Location Media Xchange

The "Sustainable OOH Media Industry - Media for A Better World" event illuminated a defining moment for the future of Digital Out-of-Home (DOOH) advertising. Facilitated by Narayan Murthy Ivaturi (Head of Adtech Sales, Moving Walls Group), the panel explored DOOH's critical role in driving the sustainability agenda forward. The conversation went beyond adopting greener technologies to reimagining the very foundation of how the industry operates. From energy-efficient digital displays to intelligent, data-driven solutions, the future of DOOH holds immense potential to lead the charge for responsible and eco-conscious media. However, achieving this vision will require more than innovation; it calls for collaboration across all stakeholders. Media owners, agencies, brands, and even consumers must come together to make sustainable practices more inclusive and attainable, ensuring that businesses of all sizes can join this important movement. The transformation of DOOH is already underway, setting a new standard where advertising aligns seamlessly with environmental responsibility. Together, we are shaping a future where sustainability is not just an aspiration, but the new norm. Checkout the full panel discussion titled: Panel discussion "Reinventing Digital Billboards" Sustainable OOH Media Event, KL on Youtube<< https://zurl.co/mTlB >> #SustainableDOOH #DigitalBillboards #NetZeroFuture #GreenAdvertising #MediaForABetterWorld

Contact us today to explore how we can help you transform your business with cutting-edge digital signage solutions! #DOOH #AdTech #MarketingInnovation #DigitalOutOfHome

Wishing everyone a vibrant and spectacular Deepavali from the Moving Walls family! May this festival of lights spark joy, inspire new beginnings, and illuminate your path to success. Let’s cherish the spirit of togetherness and look forward to a dazzling future!🪔✨ #HappyDeepavali #FestivalOfLights #MovingWalls

September Recap: Celebrating Achievements and Milestones with Our Star Wallers! It was an unforgettable month, filled with achievements, exciting events, and outstanding teamwork. Watch our latest video for all the highlights! #SeptemberRecap#Highlights#OOHAdvertising#Milestones#Teamwork#Events

Unlock the Future of Advertising with Programmatic DOOH! In today's fast-paced advertising landscape, staying ahead means embracing innovation. Programmatic Digital Out-of-Home (pDOOH) is transforming how media owners connect with advertisers and maximize revenue. key insights from our article: *Monetize Unsold Inventory: Turn empty ad spaces into profitable opportunities with real-time bidding and automation. *Diversify Revenue Sources: Attract a wider range of advertisers by tapping into various industries and expanding your reach. *Precision Targeting: Move beyond traditional methods—pDOOH allows for highly targeted campaigns based on demographics, location, and behavior, drawing in premium advertisers. *Increase Yield and Efficiency: Optimize ad placements dynamically to ensure every ad dollar counts, reducing waste and maximizing income. With LMX as your partner, you can harness the full potential of pDOOH to elevate your advertising strategy. Ready to transform your approach? 👉 Read the full article to discover how pDOOH can revolutionize your revenue growth:https://zurl.co/0cjY #ProgrammaticDOOH #DigitalAdvertising #MediaOwners #RevenueGrowth #LMX #AdvertisingInnovation

𝐁𝐫𝐞𝐚𝐤𝐢𝐧𝐠 𝐁𝐨𝐮𝐧𝐝𝐚𝐫𝐢𝐞𝐬: 𝐓𝐡𝐞 𝐖𝐚𝐥𝐥𝐜𝐚𝐬𝐭 𝐒𝐞𝐫𝐢𝐞𝐬 Continuing with our Wallcast series, where the Star Wallers of Moving Walls share their journeys, challenges, and innovative approaches. Each episode offers a deeper look into the visions and missions shaping our company. In this third episode, Srikanth Ramachandran, Founder & Group CEO, reflects on the #NoBoundaries manifesto, focusing on the “Earth” element—our OKRs, KPIs, and performance metrics that keep us aligned, agile, and future-focused. He explains how tracking both outcomes and inputs allows us to pivot effectively and achieve sustainable success. Missed the second episode? Catch it << https://zurl.co/Nrhn >> to learn about the “Water” element and how our agile processes foster adaptability. Tune in to discover how measuring progress the right way keeps us breaking boundaries and building a future shaped by innovation. "𝐖𝐡𝐞𝐧 𝐲𝐨𝐮 𝐌𝐨𝐯𝐞 𝐖𝐚𝐥𝐥𝐬, 𝐓𝐡𝐞𝐫𝐞 𝐚𝐫𝐞 #NoBoundaries" #OOH #AdTech #OOHInnovation #Wallcast

Enhance Your Guest Experience! Digital signage is revolutionizing the hospitality industry by keeping guests engaged and informed while improving operational efficiency. Learn how to simplify content management for your hotel! Key Takeaways: *Digital signage boosts guest engagement by providing real-time updates on events, promotions, and local attractions. *It reduces manual work and simplifies content scheduling, enhancing operational efficiency. *Automated content scheduling ensures consistency and clarity across all screens. *LMX Content offers an efficient way for hotels to manage and automate digital signage effectively. Unlock the full potential of digital signage for your hotel! Discover how to streamline your content management today. >>https://zurl.co/3zRA #DigitalSignage #Hospitality #GuestExperience #HotelManagement #LMXContent #SmartHotels #HotelMarketing #OperationalEfficiency

Abu Dhabi Tourism Boosts Campaign with OOH Premium Screens.📊 54 Screens | 2.10 Million Impressions | 38-Day Campaign | Key Audience: Ages 16-34 The Challenge: Abu Dhabi Tourism aimed to increase tourist visits from India by positioning Abu Dhabi as the top holiday destination during the summer season. Our Strategy: We executed a 38-day Out-Of-Home (OOH) campaign across 54 premium placed-based screens in high-traffic locations throughout India. The campaign was designed to target commuters, food lovers, and travellers, with a special focus on the young adult demographic (ages 16-34). The content was crafted to resonate with these key audiences at the right moments. The Impact: The campaign achieved significant visibility, delivering 2.10 million impressions. The strategic use of prime advertising spots in bustling areas led to high engagement rates, surpassing initial projections and driving increased interest in Abu Dhabi as a must-visit summer destination. Curious about how strategic OOH can elevate your brand? 👉 Read the Case Study Here >> https://zurl.co/rJoQ #AbuDhabiTourism #OOH #Marketing #LMX

On this beautiful occasion, we come together to express our heartfelt gratitude for the instruments that empower our work and enrich our lives. 🙏💖 May this Ayudha Pooja bless your endeavors, illuminating your path to success and inspiring you to transform your visions into reality.

Revolutionizing Healthcare Communication with LMX's CMS! Digital signage improves communication, smoothes operations, and enhances overall user experience. Key Takeaways: *Digital signage enhances patient communication & educate through engaging content. *It makes operations smoother through real-time information and wayfinding. *LMX Content provides a robust & secure CMS platform for healthcare digital signage. Use our CMS to streamline communication and enhance patient engagement in your healthcare facility.>> https://lnkd.in/g3achjf3 #DigitalSignage #Healthcare #PatientExperience #PatientEngagement #HospitalManagement #HealthcareMarketing #LMXContent #DigitalHealth