Fave Category Cards
At Fave, we’re all about driving growth for merchants and delivering unbeatable savings to customers. One of our standout offerings has been Fave eCards – a prepaid, stored-value product that helps merchants to boost their share of wallet and foster loyal, repeat customers, while giving customers a smart way to save at their favourite spots.
Today, in partnership with Pine Labs Issuing (Qwikcilver by Pine Labs), Fave is thrilled to unveil our latest offering — Fave Category Cards.
For the first time, we’re bundling eCards from multiple merchants into a single, versatile product. Instead of purchasing an eCard that can only be used at a single merchant, our Category Cards allow consumers to spend at a merchant of their choice. Today we are launching two variants – the Retail Category Card (Mayer Marketing Pte Ltd, Lenskart.com, Welcia-BHG Singapore Pte Ltd & more) and the F&B Category Card (Häagen-Dazs Shops, Udders Ice Cream, Sakae Sushi & more)– check out the brands available on each below. Further, until now Fave eCards were only available on the Fave app. With this launch, Fave Category Cards will be available for purchase directly by corporates, opening new possibilities for distribution, engagement and rewards at scale.
Fave Category Cards will amplify our merchants’ reach like never before. By extending the availability of eCards beyond the Fave app, we’re tapping into new customer bases. The potential for increased footfall, sales, and customer loyalty has just multiplied.
For corporates, Fave Category Cards offer a fresh and exciting way to reward their teams and partners. With two Fave Category Cards variations available at launch, recipients can enjoy the best of retail and dining at their fingertips – no app required! This is more than a reward; it’s a meaningful way to show appreciation and foster engagement.
To create Fave Category Cards, we worked closely with Pine Labs’ Issuing business (Qwikcilver) to craft a product that combines their world-class issuing platform and extensive corporate distribution, with Fave’s unparalleled merchant network. As we continue to deeply solve our merchants’ growth needs, we will bring more and more innovative products, solutions, and integrations that expand reach, drive customer loyalty, and unlock new revenue streams across the whole Southeast Asia region.
Ready to Get Started? To all Fave partners, don’t miss out on this exciting opportunity to enhance your reach. For more details reach out to us at partners.sg@myfave.com (for Singapore) or partners.my@myfave.com (for Malaysia). Corporates interested in offering Fave Category Cards to their teams and partners can contact us at support.sea@pinelabs.com.
Let’s redefine rewards and savings together!
Suman De Alan Lai Anita Lim Annisa Sofia Abd Rahim Aiman Yusra Benjie Daud and many more!