RELEVANCE TITBITS - 8 THE WORLD'S MOST VALUABLE BRANDS! This infographic from Visual Capitalist shows the world's most valuable brands in 2025. Brand Finance has analyzed companies based on the degree to which the brand generated profits for each company, including their subsidiaries. The key attributes that were examined include the brand’s strength, brand equity, and brand investment. (Brand Strength (BSI) x Brand Royalty Rate x Brand Revenues = Brand Value) Overall, 175,000 survey responses were collected globally as part of the analysis. Key Takeaways: Apple ranks first globally, with its brand valued at $574.5 billion in 2025. Microsoft and Google rank second and third respectively. NVIDIA entered the top 10 for the first time, with its brand value jumping 98% over the year. Both Starbucks and Tesla saw the steepest declines in their brand value across the top 50 rankings. For more such titbits, please follow Relevance Asia relevance #RelevanceTitbits #Data #mostvaluablebrands #brand #brandresearch
Relevance Asia
Market Research
We help make brands Relevant! For 18 years, we have been taking Market Research to uncharted territories.
About us
Relevance is an Innovative Market Research and Strategic Marketing Agency. Founded in 2006 in Barcelona, Spain, Relevance has developed its own unique approach in Market Research and Marketing Consultancy, to provide brands with stellar marketing intelligence that helps in decision-making. Our Asia business started with our Singapore office in 2013. Some of our key competencies are as mentioned below: - Market Research: Relevance bridges the gap between Qualitative and Quantitative Research by bringing the best of both worlds. With the innovative use of open questions and the ability to cross between open and close-ended data, Relevance Tags ® methodology reveals unprompted insights on consumer perceptions, by providing a ‘quantitative analysis of highly qualitative information’. - Strategic Marketing: Attitudinal segmentation, Marketing strategy, Brand Positioning, Consumer Insights, Non-conventional Communication, Brand Content Strategy - Efficient Media Planning: Accuracy factor indicator, Media plan strategy - Sponsorship Audit: Strategic Assessment of Unconventional Content, Sponsorship ROI Calculation, Sponsorship Renegotiation, Sponsorship and Brand content Monitoring - Implementation: Design, Naming, Marketing services, Action Plan Implementation, Events Management
- Website
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https://relevance.asia
External link for Relevance Asia
- Industry
- Market Research
- Company size
- 11-50 employees
- Headquarters
- Singapore
- Founded
- 2006
- Specialties
- Market Research, Consumer Insights, Quantitative Research, Sponsorship Strategy, Sponsorship ROI, Marketing Intelligence, Brand Consultancy, Brand Positioning, Sponsorship Audit, and Efficient Media Planning
Updates
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Wishing everyone a Happy Lunar New Year! Gong Xi Fa Cai! Huat Ah! relevance #CNY #chinesenewyear #lunarnewyear #gongxifacai #yearofthesnake #happynewyear
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RELEVANCE TITBITS - 7 THE RISE OF SINGAPORE! Singapore became an independent republic in 1965. Today, it is one of the world's most preferred countries. Key factors in its economic success include anti-corruption policies, investment in education and human capital, and its development as a global financial hub. Here are two visuals that showcase the tremendous progress of Singapore as a city and nation over the last few decades. Slide 1 depicts the rise of Singapore in terms of GDP Per Capita, one of the most accepted metrics for economic growth and well-being. This data is from Bolt and Van Zanden - Maddison Project Database 2023. In 1960, Singapore's GDP per capita was a third of that of Western Europe, one of the wealthiest regions in the world. In 2022, it stands almost double that of Western Europe, with Singapore having surpassed W. Europe in 1994. Visual by Voronoi App Slide 2 showcases the most powerful Passports in 2025, according to the Henley Passport Index, with Singapore leading the race with visa-free travel in 195 countries. The island nation is closely followed by Japan (193), Finland, France, Germany, Italy, South Korea and Spain (all 192). Visual by Statista For more such titbits, please follow Relevance Asia. #Singapore #RelevanceTitbits #GDP #Passport #HenleyPassportIndex #MostPowerfulPassports #Data relevance
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FASTEST INTERNET SPEED! Everyone agrees that a fast internet connection is now both a basic necessity and a valid parameter for gauging a country's readiness for a technology-driven future. Visuals from Visual Capitalist and the Voronoi App show how the speed of the Internet has changed over the last few years. The Map shows 2020-21 data in terms of Internet speeds, based on data from @cableUK. The Bar chart shows the top ten countries with the fastest Internet speed in 2023, using data from the World Bank. How has your country done in terms of Internet Speed? #internetspeed #technology #fastestinternet
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THE MOST POPULAR GEN-AI TOOLS! According to a study by The World Bank titled “Who on Earth is Using Generative AI?” by Yan Liu and He Wang, this is how the top most used GenAI tools fare in terms of web traffic. Infographic brought to you by Visual Capitalist and the Voronoi App! ChatGPT seems to be miles ahead of the rest at 2.3 billion web visits, with its nearest rival Google Gemini hovering at 133 million visits. Several new and upcoming players make the market more interesting, but there is still no challenge for the leader. Please follow Relevance Asia for more such interesting insights. relevance #ChatGPT #Gemini #CoPilot #Poe #perplecxity #genAI #generativeAI #AI
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WORLD'S MOST VALUABLE UNICORNS! A 'Unicorn' is a privately held startup valued at over $1 billion. The term was coined by Aileen Lee, founder of Cowboy Ventures, in 2013. The combined value of the world’s Unicorns is $3.8 trillion — surpassing the GDP of India. This infographic, brought to you by Visual Capitalist shows the world's top ten Unicorns according to CB Insights and Bloomberg. Chinese TikTok developer ByteDance tops the ranking with a valuation exceeding $225 billion. There are 6 Unicorns from the USA, and one each from China, Singapore, Australia, and the United Kingdom, in the list of top ten. Globally, a total of 53 countries and regions are represented in the unicorn club. The US is home to more than half (53%) of all unicorns. The US is followed by China (14% of global unicorns) while India is in third place, although none of its 71 Unicorns make it to the top ten. It's incredible to see Singapore feature in both of those lists. For an island of 6 million people, this is nothing short of a phenomenal achievement! 👏👏👏 Follow Relevance Asia for more interesting insights! relevance #Unicorn #startup #SpaceX #Shein #OpenAI #India #China #USA #Singapore
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MOST RELIABLE CAR BRANDS! According to the report by Consumer Reports based on data till November 2023, some of the most reliable car brands are shown in the chart below, brought to you by Voronoi App and Visual Capitalist. Asian brands, particularly those from Japan, perform impressively, clinching 7 out of the top 10 spots, with Lexus and Toyota topping the chart. Honda and its luxury brand Acura feature in the top five, while Korean brands Kia and Hyundai take up respectable positions of 10th and 11th respectively. These scores are based on data from member surveys and analysis of over 330,000 vehicles, from the 2000 to 2023 model years, with a few early-introduced 2024 model years. Follow Relevance Asia for more interesting insights. relevance Toyota Motor Corporation Kia Worldwide Kia India Hyundai Motor India Ltd. Subaru #Mazda MINI Volkswagen BMW Group #automobiles #carbrands #reliablebrands
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THE WORLD'S LARGEST BANKS! Some of the world's largest companies are banks. Based on data from a 2023 report by S&P Global, Visual Capitalist created this interesting graphic showing the world's 50 largest banks, by their total assets. China's prowess in the financial world is well documented, with the world's largest four banks being all Chinese, and having a combined asset of $19.8 trillion. The top 10 on the list include four Chinese banks, two American institutions, two French, one Japanese, and one British. Follow Relevance Asia for more such insights. #banks #largestbanks #banking #finance relevance
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MAP OF GLOBAL POPULATION DENSITY! This very innovative 3D map(s), made using the mapping tool Aerialod by Alasdair Rae and brought to you through Visual Capitalist, provides a very insightful look at the major population centers across the globe. More than 93% of China’s population lives in the Eastern half of the country around Hong Kong, Guangzhou, and Shanghai, but the concentration in central China in the cities of Chengdu and Chongqing, in the Sichuan Basin, is surprising and more recent. In India, despite clear population clusters, such as in Mumbai, New Delhi, and Kolkata, the population is also densely focused in the North before fading into the Himalayas. Also interesting to note, while India has just surpassed the population of China, this sizable population fits into an area of just one-third of China’s total land area, making it far more dense across the country. Follow us for more interesting insights. #population #populationdensity #India #China #Asia relevance
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Which are the top countries of origin for US Green Card? According to data from the U.S. Department of Homeland Security for 2022, Mexico leads the list with India close on its heels. China is third, with almost half the numbers, with the Philippines, Vietnam, and South Korea as the other Asian nations featuring among the top 15 countries. In 2020, the number of new permanent residents from India fell to a 10-year low of 46,363, but it has since surged as travel restrictions were eased. Mexico and India account for 26% of the total 1,018,340 Green Cards issued in 2022. The USA remains the world's top destination for immigrants from across the planet. Graphics brought to you by Visual Capitalist Please follow Relevance Asia for more insights. #USImmigration #USGreenCard #India #Mexico #China #Immigration relevance
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