GIANTX’s cover photo
GIANTX

GIANTX

Computer Games

London, England 13,290 followers

GIANTX is an esports organization with headquarters in London, Berlin and Málaga.

About us

GIANTX is an global gaming and esports organization competing in major competitions such as the LEC, VCT, SuperLiga, EAFC and Game Changers. We were formed through the merger of British esports team ‘EXCEL ESPORTS’ (Est. 2014) and Spanish power-house ‘Giants Gaming’ (Est. 2008) in 2023. Our mission is to unite, inspire and disrupt the gaming and esports world. With over 23 million fans across socials, 37 exceptional in-house talent and 3 HQs across Málaga, London and Berlin, we have proven to deliver best-in-class activations for our fans and partners alike. Our owned social channels focus on casual gaming and esports and accumulate more than 76m+ impressions and 7.1m+ engagements per month. All year round we deliver community-focused experiences at casual and competitive gaming events such as at Gamescom, Insomnia, Paris Games Week as well as our 3 HQs. If you’re a brand looking to find out more, please contact us at partnerships@giantx.gg

Website
https://giantx.gg/
Industry
Computer Games
Company size
51-200 employees
Headquarters
London, England
Type
Privately Held
Specialties
Creative advertising, Marketing research, Marketing 2.0, Sales activation, Viral marketing, talent management, esports, gaming, networking, and events

Locations

Employees at GIANTX

Updates

  • GIANTX reposted this

    View profile for José Ramón Díaz

    CEO, GIANTX | Founder of Atlas Informática S.L. | Leadership in esports, gaming, and technology.

    𝗔 𝗡𝗲𝘄 𝗖𝗵𝗮𝗽𝘁𝗲𝗿 𝗳𝗼𝗿 𝗚𝗜𝗔𝗡𝗧𝗫: 𝘍𝘰𝘤𝘶𝘴𝘦𝘥 𝘊𝘰𝘯𝘵𝘦𝘯𝘵, 𝘚𝘵𝘳𝘰𝘯𝘨𝘦𝘳 𝘌𝘯𝘨𝘢𝘨𝘦𝘮𝘦𝘯𝘵⁣ ⁣ At GIANTX, we’re always looking for ways to evolve, improve, and bring more value to our fans, players, and partners. Today, we’re taking a significant step forward in how we communicate by restructuring our social media presence to create dedicated spaces for each competitive division.⁣ ⁣ - @𝗚𝗜𝗔𝗡𝗧𝗫𝗟𝗲𝗮𝗴𝘂𝗲 – Your home for all things League of Legends (LEC & Superliga). Game updates, behind-the-scenes, and exclusive content.⁣ - @𝗚𝗜𝗔𝗡𝗧𝗫𝗩𝗔𝗟𝗢𝗥𝗔𝗡𝗧 – A dedicated space for our VCT & Game Changers rosters, with insights, match highlights, and team updates.⁣ - @𝗚𝗜𝗔𝗡𝗧𝗫𝗚𝗚 – The heart of GIANTX. This will remain our main club account, covering the full GIANTX universe, including business, content, activations, and global initiatives.⁣ ⁣ Why this move?⁣ ⁣ ✅ More targeted content: We can now tailor our communication to specific audiences, making it more relevant and engaging.⁣ ⁣ ✅ Better visibility for partners: A structured content strategy allows us to integrate sponsors more effectively across different channels.⁣ ⁣ ✅ Stronger brand positioning: With esports, content, and business under separate umbrellas, each part of GIANTX gets the focus it deserves.⁣ ⁣ To celebrate, we’ve launched exclusive giveaways across our new Twitter accounts. It’s our way of kicking off this next chapter with our community!⁣ ⁣ This is another step towards our vision of building a truly global esports organization.⁣ ⁣ Would love to hear your thoughts, what do you think about this shift? Let’s keep pushing forward. #WeAreGIANTX

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  • GIANTX reposted this

    View organization page for GIANTX

    13,290 followers

    𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗮𝗰𝘁𝗶𝗼𝗻. 𝗜𝗻𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 Another runner-up finish for our women’s Valorant team in Game Changers, Riot Games’ global circuit that brings together the world’s top teams and female players. At GIANTX, we believe the best way to support women in esports is not just by talking about it—but by proving it. We focus on providing the tools, resources, and visibility they need to achieve competitive excellence. In just one year, our Game Changers roster has secured two third-place and two runner-up finishes in EMEA—one of the most competitive regions in the world. That’s exactly where we want to be: at the top. A huge thanks to our partner EE for joining us on this journey and for their unwavering commitment to championing female representation in esports. This is just the beginning. - 𝗘𝗺𝗽𝗼𝗱𝗲𝗿𝗮𝗿 𝗰𝗼𝗻 𝗵𝗲𝗰𝗵𝗼𝘀. 𝗜𝗻𝘀𝗽𝗶𝗿𝗮𝗿 𝗰𝗼𝗻 𝗿𝗲𝘀𝘂𝗹𝘁𝗮𝗱𝗼𝘀 Otro subcampeonato para nuestro equipo femenino de Valorant en Game Changers, el circuito internacional del videojuego de Riot Games que reúne a los mejores equipos y jugadoras del mundo. Nuestra forma de apoyar el papel de la mujer en los esports no es solo contarlo, sino demostrarlo. En GIANTX creemos en dar herramientas, recursos y visibilidad para que las jugadoras puedan alcanzar la excelencia deportiva. En apenas un año, nuestro equipo de Valorant en Game Changers ha firmado dos terceros puestos y dos subcampeonatos en EMEA. Competimos en una de las regiones más exigentes del mundo. Y ahí es donde queremos estar: en lo más alto. Gracias a nuestro partner EE por acompañarnos en este viaje y por su compromiso inquebrantable con la representación femenina en los esports. Esto no ha hecho más que empezar. #Esports #GameChangers #GIANTX #WomenInEsports #Valorant #Gaming

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  • View organization page for GIANTX

    13,290 followers

    𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗮𝗰𝘁𝗶𝗼𝗻. 𝗜𝗻𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 Another runner-up finish for our women’s Valorant team in Game Changers, Riot Games’ global circuit that brings together the world’s top teams and female players. At GIANTX, we believe the best way to support women in esports is not just by talking about it—but by proving it. We focus on providing the tools, resources, and visibility they need to achieve competitive excellence. In just one year, our Game Changers roster has secured two third-place and two runner-up finishes in EMEA—one of the most competitive regions in the world. That’s exactly where we want to be: at the top. A huge thanks to our partner EE for joining us on this journey and for their unwavering commitment to championing female representation in esports. This is just the beginning. - 𝗘𝗺𝗽𝗼𝗱𝗲𝗿𝗮𝗿 𝗰𝗼𝗻 𝗵𝗲𝗰𝗵𝗼𝘀. 𝗜𝗻𝘀𝗽𝗶𝗿𝗮𝗿 𝗰𝗼𝗻 𝗿𝗲𝘀𝘂𝗹𝘁𝗮𝗱𝗼𝘀 Otro subcampeonato para nuestro equipo femenino de Valorant en Game Changers, el circuito internacional del videojuego de Riot Games que reúne a los mejores equipos y jugadoras del mundo. Nuestra forma de apoyar el papel de la mujer en los esports no es solo contarlo, sino demostrarlo. En GIANTX creemos en dar herramientas, recursos y visibilidad para que las jugadoras puedan alcanzar la excelencia deportiva. En apenas un año, nuestro equipo de Valorant en Game Changers ha firmado dos terceros puestos y dos subcampeonatos en EMEA. Competimos en una de las regiones más exigentes del mundo. Y ahí es donde queremos estar: en lo más alto. Gracias a nuestro partner EE por acompañarnos en este viaje y por su compromiso inquebrantable con la representación femenina en los esports. Esto no ha hecho más que empezar. #Esports #GameChangers #GIANTX #WomenInEsports #Valorant #Gaming

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  • GIANTX reposted this

    Introducing Night Mrkt. A creative marketing agency designed to help brands authentically connect with Gen Z and Gen Alpha through gaming and digital culture. After months of operating behind the scenes and collaborating with brands across various industries, GIANTX is taking the next step by officially launching Night Mrkt as a strategic initiative aimed at equipping companies with the insights, tools, and campaigns needed to engage today’s digital-first audiences. nightmrkt.co

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  • View organization page for GIANTX

    13,290 followers

    𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗶𝗻𝗴 𝗡𝗶𝗴𝗵𝘁 𝗠𝗿𝗸𝘁: A creative marketing agency that turns 𝗼𝗻𝗲-𝘁𝗮𝗽𝗽𝗲𝗿𝘀, 𝗮𝗱-𝗯𝗹𝗼𝗰𝗸𝗲𝗿𝘀, and 𝘀𝗰𝗿𝗼𝗹𝗹𝗲𝗿𝘀 into 𝗲𝗻𝗴𝗮𝗴𝗲𝗱 𝗳𝗮𝗻𝘀 GIANTX launches Night Mrkt, a creative marketing agency built to help brands authentically connect with 𝗚𝗲𝗻 𝗭 𝗮𝗻𝗱 𝗚𝗲𝗻 𝗔𝗹𝗽𝗵𝗮 through gaming and digital entertainment. With over 𝟮𝟬 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 in gaming, esports, and digital engagement, our team specialises in 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆, 𝗰𝗼𝗻𝘁𝗲𝗻𝘁, 𝗮𝗻𝗱 𝗮𝗰𝘁𝗶𝘃𝗮𝘁𝗶𝗼𝗻𝘀 that resonate with today’s digital-first audiences. Gaming is no longer a niche, it’s shaping global culture. Welcome to Night Mrkt. nightmrkt.co --- 𝗣𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝗺𝗼𝘀 𝗡𝗶𝗴𝗵𝘁 𝗠𝗿𝗸𝘁: una agencia de marketing creativo que convierte a 𝗼𝗻𝗲-𝘁𝗮𝗽𝗽𝗲𝗿𝘀, 𝗮𝗱-𝗯𝗹𝗼𝗰𝗸𝗲𝗿𝘀 𝘆 𝘀𝗰𝗿𝗼𝗹𝗹𝗲𝗿𝘀 en 𝗳𝗮𝗻𝘀 𝗰𝗼𝗺𝗽𝗿𝗼𝗺𝗲𝘁𝗶𝗱𝗼𝘀 GIANTX lanza Night Mrkt, una agencia de marketing creativo diseñada para ayudar a las marcas a conectar de forma auténtica con la 𝗚𝗲𝗻𝗲𝗿𝗮𝗰𝗶𝗼́𝗻 𝗭 𝘆 𝗹𝗮 𝗚𝗲𝗻𝗲𝗿𝗮𝗰𝗶𝗼́𝗻 𝗔𝗹𝗳𝗮 a través del gaming y el entretenimiento digital. Con más de 𝟮𝟬 𝗮ñ𝗼𝘀 𝗱𝗲 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗶𝗮 en gaming, esports y estrategias digitales, nuestro equipo se especializa en 𝗲𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗮, 𝗰𝗼𝗻𝘁𝗲𝗻𝗶𝗱𝗼 𝘆 𝗮𝗰𝘁𝗶𝘃𝗮𝗰𝗶𝗼𝗻𝗲𝘀 que realmente resuenan con las audiencias digitales de hoy. El gaming ya no es un nicho, está dando forma a la cultura global. Bienvenidos a Night Mrkt. nightmrkt.co #Marketing #Gaming #DigitalCulture #Esports #NightMrkt

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  • View organization page for GIANTX

    13,290 followers

    Juega como un niño, diviértete como un padre 💙🏎️ La pasión es nuestro mejor legado. Por ello, en el Día del Padre en España, celebramos momentos únicos con un juego que une generaciones. Aquí va nuestro homenaje junto a Hot Wheels de Mattel EMEA, con quienes compartimos la emoción de la velocidad, la imaginación y la conexión entre padres e hijos. #DíaDelPadre #HotWheels #Mattel #Partnership #WeAreGIANTX

  • View organization page for GIANTX

    13,290 followers

    W𝗜𝗡𝗡𝗘𝗥𝗦 𝗮𝘁 𝘁𝗵𝗲 𝗘𝗦𝗔 𝗔𝘄𝗮𝗿𝗱𝘀 𝟮𝟬𝟮𝟱! 🏆 GIANTX and Shikenso Analytics have been awarded at the #ESAAwards2025 for Best Use of Measurement & Insight in sponsorship. An incredible milestone for our team! 🚀 💡 This is the second time GIANTX has won an ESA Award, following our recognition in 2023 with EE. This time, we have demonstrated how data analytics can transform sponsorship value, optimizing strategies and turning content into a true revenue engine. 📊 Real impact: ✅ +269% media value 📈 ✅ +41% follower growth 🚀 ✅ 17 new sponsorship deals 🤝 This award is especially significant as we competed alongside major European companies. Being among the best and recognized by the European Sponsorship Association (ESA) reinforces our commitment to innovation and excellence in esports. 📖 Want to know how we did it? Our award-winning work is detailed in the whitepaper Winning with Data: How GIANTX and Shikenso Built a Sponsor Value Engine. 🔗 Download it here: ➡️ https://lnkd.in/dHGhbWsP 🎉 Huge thanks to our entire team for making this possible. We keep innovating and setting new standards in esports sponsorship. This is just the beginning! #Esports #Sponsorship #ESAwards #DataDriven #Marketing #GamingBusiness #WeAreGIANTX #Partnership

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  • View organization page for GIANTX

    13,290 followers

    𝗦𝘂𝗽𝗽𝗼𝗿𝘁𝗶𝗻𝗴 𝗙𝗲𝗺𝗮𝗹𝗲 𝗧𝗮𝗹𝗲𝗻𝘁 𝗶𝗻 𝗘𝘀𝗽𝗼𝗿𝘁𝘀 At GIANTX, we are committed to ensuring that women in esports have a space as relevant as that of male teams. This is a commitment we’ve been upholding for many years, going beyond words: we’ve created female teams in 𝗟𝗲𝗮𝗴𝘂𝗲 𝗼𝗳 𝗟𝗲𝗴𝗲𝗻𝗱𝘀 and 𝗖𝗼𝘂𝗻𝘁𝗲𝗿 𝗦𝘁𝗿𝗶𝗸𝗲, and we’ve been part of Valorant since the game was launched. We have also created programs to support the amateur scene of female teams and their integration and visibility in the industry. The 𝗚𝗮𝗺𝗲 𝗖𝗵𝗮𝗻𝗴𝗲𝗿𝘀 circuit for 𝗩𝗮𝗹𝗼𝗿𝗮𝗻𝘁, organized by Riot Games, is a crucial platform where women can showcase their exceptional talent and compete at the highest level. The female Valorant team at GIANTX has proven time and again that there are no gender barriers to excellence in esports 🎖️ Our female players have once again qualified for the Game Changers playoffs. They have not missed a single opportunity since 2024. Now, they will put their skills to the test in the 𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝗿𝘀 𝗗𝗔𝗖𝗛 𝗘𝘃𝗼𝗹𝘂𝘁𝗶𝗼𝗻, taking place this week. This tournament grants access to the Challengers League, where mostly male teams compete to enter the 𝗩𝗮𝗹𝗼𝗿𝗮𝗻𝘁 𝗖𝗵𝗮𝗺𝗽𝗶𝗼𝗻𝘀 𝗧𝗼𝘂𝗿, the top competitive circuit for this esport. As an organization, GIANTX focuses on supporting our players by providing them with the resources, tools, and opportunities to reach the highest competitive level. We don’t just want to participate; 𝘄𝗲 𝘄𝗮𝗻𝘁 𝘁𝗼 𝘄𝗶𝗻 𝗮𝗻𝗱 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗼𝘂𝗿 𝗽𝗹𝗮𝘆𝗲𝗿𝘀 𝗶𝗻 𝗮𝗰𝗵𝗶𝗲𝘃𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗵𝗶𝗴𝗵𝗲𝘀𝘁 𝗴𝗼𝗮𝗹𝘀. We are proud of the powerful role women are playing in shaping the future of esports. #WeAreGIANTX #VCTGameChangers #Esports #Gaming #Equality #Diversity

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  • View organization page for GIANTX

    13,290 followers

    𝗚𝗜𝗔𝗡𝗧𝗫 𝘄𝗶𝗹𝗹 𝗯𝗲 𝗮𝘁 𝗟𝗘𝗖’𝘀 𝗿𝗲𝘁𝘂𝗿𝗻 𝘁𝗼 𝗦𝗽𝗮𝗶𝗻! 🔥 The League of Legends EMEA Championship (LEC) is leaving Berlin for a few days and heading to Madrid. Europe’s top esports league is coming to Spain with the LEC Roadtrip, a special event where teams will get the chance to compete in front of their home crowd. And GIANTX will be there. 📍 April 26-27 📍 Madrid Arena 📍 GIANTX, G2 Esports, Fnatic, and Movistar KOI Over two days of live competition, these four teams will battle it out in the Spring Split regular season in an arena packed with passionate fans. GIANTX will face G2 Esports on Saturday and Movistar KOI on Sunday, in an event that promises to be a celebration of League of Legends. Esports are more than just competition—they are a shared experience. The energy of the crowd, the thrill of watching your team live, and the chance to reconnect with our Spanish community make this event truly special. GIANTX is not only bringing its LEC roster but also its content creators, ready to make this an unforgettable experience alongside our fans. LEC, GIANTX, and the Spanish community reunite in Madrid. See you there. Riot Games https://lnkd.in/d9UtekMh - 𝗚𝗜𝗔𝗡𝗧𝗫, 𝗽𝗿𝗼𝘁𝗮𝗴𝗼𝗻𝗶𝘀𝘁𝗮 𝗲𝗻 𝗲𝗹 𝗟𝗘𝗖 𝗥𝗼𝗮𝗱𝘁𝗿𝗶𝗽 𝗱𝗲 𝗠𝗮𝗱𝗿𝗶𝗱 🔥 El League of Legends EMEA Championship (LEC) deja Berlín por unos días y pone rumbo a Madrid. La mejor liga de Europa llega a España con el LEC Roadtrip, un evento especial que permitirá a los equipos competir ante su afición en un entorno único. Y GIANTX estará allí. 📍 26 y 27 de abril 📍 Madrid Arena 📍 GIANTX, G2 Esports, Fnatic y Movistar KOI Durante dos jornadas de competición presencial, los cuatro equipos lucharán en la fase regular del Spring Split en un escenario repleto de fans. GIANTX se enfrentará a G2 Esports el sábado y a Movistar KOI el domingo, en un evento que promete ser una auténtica fiesta del League of Legends. Los esports son más que una competición, son una experiencia compartida. Son el ruido de la grada, la emoción de ver a tu equipo en directo y la oportunidad de reencontrarnos con nuestra comunidad española. GIANTX no solo viajará con su equipo de LEC, sino también con sus creadores de contenido, listos para vivir junto a los fans una experiencia inolvidable. La LEC, GIANTX y la comunidad española se reencuentran en Madrid. Nos vemos allí. Riot Games https://lnkd.in/d9UtekMh #GIANTX #LECRoadtrip #Madrid #LeagueOfLegends #esports #gaming

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  • GIANTX reposted this

    View profile for Virginia Calvo Gómez .

    Gaming, Esports, Video games. Manufacturer of Computer and Gaming Products, AI. Digital Entertainment.

    𝗟𝗶𝗱𝗲𝗿𝗮𝗿 𝗲𝗻 𝗲𝘀𝗽𝗼𝗿𝘁𝘀 𝘆 𝗴𝗮𝗺𝗶𝗻𝗴: 𝗿𝗼𝗺𝗽𝗲𝗿 𝗯𝗮𝗿𝗿𝗲𝗿𝗮𝘀, 𝗮𝘀𝘂𝗺𝗶𝗿 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗮𝗯𝗶𝗹𝗶𝗱𝗮𝗱𝗲𝘀 𝘆 𝗰𝗼𝗻𝘀𝘁𝗿𝘂𝗶𝗿 𝗳𝘂𝘁𝘂𝗿𝗼⁣⁣ ⁣ Liderar en gaming y esports no es solo entender el mercado. Es desafiar normas, romper barreras y asumir responsabilidades.⁣⁣ Después de 15 años en esta industria, he visto de primera mano cómo ha evolucionado: de un ecosistema amateur a un negocio global. Pero también he visto cómo, a pesar del crecimiento, sigue existiendo una brecha evidente en los espacios de toma de decisiones.⁣⁣ ⁣  Algunos datos clave:⁣⁣ ➡️El gaming es una de las industrias más grandes del entretenimiento, con un mercado global que superará los 400.000 millones de dólares en 2032.⁣⁣ ➡️Los esports están redefiniendo el deporte y el marketing, con audiencias que ya rivalizan con los eventos deportivos tradicionales.⁣⁣ ➡️La tecnología que impulsa el gaming (IA, realidad aumentada, cloud gaming) tendrá un impacto en múltiples sectores en el futuro.⁣⁣ ⁣ A pesar de este crecimiento, las mujeres siguen estando 𝗶𝗻𝗳𝗿𝗮𝗿𝗿𝗲𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝗱𝗮𝘀 en las posiciones de liderazgo. Las competiciones femeninas reciben 𝗺í𝗻𝗶𝗺𝗮 𝘃𝗶𝘀𝗶𝗯𝗶𝗹𝗶𝗱𝗮𝗱 y el apoyo de 𝗺𝘂𝘆 𝗽𝗼𝗰𝗼𝘀 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀. Y aunque las mujeres representan 𝗺𝗮́𝘀 𝗱𝗲𝗹 𝟰𝟬% 𝗱𝗲 𝗹𝗮 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗶𝗮 𝗴𝗮𝗺𝗲𝗿, siguen sin ocupar espacios clave en la toma de decisiones.⁣⁣ ⁣ Pero el problema va más allá de los esports o el gaming. Si la tecnología que definirá el futuro sigue estando liderada mayoritariamente por hombres, nos arriesgamos a un 𝗿𝗲𝘁𝗿𝗼𝗰𝗲𝘀𝗼 𝘀𝗼𝗰𝗶𝗮𝗹 𝘀𝗶𝗻 𝗽𝗿𝗲𝗰𝗲𝗱𝗲𝗻𝘁𝗲𝘀.⁣⁣ ⁣ Las niñas y jóvenes que hoy consumen videojuegos son las que 𝗽𝗼𝗱𝗿í𝗮𝗻 𝗰𝗼𝗻𝘃𝗲𝗿𝘁𝗶𝗿𝘀𝗲 𝗲𝗻 𝗹𝗮𝘀 𝗶𝗻𝗴𝗲𝗻𝗶𝗲𝗿𝗮𝘀, 𝗱𝗶𝘀𝗲ñ𝗮𝗱𝗼𝗿𝗮𝘀, 𝗽𝗿𝗼𝗴𝗿𝗮𝗺𝗮𝗱𝗼𝗿𝗮𝘀 𝘆 𝗲𝗷𝗲𝗰𝘂𝘁𝗶𝘃𝗮𝘀 𝗱𝗲𝗹 𝗺𝗮ñ𝗮𝗻𝗮. Pero sin referentes femeninos en esta industria, difícilmente imaginarán que pueden tener un papel en ella.⁣⁣ ⁣ Y aquí es donde hay que ser claros: los grandes actores de la industria tenemos una 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗮𝗯𝗶𝗹𝗶𝗱𝗮𝗱 𝗾𝘂𝗲 𝗺𝘂𝗰𝗵𝗼𝘀 𝗮𝘂́𝗻 𝗻𝗼 𝗲𝘀𝘁𝗮́𝗻 𝗮𝘀𝘂𝗺𝗶𝗲𝗻𝗱𝗼 𝗲𝗻 𝘀𝗲𝗿𝗶𝗼. No basta con iniciativas simbólicas, 𝘁𝗼𝗿𝗻𝗲𝗼𝘀 𝗮𝗶𝘀𝗹𝗮𝗱𝗼𝘀 𝗼 𝗱𝗶𝘀𝗰𝘂𝗿𝘀𝗼𝘀 𝗶𝗻𝘁𝗲𝗻𝗰𝗶𝗼𝗻𝗮𝗱𝗼𝘀. Si los circuitos femeninos no tienen visibilidad, apoyo estructural ni incentivos para que las jugadoras puedan desarrollar una carrera profesional real, entonces 𝘀𝗼𝗹𝗼 estamos 𝗺𝗮𝗾𝘂𝗶𝗹𝗹𝗮𝗻𝗱𝗼 𝗹𝗮 𝗲𝘀𝗰𝗲𝗻𝗮.⁣⁣ ⁣ La 𝗰𝗿𝗲𝗮𝗰𝗶𝗼́𝗻 𝗱𝗲 𝗿𝗲𝗳𝗲𝗿𝗲𝗻𝘁𝗲𝘀 no puede ser superficial. Es una responsabilidad real que empresas, organizaciones y líderes debemos asumir con seriedad. Necesitamos compromisos a largo plazo, inversión real y estructuras que permitan a las mujeres crecer en esta industria tan poderosa. ⁣ Hoy, en estos días de marzo, no basta con hablar de inclusión.⁣⁣ 𝗡𝗲𝗰𝗲𝘀𝗶𝘁𝗮𝗺𝗼𝘀 𝗰𝗼𝗺𝗽𝗿𝗼𝗺𝗶𝘀𝗼𝘀 𝗿𝗲𝗮𝗹𝗲𝘀 𝘆 𝗱𝘂𝗿𝗮𝗱𝗲𝗿𝗼𝘀.⁣⁣ ⁣⁣  

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