About us

IMG is a global sports & culture company. We work with organizations, rightsholders and our owned properties to leverage the intrinsic value in their assets, brands and fandom.

Industry
Entertainment Providers
Company size
1,001-5,000 employees
Headquarters
London
Type
Public Company
Founded
1960
Specialties
Sports, Media, Events, and Licensing

Locations

Employees at IMG

Updates

  • View organization page for IMG, graphic

    268,065 followers

    We are honoured to receive a host of nominations for this year’s Broadcast Sport Awards. Our Studios productions have been nominated in eleven categories including production company of the year, while our Archive experts provided incredible footage that brought to life a further four nominated projects. Here’s to a terrific event on 14th November and best of luck to our hard-working teams. #BSportAwards24

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    268,065 followers

    We’re excited to share that Lime, the world’s largest shared electric vehicle company, has selected IMG as its exclusive global partnership’s agency! Together, we’ll accelerate Lime’s international growth by unlocking new opportunities for co-branding and naming rights, helping to shape the future of urban mobility. With Lime’s presence in over 280 cities worldwide, we’re proud to support their mission of creating a more sustainable and connected future. Read more ➡ https://bit.ly/3zRhNnW

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    268,065 followers

    As a Commercial Partnerships Sales Executive at IMG, Jak Alcock connects brands to global media solutions across live sport broadcasts on Sport 24 and Sport 24 Extra. IMG’s Sport 24 is a live sports channel available to airlines and cruise ships, offering passengers real-time access to the world’s best sporting events. “There are limited external distractions to passengers in the sky and at sea, meaning we have a truly captive, premium audience. With long-haul travel in particular, the channel allows brands to tell their story over an extended period with varying lengths and frequency of assets” Find out more about how Jak connects brands to captive audiences globally: https://bit.ly/3TRLKeF #PoweringPartnerships #TeamIMG

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    268,065 followers

    Our European Tour team were on the ground, at the BMW PGA Championship, delivering a 100% hydrogen-powered outside broadcast of the BMW PGA Championship at Wentworth. The only emissions? Drinkable water. Building on the success of similar productions at the 2023 BMW PGA Championship, The AIG Women's Open and the Amgen Irish Open, this is yet another significant step forward in driving innovative and sustainable solutions, doing our part to help make our world greener through our work.

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    268,065 followers

    We’re incredibly proud to spotlight the challenges and triumphs women in our industry face as they navigate their careers while managing fertility, raising families, and taking on other caregiving responsibilities. Earlier this week, we partnered with the Women’s Sport Collective to host a safe and supportive space for women in sports to come together, share their personal journeys, and engage in an intimate panel discussion followed by insightful roundtable conversations. A huge thank you to our inspiring panelists: Jacqui Oatley MBE, Jenny Mitton, Claire Parnell, Natalie Justice-Dearn (She/her), Serena Lloyd-Smith and Michaela MacIntyre. Hosted by IMG’s Hannah Dewar, the panel spoke with honesty and openness on topics ranging from company maternity policies and paternity leave, to experiences with IVF, miscarriage, egg freezing, and adoption. Following the panel, we encouraged transparent conversations and discussion among attendees, further creating a supportive network of women committed to helping each other thrive both in their careers and personal family lives. Here at IMG, we are dedicated to using these insights to advocate for better policies in the industry, ensuring that we learn from the information shared so we can support women to successfully balance building both a career and a family. Thank you to Lizzie Cottrell, Sue Anstiss MBE, and Henni Bateman Williams for their support in organizing this fantastic event.

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  • View organization page for IMG, graphic

    268,065 followers

    Tim Smith, Senior Vice President, Licensing, IMG, shared valuable insights on building lifestyle brands through licensing at Brand Licensing Europe 2024. "Licensing is a powerful tool to engage not only today's consumers but also those of tomorrow. Especially for premium brands looking to attract new customers, brand extension can facilitate entry into more accessible categories while staying aligned with core brand pillars. Not only does this unlock new demographics but can also result in these new brand entrants eventually purchasing core products." Learn more about how licensing can elevate brands here: https://bit.ly/49UsNNL

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    268,065 followers

    According to statistics, 74% of people feel more loyalty to a brand that’s involved with sports and entertainment. A tournament, a match, a goal is no longer just sport but a cultural moment that influences everything from food to fashion. How are brands leveraging the power of sport to create authentic activations that resonate with audiences? We’ve broken down some brilliant brand partnerships from the industry. Read more here: https://bit.ly/4gyajqJ

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    268,065 followers

    Next up, we’d like to introduce Go-Eun Yoon, Brand Partnerships Director at IMG. With over a decade of experience, Go-Eun specializes in forging high-impact partnerships, harnessing IMG’s extensive portfolio to deliver creative solutions that resonate with audiences globally and drive commercial value. “My key priorities are alignment, authenticity, and impact. In other words, the partnership must make sense – it should drive measurable results for both the brand and our rightsholders. To do this, we need to understand our clients inside and out – what their values are, what rights can we offer, and who their fans are.” Find out more about how Go-Eun supports brands in building meaningful partnerships: https://bit.ly/3ZsdHNz #poweringpartnerships #TeamIMG

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    268,065 followers

    We are proud to announce the renewal of our long-standing partnership with the Automobile Club de l'Ouest (ACO), extending our role as the exclusive global licensing representative for the 24 Hours of Le Mans through 2029. This multiyear agreement strengthens our commitment to expanding the global footprint of this legendary race by driving innovative licensing opportunities and forming strategic brand collaborations across all categories. Mickael Andreo, Vice President of Licensing at IMG commented on the agreement “We’re excited to keep working with the ACO to grow the brand through strategic collaborations that reach diverse global audiences, unlock new revenue streams, and enhance fan engagement.” Learn more about this exciting partnership: https://bit.ly/4gxyIMR

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