Growth Gorilla

🔥 Fintech marketers—this one’s for you! On November 21st, we’re bringing together the best in the business to tackle fintech’s biggest marketing challenges. Join us for Fintech Uncovered, an exclusive roundtable focused on overcoming common hurdles like customer scepticism and operational efficiency. What’s in it for you? → Deep dive into strategies that work → Real connections with fintech experts → Actionable insights you can take back to your team → Free lunch in a relaxed setting Secure your spot today! https://hubs.la/Q02VDL1m0

How do you help a global multi-asset broker boost affiliate sign-ups in a competitive market? For Vantage Markets, we leveraged data-driven campaigns, focused on high-performing channels, and optimized every step of the way. Curious about the results? Read the full case study to see how we took their affiliate campaigns to the next level. 👇 https://bit.ly/4dUR1sI

Our October Influencer Marketing Roundtable SOLD OUT in record time, but don’t worry—we’re back by popular demand on November 13th. If you’re serious about levelling up your influencer marketing strategy in fintech, this is your shot to join the best in the biz. What’s in store? → Expert-led discussions on what actually works for fintech influencer marketing → Networking with top fintech brands (Monzo, Chip, and Starling Bank, to name a few) → Strategies you can put to work immediately ⚠️ Seats are already filling up fast. Head to the link below to secure yours now! https://hubs.la/Q02VpJ5v0

Are you ready to tackle the biggest obstacles in fintech marketing? On November 21th, we’re hosting an exclusive roundtable in Central London, designed to give you the insights and strategies you need to stay ahead. What to expect: 👉 Focused discussions with industry leaders 👉 Actionable takeaways to implement right away 👉 A cozy, intimate setting for genuine connections 👉 Complimentary lunch—on us! Don’t miss this chance to learn from the best. Previous attendees include Monzo, Chip, and Starling Bank. 🔗 Click the link to grab your seat—spaces are limited! https://hubs.la/Q02VDpjK0

New Client Alert! 🎉 We're excited to announce our latest client, Jeton! Jeton creates simple, fair, and transparent financial products that allow customers to fully control their assets. We have partnered with Jeton to support them in fulfilling the significant needs of consumers today and promote a new generation of eWallets designed to simplify online and offline payments. Jeton ranked #75 on the Financial Times' FT1000 list of Europe's fastest-growing companies, so we’re excited to see what levels of growth we can reach together! Watch this space!

When FXTM wanted to boost awareness and drive sign-ups in the highly regulated Indian Forex market... They turned to us for a creative solution. Partnering with influencers to engage and convert new customers, we helped FXTM achieve impressive results of over 1 million organic views... Curious about how we did it? 🤔 Click the link to check out the full story and see how the right influencer strategy can make waves in even the most challenging markets. https://lnkd.in/eEUVGAJK #InfluencerMarketing #CaseStudy #GrowthGorilla #FintechMarketing

Many companies are thinking about their content strategy and looking for momentary success. It’s what Leah Glass, VP of Global Marketing @ Convera, calls “one hit wonders”. To her, “consistency wins the day,” and we should stop posting only to go viral. Hear Leah share her thoughts on the challenges and opportunities of rebranding, establishing a solid brand foundation, maintaining authenticity and transparency in B2B marketing, and much more. https://bit.ly/3SJToaa #GrowthMarketing #FintechMarketing #fintech #TheFMLPodcast

If you’re in B2B, LinkedIn is probably your go-to social media marketing platform. So, how do we leverage the platform effectively? Leah Glass, VP of Global Marketing @ Convera, shared a few insights: “We follow all the standard best practices, like following and posting in groups associated with our buyer personas and we rely on our employees to promote Convera’s message.” Between these two, Convera grew its following on LinkedIn by 150% year over year, just because of the quality of its content. We spoke with Leah about leveraging LinkedIn as your primary social media channel and the challenges and opportunities of rebranding. https://bit.ly/4fEtSgq #GrowthMarketing #FintechMarketing #fintech #TheFMLPodcast

How do you ensure your new messaging resonates with your target audience? According to Leah Glass, VP of Global Marketing at Convera, you will never know 100%. “You can do market research and test, but at the end of the day, you need to go to market to know if it will resonate.” The best thing you can do is just go for it and see how the market responds. We spoke with Leah about maintaining consistency in messaging, the importance of having and how to navigate a rebrand. https://bit.ly/46Ktvgi #GrowthMarketing #FintechMarketing #fintech #TheFMLPodcast

Is it time to refresh your tech stack? According to OakNorth’s Corporate Affairs Director, Valentina Kristensen, it has been refreshed three times since its launch in 2015. With tech evolving rapidly, new players have come to market. You want to ensure you're keeping it fresh across the entire business. Valentina shared her thoughts on adapting to industry changes and leveraging communications to drive business growth. She also covers topics like: - Understanding the value of comms and PR - Customer advocacy and referrals - Having a solid product market fit, and consistent messaging across all channels and teams. Check out the full episode here: https://hubs.la/Q02HqVc_0 #GrowthMarketing #FintechMarketing #fintech #TheFMLPodcast