BlockGames

Industry News of the last few weeks ⤵️ - SKALE Labs has partnered with DFZ Labs to launch a new Web3 Game. - Pudgy Penguins and Mythical Games unveil Pudgy Party Web3 mobile game. - Redacted Launches Crypto Fund for Web3 startups and game companies - Immutable received Wells notice from SEC Drake Star Global Gaming Report Q3 2024 ⤵️ - Q3 marked the fourth consecutive quarter of soaring M&A activity, with 56 announced deals and $2.5 billion in disclosed value—a 70% increase in deal volume compared to the same time last year. - $1.1B was raised across 181 private deals, with values up but volumes steady from Q2. Key financings included Infinite Reality ($350M) and Hybe IM ($80M). Over 90% targeted seed/early-stage companies, with ~32% in blockchain gaming and ~23% in platforms/tools.

As autumn settles in, we’re finding ourselves spending more time in the office, soaking up the cozy atmosphere and enjoying each other’s company. 🍂  While most of us work online, there’s something special about gathering in person. For gaming nights or team events, it’s amazing to see almost everyone make the effort to come together. These moments of connection bring a renewed energy and make each day here a little brighter ☀️.

Latest Industry News ⤵️ ▫️ Dragonz Labs, a web3 gaming studio based in the UK, secures $9M investment for web3 game. ▫️ Azra Games secures over $42M investment for a mobile RPG. ▫️ Oxalis Games secures $2M investment for Moonfrost. ➡️ Insights from Sensor Tower -2024 Mobile App Forecast: ▫️ The mobile market is forecasted to reach $347B in global downloads and $288B in spend. ▫️ Time spent across different apps is projected to grow by 6.8% over the next 5 years. In 2023, users spent 3.3 trillion hours on Android phones in Asia, which is over 9 billion hours per day. This is expected to climb to 3.5 trillion hours in 2024 and reach 4.8 trillion hours by 2030. ▫️ After a slight dip in 2023, mobile games are expected to bounce back in 2024 and beyond. Mobile game downloads are projected to grow from 87.9 billion in 2023 to 119.7 billion in 2030, with a CAGR of 4.8%. All sources can be found in the comments.

Last month was remarkable for BlockGames. 🎊 We have partnered with over 10 new partners in Telegram mini-app games, and more than 10 additional partners are already in line for Monetize SDK integration. These numbers mark a strong beginning for our new product, offering dApp audiences monetization through gaming campaigns, where their users receive more rewards for their engagement. With this trend steadily gaining momentum, we’re ready to stay on course and grow alongside it. 🔝 New partners that have joined Monetize SDK recently 👉 CoinBunny, TonDef, Farm TON, Token Tails, Kokomo Games, StarMech, Ponchiqs, Starlight, BearFi, OpenPad. 

In today's app market, it's not enough to just acquire users—you need to target and attract the right audience for real success. ⤵️ What’s working right now in Mobile App (UA) User Acquisition? (According to AppLovin) ▪️ Targeting High-Value Markets: Apps like Enerjoy have achieved success by running cost-per-purchase (CPP) and return on ad spend (ROAS) campaigns, expanding to new global markets like India. They used AI-driven targeting to identify high-value users, resulting in a 14x increase in installs and improved ROAS by 15% while decreasing cost per purchase by 20%. ▪️ AI for Global Scale: Rollic, a mobile game developer, found success by utilizing AI-optimized global campaigns, which reduced manual targeting efforts and enabled them to hit #1 in app stores across 30+ countries within six weeks. ▪️ Parallel Campaigns for Growth: Successful apps often run multiple campaign types simultaneously. For example, Enerjoy used parallel CPP and ROAS campaigns to target different user segments and optimize growth. ▪️ Performance-Driven Campaigns: Experian boosted its user acquisition by adopting a cost-per-event (CPE) strategy, focusing on new registrations through in-app video ads. This is where BlockGames is heading. The Monetize SDK is just one of the tools we currently offer to help telegram mini-apps effectively use their audiences to boost revenue. In the long run, we have plans and ideas on how to help min-apps, dApps & mobile games not only to find and monetize users but also enhance their experience, ensuring they enjoy the game while being rewarded for their activity.

Did you know? 👇 In the past year alone the mobile gaming industry grew with over 15,000+ gaming apps (AppsFlyer). Generating $107.3 billion in revenue (Sensor Tower), highlighting the importance of user acquisition strategies across various platforms. 👉 Despite these impressive numbers it continues to meet one of the main problems - increased cost and privacy restrictions, following the release of ATT and Google’s privacy updates. This is where Monetize SDK steps in. Solving these issues with a three-step integration that connects dApps to the BlockGames Network for audience monetization. Players earn rewards for engagement, referrals, and in-game achievements, creating a viral growth loop that benefits both the game and its users. This approach not only improves UA but also fosters deeper engagement by allowing games to use first-party data for more precise targeting.

Industry News! What happened over the past few weeks? ⤵️ ▪️ Strategic Planet Mojo and Base partnership to deliver faster and smoother gaming experiences. ▪️ Animoca Brands Japan partners with TOKYO STUPID GAMES to accelerate Web3 growth and real-world asset integration. ▪️ Addict Mobile launched its Hub to enhance visibility and data analysis for user acquisition campaigns. ▪️ YGG partners with new web3 gaming network Keystone Protocol ▪️ Telegram Hamster Mini Game Hits 300M Downloads ▪️ Macoverse & Magic Eden Partnership to co-launch MagicMoca ▪️ Blockchain Game Alliance Releases new survey for 2024 research. (The survey can be found in the comments section) In 2023 they find out ⤵️ ▪️ 35.4% indicate user acquisition as a pressing challenge. ▪️ 76.2% recognize asset ownership as the top benefit. ▪️ 52.1% expect at least 20% of the gaming industry to adopt blockchain within 12 months. ▪️ 37.8% foresee web2 game studios driving the industry forward.

We’re partnering with Islands of Greed and integrating our new Monetize SDK solution into their Telegram mini-game, “Lava Rush.” Monetize SDK will take the user gaming experience to the next level by adding extra rewards to the players. Also acting as a revenue-generating addition to the Lava Rush game.

BlockGames is looking for a Graphic Designer to join our vibrant and dynamic team in the exciting world of mobile gaming. 🎮 Tag someone in the comments who loves gaming and could be a great fit!

Industry News  👇 > GAMEE gets investment from TON Ventures to make Telegram mini-apps > Sony is launching their, own blockchain ecosystem. > Telegram Founder & CEO was arrested on Saturday. Insight from Newzoo’s Global Games Market Report 2024 👇 > Player growth is expected across all markets. In 2024, Asia-Pacific, with 53% of global players, will see a 4.0% increase, reaching 1.8 billion players, driven mainly by Central and Southeast Asia > Gaming revenue is projected to grow at a CAGR of 3.1% from 2022 to 2027, reaching $213.3 billion by 2027.