Emperor

A Brand Positioning Project for South32 At Emperor, we’ve been working closely with South32 on an exciting Brand Positioning project that kicked off in September 2022. Our approach was structured around Emperor’s robust and proven process of Discover, Define, and Develop, each playing a pivotal role in shaping their refreshed brand direction.   Discover: In this phase, we conducted comprehensive desk research, a brand scan, competitor analysis, employee workshops, and stakeholder interviews. Our goal was to gather as much insight as possible to fuel the next stage of the journey.   Define: Armed with knowledge from the discovery phase, we set about defining two distinct territories for South32’s brand positioning. Through a collaborative Spark workshop, we empowered the South32 team to choose the right territory and refine the narrative and tone of voice. The outcome? A clear, actionable Tone of Voice and Messaging guide that anchors the brand’s new positioning.   Develop: We then crafted a compelling narrative that fully supports the chosen brand territory. Additionally, our design team worked to bring the brand proposition to life, creating assets that visually express the new direction.   This journey has been a testament to the power of partnership and strategic thinking. The Emperor team comprises Leanne Ledger, Jennie Robertson, Trudi Williams and Chris Grassick, working alongside Keryn Hagarty and Jenny White from South32. If you’d like to learn more about how we help companies refine their brand, feel free to reach out to hello@emperor.works We’d love to chat with you.   #BrandPositioning #StrategicBranding #Emperordesign

🥈Awards season is here!🥈 Emperor is thrilled to announce that BT Group picked up a silver gong at the recent Digital Impact Awards for best online report.🥈 Huge congratulations to all involved, including Tyler Scott, Tyron Layley, Amy Law, Kristine Fackender, Will Davies, Tracy Gunn, and Sandra Gonzalez Parkinson, our BT Group client. 👏👏 #onlineannualreport #annualreport #digitalimpactawards

Workiva Amplify event in Amsterdam / Come and see us. We are delighted to announce our attendance at the Workiva Amplify event in Amsterdam next week (29 - 30 Oct). As a Workiva Enhanced Design Partner, we'll be sharing our experience in streamlining the reporting process while applying world-class designs. Chris Gloster is Emperor's technical production director and Workiva specialist and he will be on hand to chat alongside many more Emperor experts, including Jenni Fulton, Tracy Gunn, and Valentin Ramousse. If you are attending, please visit the Emperor stand, (booth 17) to find out more. If you'd like to know more about Workiva in general and the work we have delivered using the platform, please contact us at hello@emperor.works #workiva #workivaamplify #workivapartner #corporatereporting #sustainabilityreporting  

🚨 A New Brand Project 🚨 🚧 **Shaping the Future of Infrastructure with Costain Group PLC** 🚧 We recently had the privilege of working with Costain, the people behind iconic projects like the Channel Tunnel and London St Pancras. Our goal was to modernise their brand to reflect their pioneering spirit and forward-thinking solutions, impacting infrastructure and lives across the UK. By embracing the core idea of "Together we shape, create, and deliver," we transformed Costain’s identity, evolving their iconic ‘blue C’ into a bold, versatile brand. It has been very well received, and it's always lovely to receive such high praise directly from the client. "Our old website needed a revolution and Emperor guided us through the whole process, building a new website from the bottom up and on the latest architecture. At the same time, we introduced a new, fresh feel to the brand which was rolled out right across the company. Emperor created a contemporary identity system which sets us apart in our sector and gives us a great platform for future growth. Having Emperor on hand to advise on best practice right across the website build and brand update was a huge value-add." Richard Scott, Corporate Affairs & Communications Director, Costain Group PLC Exciting times are ahead as this new identity rolls out, and you can take a look at the website here👇 www.costain.com As always, if you are interested in having a chat about any of our services, please contact us via hello@emperor.works #brandupdate #branding #websitebuild

AIM Awards 2024: This time last week, Emperor’s very own James Alexander (R) had the pleasure of presenting the 'Best Investor Communication Award' to CVS Group Plc Group at the Aim Awards 2024. Congratulations to them and all the other winners, including Emperor client Creo Medical Group for winning the 'Best Technology Award'. For some detailed insights into the future of AIM reporting, you can download our report here: https://lnkd.in/eP9KnUuG If you would like to get in touch, please contact us via hello@emperor.works #AIMAwards24 #Aim

🚨 Emperor launches Channel 4's Annual Report. In this year's report, Channel 4 shows that its digital-first strategy is shining through with exciting new content and innovations. In particular, Channel 4 streaming, which hit record-breaking views in 2023. The bold new visual identity that includes fresh typefaces and colours continues to deliver editorial impact that stays true to one core idea: Channel 4 is a distinctive, disruptive and daring force. If you'd like to discuss anything annual or sustainability report related please get in touch via hello@emperor.works #annualreport #annualreports

Calling all our Manchester network! 📢 Our hugely popular female networking group, Serendipity club, is coming to Manchester for the first time this November and we couldn't be more delighted. We'll be discussing 'Rising to the Challenge' of motivating your teams and keeping momentum in ‘interesting’ times. Please get in touch with freya.matthews@emperor.works to RSVP and you can read more about this fantastic event invite below 👇 We can't wait to welcome you! #Manchesternetwork #Manchesterfemalenetwork #femalewomeninbusiness #investorrelations #corporatecommunications

📹 Video Production at Emperor: The Moving Image team at Emperor is growing rapidly. In any given week, they could be facilitating a quick turnaround C-Suite announcement, producing a video podcast, or crafting a multi-location global suite of films. The film below was created for our client Triland Metals Limited to tell the story of who they are and what they do. It was shown at their annual client gathering in London last week. If you are thinking of video production and would like to chat with one of the team, please send an email to hello@emperor.works, and we'll get right back to you. #videoproduction #videoprojects #movingimage

🚨 Brand and Marketing Round Table Event on October 17th - Reminder It's not too late to sign up for our roundtable event, which will identify the key challenges for 2025, spark debate, and offer practical solutions to the issues that truly matter for UK B2B businesses. Professor Laura Chamberlain of the University of Warwick - Warwick Business School Business School and Keith Taylor, Emperor's Director of Brand, will facilitate the event. It will be an insightful evening, and if you'd like to attend, please register your interest here. https://lnkd.in/dp9xeX7G For all other enquiries, please pop a note through to hello@emperor.works #brand #brandchallenges #B2B

PowerPoint Can Transform Your Social Media Game with Stunning Animated and Static Templates. At Emperor, we have a dedicated 20+ team of Presentation specialists with deep expertise in PowerPoint software. A small part of their repertoire is the ability to create customisable assets for all of your social channels, which can even be fully animated if required. If you would like to see the full breadth of their abilities, you can access their interactive Presentations Showcase here: https://lnkd.in/dP4a5bpT This has also been created entirely in PowerPoint and is well worth exploring. If you would like to contact them directly about anything presentations related, please feel free to pop a note through to presentations@emperor.works For all other enquiries, it's hello@emperor.works Have a great week, everyone. #presentations #PowerPoint #socialmedia