Favoured - Digital Marketing Agency

Stepping into mobile app development can feel daunting, but with the right strategies, you can turn your app into a must-have! 🎯 It’s a blend of art 🎨 and science 🧠—eye-catching visuals, user behavior analysis, and smart marketing. But it’s not just about looking good; it’s about reaching the right audience. This is where mobile app marketing shines, going beyond conventional methods to drive real downloads 📲. Let’s explore how to make your app not just seen, but loved and used! 💡❤️ Find out more with Favoured - Digital Marketing Agency's newest post on Business of Apps: Link in comments #MobileApps #AppMarketing #UserExperience #Growth

We've been named one of the best digital marketing agencies in London by the Digital Agency Network! This is a true testament to our commitment to help businesses shine brighter, get more customers and spike their profits. Big thanks to our outstanding team and wonderful clients! 🚀 #Favoured #TopAgency #DigitalMarketing

We're #hiring a new PPC Media Buyer in United Kingdom. Apply today or share this post with your network.

We're #hiring a new Media Buyer in United Kingdom. Apply today or share this post with your network.

SMASH, an app aimed at promoting healthier takeaway or dining options among teens and young adults, sought to effectively reach and engage its target demographic. Achieving this required a precise, creative, and personalised approach to resonate with the younger audience and drive both redemptions and repeat purchases. Read the full case study here: Link in comments Big thanks to Favoured - Digital Marketing Agency and George Sharpe for this insightful post.

As we step into the middle of August, TikTok continues to be a hotbed for creativity and cultural expression. Brands that can effectively tap into TikTok trends are able to position themselves at the forefront of cultural conversations. In our latest blog post, we delve into the strategic importance of participating in these trends and offer insights on how to do so effectively. We examine the power of TikTok trends, their reflective nature of current cultural sentiments and societal shifts, and the unique opportunity they present for brands. We also explore the successful strategies employed by brands like Chipotle in navigating this dynamic platform. Furthermore, our report provides practical tips for brands looking to harness TikTok trends. From staying authentic and engaging with the community to monitoring and adapting to rapidly changing trends, we provide the compass you need to navigate the ever-evolving landscape of TikTok. Whether you're a brand looking to boost your online presence or an individual seeking to grow your TikTok platform, our August TikTok trend report is a must-read - https://lnkd.in/eK7Hb2h4 #Favoured #TikTokTrends #SocialMediaStrategy

We're excited to share the remarkable results of our collaboration with SMASH Food. Faced with the challenge of effectively engaging with a young, dynamic demographic, we implemented a targeted marketing campaign tailored to their preferences and behaviours. Coupled with personalised mid-funnel communications, this strategy led to over 50,000 app installs and a significant 84% increase in conversion rates. The campaign underscores the effectiveness of a tailored approach in the increasingly important realm of app marketing. By understanding and speaking directly to the teen and young adult demographic, we persuaded them to download and engage with the SMASH app, ultimately driving both redemptions and repeat purchases. Furthermore, the success of this campaign significantly contributed to SMASH's subsequent acquisition by a healthcare company, demonstrating the long-term impact of our marketing strategies. Head over to our website to learn more about our approach and the transformative power of tailored marketing campaigns - https://lnkd.in/etUkXRMs #Favoured #SMASHFood #MarketingSuccess

In a digital era where mobile apps play a pivotal role in our daily lives, understanding the strategies to unlock their potential is crucial. Our latest blog post delves into this realm, shedding light on the techniques that top app marketing companies leverage to ensure an app's success. Discover how to navigate the challenges of user acquisition, improve retention, and boost engagement. We explore in-depth the importance of a full-funnel approach and the effective use of data-driven strategies to tailor user experiences. This guide is a must for anyone looking to unlock their mobile app's potential and transform it into a powerhouse of user engagement and customer satisfaction. For more insights and tips, check out the full article on our website https://lnkd.in/eUhnbtaZ #Favoured #AppMarketing #DigitalStrategy

Calling all marketers and developers! We've just published a comprehensive guide to mastering Mixpanel, a cornerstone in our tech stack at Favoured. Harnessing the power of Mixpanel can empower your team to make informed, data-driven decisions, deepening your understanding of user engagement and taking your app's performance to new heights. In our guide, we delve into Mixpanel's core concepts: Events, Users, and Properties, and explain how they can be used to dissect and understand the nuances of user engagement. We also explore advanced strategies to further leverage data, such as visualising user paths to optimize conversion goals, segmenting users for targeted strategies and quickly surfacing and interpreting data anomalies. This guide is a must-read for anyone aiming to excel in the competitive digital landscape. Mixpanel offers the analytical depth to identify what works and what doesn’t, enabling businesses to maintain a competitive edge. Head over to our website to read the full guide and take the first step to unlocking long-term success with Mixpanel https://lnkd.in/emqru_YX #Favoured #Mixpanel #DigitalMarketing

Sharing the results of our remarkable collaboration with TAUR Technologies. Aiming to redefine urban commuting, we utilised data-driven creative optimisation, multi-channel campaigns, retargeting, and A/B testing. The results? A significant reduction in Cost Per Acquisition to under $400, an increase in Return on Ad Spend to above 2, and strong improvements in key performance metrics. Particularly notable results were seen in the UK and US markets, where brand awareness and adoption rates soared. Read the full case study here https://lnkd.in/dP4-jRpA to learn more about our approach and the transformative power of growth hacking and ROI-focused strategies. #Favoured #TAUR #DataDrivenMarketing