We take pride in transforming rich data into actionable insights, and this project with Daniel Ling and the Shopify team for this year’s Southeast Asia Retail Report was no exception. Check out the report to see how shopping habits are evolving in the region: https://shopify.link/GvAW
📣 Shopify's 2024 Retail Reports for Australia and Southeast Asia 📣 The retail industry is constantly in flux, and Shopify knows how important it is for businesses to keep their finger on the pulse. Our retail reports for Australia and Southeast Asia dive into the biggest shopping and retail insights from both consumers and businesses. What we’re seeing: value is more important than ever for shoppers, social media is supercharging product discovery, and unified commerce will pave the way for the best omnichannel shopping experiences. Some topics we explore: 👨💻 The biggest tech investments from retail leaders 🛍 Top expectations from online and in-store shoppers 🤑 How retailers are competing beyond price 🙂 Winning customer loyalty 💡 Actionable recommendations from top experts Interesting insights that stood out: ✅ 92% of AU consumers would become loyal to a brand if it offered them an incentive ✅ 83% of SEA shoppers research a brand on its website before making a purchase on a marketplace ✅ 68% of SEA retailers plan to increase investment in social commerce in the next year Download the reports to learn more Southeast Asia: https://shopify.link/GvAW Australia: https://shopify.link/p8QL The insights marketer in me was thrilled to have the chance to spearhead this project. I'm thankful to the teams at Archetype, Mutant Communications, Chello and YouGov for their support!