Grand Scale

Empowering technical founders to launch with confidence! 💪✨ Through the Grand Scale Kickstart programme, we equip participants with a comprehensive toolkit, including strategic frameworks, practical techniques, and methodologies designed to streamline sales and marketing efforts. 🧩 🛠️ This holistic approach enables early-stage ventures to confidently plan and execute go-to-market strategies, helping them navigate the complexities of launching new products and securing initial customers. 🌍 With over 73% of our recent cohort having already launched or on track to launch in 2024, and their go-to-market strategy skills improving by over 67%, the results speak for themselves. 📊 Learn more about how the programme provides participants with the infrastructure and skills needed for successful market entry: ➡️ https://lnkd.in/eSWRzzfY Xiao Collins Phlux Technology #Entrepreneurship #Innovation #Startups #BusinessGrowth #GoToMarketStrategy #GoToMarket #MarketEntry #Commercialisation #LeadershipDevelopment

Understanding your competition is key to standing out in the market. 📈 Dive into our competitor analysis insights to identify gaps and refine your #GoToMarket strategy for success. 🎖️ Ready to boost your market share and meet your business growth targets? 🎯 Check out our blog and get your FREE competitor analysis template now! https://lnkd.in/eJ2wWAXd #BusinessStrategy #MarketResearch #CompetitiveAnalysis #BusinessGrowth #Strategy

✨ Exciting news! ✨ This week, we kicked off our 1-2-1 workshops for the Grand Scale Kickstart for #ICURe Cohort 6!   👩💻 We had the pleasure of sitting down with 5 of the 15 brilliant teams in this cohort and were thrilled to see them already starting to apply the learnings from the training.   In these personalised sessions, we delved deeper and provided further guidance on their individual campaign plans, focusing on:   📈 Go-To-Market strategies 👤 Persona Template 🎯 Prospecting strategies 📝 Content development and planning 🛠️ Campaign build and automation journey 💡 Selecting and targeting their beach head market 💷 Securing Investment   🌟 We are looking forward to working with the rest of the teams in the coming weeks to nail down their go-to-market strategy, accelerate their time to market and provide the support they need to launch and generate market traction.    ↘️ Learn more about our work with university #Spinouts: https://bit.ly/49rJU9J Innovate UK ICURe | Alex Mavromatis, PhD | Ilke Candan Bengi | Eleni Maria Boutla | MANTHAN DESAI | Gian Piero Malfense Fierro | WeeLiam Khor, PhD CEng MInstP | Shaun Robertson | Simone Lucanto | Liz Cresswell MRCVS | Robert Hyde | Charles Carslake | Adriano Randi | Benjamin Buckley #MarketingDoneRight #Entrepreneurship #MarketingStrategy #Marketing #Innovation #StartUp #BusinessSupport #GoToMarket #UKTech

Absolutely thrilled to celebrate our Grand Scale Kickstart for #ICURe graduate, Dr Alison Callwood, for her incredible achievement in winning the Equity, Diversity, and Inclusion category at the The Royal College of Midwives (RCM) (RCM) Awards 2024! 👏   🌟 Sammi Select’s unwavering commitment to creating a more inclusive and fair environment is nothing short of inspiring.   Sammi Select provides a bias-reducing, inclusive interview platform using SAMMI®, based on the Multiple Mini Interview (MMI) method. Candidates complete asynchronous video interviews, ensuring fair assessments, particularly for neurodiverse and underrepresented applicants.   Huge congratulations, Dr. Callwood! The future is brighter because of your efforts! 💥🙌   Innovate UK ICURe #Equity #Diversity #Inclusion #Leadership

We recently came across "The Mom Test" by Rob Fitzpatrick, and we absolutely loved how it frames customer conversations! It’s a brilliant reminder of the importance of digging deeper for insights. 👥💬 If you're serious about uncovering real feedback from your customers, it’s not about pitching your idea but about truly understanding their experiences and needs. 🗣️"The Mom Test," teaches a simple but crucial principle: Don't ask people if your idea is good. Instead, ask the right questions to get honest, actionable feedback. 💡 If you're tired of generic answers, "The Mom Test" gives you a new way to navigate customer conversations. It's time to get strategic with your interviews! 🔍 Here are 3 Key Takeaways from The Mom Test: 1️⃣ Focus on Their Life, Not Your Idea: Don’t pitch, ask about their real experiences. 2️⃣ Talk About Problems, Not Solutions: Get them to share their challenges and pain points. 3️⃣ Be Specific with Your Questions: Don’t ask vague questions like, “Would you use this?” Instead, ask, “When’s the last time you experienced this issue?” 🤔 By asking the right questions and listening more than you talk, you'll discover valuable feedback that will shape your product or service for success. #CustomerResearch #MarketResearch #B2B #UKTech #ProductDevelopment #TheMomTest #StartupTips

🎉 Huge congratulations to the 41 innovation leaders who have successfully completed six intense weeks of training as part of the Grand Scale Kickstart for the #ICURe Programme! Kickstart is a proven online entrepreneurial education programme designed to equip research-tech ventures with the skills to develop an effective go-to-market strategy for international growth. 🌍 Over this period, participants learned how to accelerate market entry, build brand awareness, drive sales, and rapidly grow their customer base through an action-based framework. 📊 These 15 innovative spinout leadership teams from across the UK are now fully equipped and energised to enter the market with greater confidence! 🚀⚡ MiDx Ltd Sooba Medical R3V Tech METzero Technologies Aerogel Core Ltd IngeniumAI EcoMarine Innovations MatAlytics Ltd. Vet Vision AI @EcoTechX Ltd eXRt Intelligent Healthcare TherMap Solutions Frontier Space Technologies GitLife Biotech Madevo Innovate UK ICURe #Innovation #Entrepreneurship #Growth #ICURe

🌟 Our incredible Co-founders and CMOs, Roisin Garland and Leanne Jennings, had the pleasure of attending the #BelfastInnovativeSpiritGala last night!   They enjoyed an exclusive tour of the Titanic Distilleries, delving into the fascinating history of Irish whiskey. 🥃    The evening was also a fantastic opportunity to connect and engage with key stakeholders across the #European and #NorthernIrish #StartUp ecosystems. 🌐   A heartfelt thank you to Queen's University Belfast, QUBIS Ltd and Start for Future for organising such a memorable event. 🙌 Grand Scale extends its best wishes for continued success! ✨

The Grand Scale Kickstart programme has enabled teams to accelerate commercialisation, preparing them for market entry, accelerated growth and investment, proven to be a game-changer for a recent cohort's participants, significantly enhancing their business acumen. 🎖️ 🤝 Before the programme, many participating #Spinouts felt underprepared to navigate the complexities of the business world. However, with a 55% improvement in their commercialisation skills 💼 and a 71% increase 📈 in confidence in sales and marketing activities, they are now equipped to tackle challenges head-on and effectively drive their ventures forward. 🚗🌍 This transformative experience goes beyond skill acquisition—it builds a strong foundation for long-term success and helps participants emerge as leaders in their respective fields. 🏆 Interested in learning more about how we support university spinouts? Discover more about the Grand Scale Kickstart for ICURe programme here ▶️ https://lnkd.in/eivxPM_f Joe Hedley NunaBio Limited #Entrepreneurship #BusinessGrowth #Innovation #Leadership #SkillDevelopment

Marketing automation isn’t just for big corporations anymore! 🏙️ By harnessing its power, #Startups can achieve significant sales and marketing impact without a large team or budget. 🧑💻💷 Head over to our blog, to learn how you can get started and leverage automation to drive growth and efficiency 👉 https://lnkd.in/eUZs9rTy #MarketingAutomation #StartupSuccess #GrowthHacking #DigitalMarketing #MarketingTips #Efficiency #BusinessGrowth

Huge congratulations to our Grand Scale Kickstart for #ICURe Graduate, Ludwig T., and the amazing team at IF GIVE LTD for winning the 'Digital Innovation of the Year' award at the Third Sector Awards! 🎉🏆 Their innovative app, in collaboration with East Anglian Air Ambulance, is revolutionising charitable giving - showcasing how micro-donations can transform charitable giving and engage donors on a deeper level. 📱   Richly deserved recognition for their dedication, innovative spirit and ultimately the measurable difference they bring to charities, donors and communities they support! 🙌   Innovate UK ICURe #Innovation #UKTech #Lancashire #Spinout #Fundraising #Commercialisation