Chopstix Group

Chopstix is delighted to share some fantastic news. Today, we have announced a strategic investment partnership with one of Europe’s leading #QSR and foodservice operators, #QSRP. QSRP is an absolute expert in the quick-service space, operating more than 1,200 locations across multiple European countries. QSRP is investing in @Chopstix, taking a majority share in the business, to enable us to accelerate our growth, and achieve our long-term ambitions for the brand. This is a huge moment for the business, which began its journey more than 20 years ago, with our founders Sam Elia and Menashe Sadik opening a single site in London. Thanks to the passion and tireless effort of our people, Chopstix is now a nationally recognised QSR brand, operating at over 150 locations across the UK and Ireland, renowned for delicious, bold Chinese flavours. When Chopstix was founded in 2002 it was as a family business; the company has always operated with this ethos as a guiding principle, and this will not change. We are delighted to have found partners who share our passion and beliefs, and we know that this is only the beginning for Chopstix. The team at QSRP will work with founders Sam Elia and Menashe Sadik, and the rest of our brilliant senior management team, led by Jon Lake, who will continue to lead the business. Working with QSRP launches us into the next phase of our growth, allowing the Chopstix brand to scale further and faster. This partnership will establish Chopstix as a genuinely international brand with a presence in multiple countries, following our recent debut at Bucharest Henri Coandă International Airport in Romania. We believe QSRP is the perfect partner to help us on this journey. QSRP is a titan in the #QSR space and has achieved incredible growth since its founding 10 years ago due to its industry leading use of tech, operational #excellence and unmatched regional knowledge in the markets it operates in. As a highly established QSR and fast-food operator in key European markets, this new partnership will enable Chopstix to launch and grow in a number of new countries. We look forward to partnering with the team at QSRP and delivering long-term growth and success for both our businesses.

Passing through Luton airport today, and I'm really impressed with this unit. Early morning until 11 it's a fresh breakfast bar, then the digital signage switches to a Chopstix Group outlet. Maximising revenue from the same shop space is so forward thinking, why don't we see this pivot on the High Street? Simple but brilliant. ....and always busy!!

We are thrilled to announce that Chopstix has won both the Best Brand Transformation and Squad of the Year awards at the QSR Media UK Dynamic Yield Conference & Awards 2024!   We are honoured to be recognised among so many innovative brands and look forward to continuing our journey of growth and transformation. QSR Media UK

Our newly opened Noodle Bar at The O2 in London is a smash hit! We're overwhelmed by the fantastic response from our customers - embracing our flavourful offerings and Choptastic hospitality. A great testament to our dedicated team and the vibrant community at The O2. Here's to the exciting journey ahead as we continue to serve up noodles, one delicious box at a time.

Two brand new stores have opened for business this week - upping our portfolio to 109 stores across the country. We are thrilled to enter a new market with the town of Basingstoke and equally delighted with our latest London venture at Victoria train station!

We're honoured to share that Chopstix has been nominated in the Diversity Leadership Programme category at the MCA Hospitality Awards 2024!   This recognition underpins our steady commitment to promoting diversity and supporting talent on their journey from the front line to the boardroom. At Chopstix, inclusivity is not just a goal; it's ingrained in our values. Make our day and vote for Chopstix at www.rroty.co.uk MCA Insight - Leaders in Eating & Drinking Out Market Insight

In order to cater to a wide audience during the festive season, we have introduced a diverse range of meal deals and bundles. These new Stixmas Value bundles are tailored for solo diners, families and those looking to snack with our 'sides and dips' bundle. We have also introduced five new dips.

We are running our first double points campaign thanks to our loyalty app provided by Pepper. Throughout the Christmas period, customers who click and collect or scan their app in store will receive double Chopstix Points when ordering a portion of 2 or 5 Churro Stix – a great way to round off any meal at Chopstix.

Stixmas is here at Chopstix and we’re celebrating by giving our customers the chance to eat free every day in 2024! Customers will need to purchase a medium box in store and scan the QR to download the Chopstix app and play our brand new Stixmas game. Those who rank top 5 on the leaderboard by January 7th 2024 will win 1 of 5 golden tickets entitling them to a free small box every day next year.