Zeald

🌟 Exciting News! 🌟 We're thrilled to announce that Zeald has earned the Google Premier Partner status, placing us among the top 3% of Google Partners globally! This achievement is a testament to our team's dedication and expertise in Google Ads management. Thank you to all our clients and supporters for trusting us with your digital marketing needs. Here's to continuing to deliver exceptional results together! 🚀 https://lnkd.in/g4xRk8sn

Want to step out looking your digital best this year? Build and maintain strong digital foundations so your business can take advantage of the latest tech developments and advancements - of which there are plenty! What does that look like? 1. Prioritise digital resilience - equip your business to withstand disruption 2. Review your messaging strategy and tools - for staff and client engagement 3. Revisit and refine your website - it’s your ecommerce engine, customer pathway, lead hub, and brand home 4. Explore AI tools relevant to your business - keep up, improve, deliver (and enjoy!) 5. Consider new integrations - to improve operations and create efficiencies 6. Look at your back-end (ahem) - tidy, cull, streamline, and purrrrrr online Take time to look at these areas and create a game plan. It will help your business to keep up, stand out, and maintain engagement with your clients and customers. Need help? Give us a shout and let’s hit 2024 together. #startstrong2024 #websitedesignnz #ecommercetips #digitalbenefits #digitalmarketingtools #digitalmarketing101

Nau mai, hoki mai! To those like us who are back today, to those who’ve been back a while, and to those who worked through … welcome back! The Zeald team resumes normal operations and support from today. Keen to chat? Give us a shout or send us a DM - we’d love to hear from you. #zeald #nzecommerce #websitedesignnz #onlinebusinessnz #digitalmarketingtools

We wish all Kiwi businesses and your families Meri Kirihimete and a well-deserved break as we reach the end of 2023. The Zeald team is signing off today, and we’ll be back on Monday 15th of January, 2024. If you need urgent support during the holiday break, you can email support@zeald.com or call 0508 932 748. For the availability of our Support Team over the break, click here: https://bit.ly/3RDAFwS Have a happy and restful summer holiday! #zeald #merikirihimete #holidaybreak #festiveseasonbegins #restandrecharge

Holidays are almost here - hurrah! The Zeald team will be taking a break over the Christmas period. Our last day will be Friday 22nd of December, and we will return on Monday 15th of January, 2024. While most of our team will switch off, key staff members will still be available to assist with any urgent support requests over the break. You can reach our Support Team on support@zeald.com or 0508 932 748. Find out more about getting in touch with us during the holidays here: https://bit.ly/3RDAFwS We wish you a wonderful holiday season and a happy new year! #zeald #holidaybreak #festiveseasonbegins #restandrecharge

Ever wondered how AI knows what to say and when to say it? Prompt engineering is the art of crafting effective directional messages that guide AI to generate relevant and valuable content. It’s like giving a compass to an explorer that points them in the right direction. But it’s not just about creating prompts. It’s about refining them, testing them, and continuously improving them to ensure the output always hits the mark. The best part? Prompt engineering helps leverage AI to accelerate digital progression and outputs - saving time and improving results. In simple terms, the better the input the better the output. Need a hand navigating AI prompts to best benefit your business? Reach out to us. We’ll work with you to understand your business needs and develop a tailored AI-supported plan to accelerate your digital progression and outputs. #AIforbusiness #AItools #promptengineering #businessNZ #digitalmarketingtools #AImarketing

But it’s close. Used with the right prompts, generative AI’s delivery can be nothing short of eyebrow-raise-amazing. Can anyone use it? Well, yes! That’s the beauty of it. Jump on and have a go, if you haven’t already. Some of the more common generative AI platforms Kiwis are using currently for text are ChatGPT, Bing, and Bard, and Midjourney or DALL-E for images. Most of these have free versions you can try. As a business, though, you may want a hand to unlock and apply the benefits. For example, in areas like: *Content creation* *Digital and email marketing* *Blog strategy* *Customer engagement* Need a hand? Reach out to us, and we’ll work with you to understand your business needs and develop a tailored AI-supported plan to accelerate your digital progression and outputs. #AIforbusiness #AItools #ecommercetips #businessNZ #digitalmarketingtools #AImarketing

What do you make of this? Inventor and futurist Ray Kurzweil recently offered his insights into how much ground AI technology will potentially gain in this decade. He expanded: “Follow that out further to, say, 2045; we will have multiplied the intelligence, the human biological machine intelligence of our civilization a billion-fold." That’s some hefty math. If these estimates (or even the ballpark) are correct, what would that mean for you and your company? How might you consider or prioritise AI integration into your operations? What about staff resourcing, factoring in a person’s AI knowledge and capability? Interested to hear your perspectives! If you need help to navigate AI usage and its application in your business, reach out and we’ll give you a hand. #AIforbusiness #AItools #ecommercetips #businessNZ #digitalmarketingtools #AImarketing

Content, content, content. When it comes to content and generative AI, you should be able to just plug in, prompt, and let the machine do its thing. Right? But how do you know what’s the right content, for the right customers? Where do you start with your prompts and refinements? Content strategy is a difficult exercise. It is underpinned and shaped by sound business understanding, customer and product knowledge, and… nuance. With direction and refinement, generative AI can unlock all of that and make it easier. Need a hand to unlock AI’s benefits? Reach out and we’ll help you to navigate the AI landscape and help your business with its digital progression. #AIforbusiness #AItools #ecommercetips #businessNZ #digitalmarketingtools #AImarketing

The digital shift being brought about by Artificial Intelligence is nothing short of tectonic. It is (re)shaping how businesses operate, grow, and thrive online. Read on for how Kiwi businesses can explore and use AI right now. 1. Text, copy, content The emergence - and what feels like global takeover - of ChatGPT broke wide open the possibilities of generative AI in business. Using prompts, businesses can use AI to write for any output, develop and refine copy in various forms, generate new content ideas (and content!) e.g. for articles, reports, blogs, emails, social media posts, and so on. 2. Operational efficiency Businesses can use AI tools for tasks like data entry, appointment scheduling, image and video captions, text summaries and much more. This can free up time for more “human” functions, like company strategy, creative ideas, and business development. 3. 24/7 customer service Did you know that AI-driven chatbots can answer customer queries, resolve issues, and provide information at any hour? Check out Izzybots.com to see it in action! 4. Data-driven insights AI tools can be used to take a deeper dive into customer behaviour, informing more personalised marketing strategies and product developments. Some platforms offering these tools include Google Analytics AI and IBM's Watson Analytics. 5. Sales forecasting Users can predict market trends with greater accuracy to make more informed inventory and marketing decisions. Tools like Tableau powered by Einstein AI or Alteryx provide insights that help guide inventory decisions and refine marketing tactics. AI will not replace the human touch, but it can enhance it. Want to learn more about integrating AI into your business? Reach out to us today. #AIforbusiness #AItools #ecommercetips #businessNZ #digitalmarketingtools #AImarketing