnkd.in/gFS62sKv

pluto the Agency has launched a powerful new campaign to raise awareness of the importance of embracing Neurodiversity in the workplace, specifically within the creative industry. The campaign titled, ‘The strength that shapes us’ looks at the real advantages that can come from a workplace embracing different ways of thinking, rather than shying away from them. Incredible and important work! Great job Cathy O'Donohoe, Ian McCabe, Cormac McCann, Amanda Carwood and everyone at pluto. We are very proud and you should be too! Learn more: https://lnkd.in/gCdQBGUr #neurodiversity #indieagencies

Excited to share a video we found on LinkedIn about IT transformations! It sparked some thoughts about the pivotal role of KPIs in such initiatives. 🚀 Key Takeaways for IT Transformation Success: Training Effectiveness: It's not just about who shows up for training. We need to dive deeper, what do participants think of the training sessions and how effective is post-training support? Employee Sentiment: Regular surveys and engagement scores are more than just numbers; they're windows into team morale and productivity. Understanding these helps us gauge the real impact of the transformation on our people. 📊 Consistently measuring these KPIs transforms subjective perceptions into hard data. This approach is crucial for making well-informed decisions and adapting strategies as needed, ensuring a successful and positively received IT transformation. Eager to hear your thoughts and experiences! How do you measure the success of IT transformations in your organisation? #ITTransformation #KPIs #EmployeeEngagement #TrainingEffectiveness #DigitalTransformation Richard Beaumont Clair Green BA(Hons) BFP FCA

Great idea. Will #illuminopartnership reach down to these fine shores? #Aotearoa #newzealand

"Why didn't we know about this sooner?" 😮 The worst question to ask, the worst question to get. Marketers and agencies spend a shit load of time, 💰 and energy establishing a relationship but often fail to dedicate the time to measuring and improving it. 🤷♀️ Ensuring the longevity and continuity of the client-agency relationship is critical for ongoing business success and creating an environment where people enjoying coming (or dialling) into work everyday. 🌟 Are you ready to join some of New Zealand's top brands and agencies that use Tellus, or would you rather be left asking, 'Why didn't we hear about Tellus sooner? #relationshipmanagement #marketingprocurement Commercial Communications Council Marketing Association --- Also, click the link below to read how AstraZeneca's Sabrina Traskos is focusing on improving the client/agency relationship - one brand at a time. https://lnkd.in/gFS62sKv

Wow, AstraZeneca are leading the way with creating high functioning client/agency relationships. We love this quote from AZ Head of Commercial Procurement, Sabrina Traskos "Our current challenge is not how to write performance-based contracts for our agencies. Instead, what occupies us today is the cultural process we have to go through to get there. We have to fundamentally change the current practices and current thinking that define today’s client-agency relationships. Most importantly, we have to embrace our media and creative agencies as strategic partners who have entirely new goals – improved brand performance – and we have to make it possible for them to succeed in this role, overturning any dysfunctional client practices that get in the way." In our experience (with measuring and optimising client/agency relationships), the highest performing relationships are built on transparency and balance (two-way feedback is mandatory). #marketingprocurement CIPS Australia & New Zealand #clientagencyrelationships