IMRG

📢 New Report Alert! Supported by Ecommpay eCommerce checkouts: UK retailers reveal their checkout strategy and performance We have surveyed our retail community on their checkout structures, approaches, and outcomes. These insights are designed to help you optimise this critical stage of the customer journey. Benefit from comprehensive insights on: 📄Conversion for multi-page and single-page checkout formats ⌚Checkout average duration times 💳Checkout payment trends + much more! Are you surprised that single-page checkouts outperform multi-page ones, or that registered users show higher conversion rates? Share your thoughts in the comments below 💬 Download the free report here 👉 https://lnkd.in/eyHpAPkp

‘Black November’ is officially here! And Bloomreach has essential tactics to help you boost performance this season! Manuel Tönz, Director of Client Strategy, shares his top recommendations for retailers to drive results: 1️⃣ ‘Automatically categorise customers into loyalty tiers.’ 2️⃣ ‘Create a long-term empathetic relationship with your customers.’ 3️⃣ ‘Take an early access approach.’ 4️⃣ ‘Personalise the product recommendation to each and every customer – and deploy that on every channel.’ 5️⃣ ‘Selling is a lot about psychology. [Engage with] time limited sales.’   Black Friday week (Mon-Cyber Mon) last year saw a decline of -1.9% and IMRG anticipates a decline of -1% this year. However – smart tactics such as personalisation can bring some much-needed growth to the industry 📈. Connect with Bloomreach to gain further advice: https://lnkd.in/dYUagAs   #ecommerce #blacknovember #peaktrading #blackfriday #bloomreach #imrg #personalisation #psychology #customerexperience #onlineretail

How Did eCommerce Perform in October? 📊 This Thursday, November 7th, join IMRG’s Weekly Data Show to dive into October’s eCommerce performance metrics! As the industry’s go-to source for benchmarking data and insights, this session will help you evaluate your performance and gear up for peak season. 🎯 What You'll Learn: • October in Review – Dive into the data and see how the online market shaped up last month. • Early Black Friday Insights – Gain first-week insights into 'Black November' to refine your Black Friday strategy! Save your spot now via the registration link here - https://lnkd.in/eUrUwy84 #eCommerce #BlackFriday #IMRG

📈IMRG’s Weekly Ecommerce Round-up Retailers were hopeful the -3.7% YoY dip in Wk 3 of October was just a temporary setback. However, Wk 4 revealed a steeper drop at -4.7% YoY—the biggest decline since early June 2024. This drop was driven primarily by Clothing retailers, who saw a significant -10.8% YoY downturn. However, it wasn’t all negative! Health & Beauty continued its strong performance with +17.7% YoY growth, and Home & Garden saw a +2.8% YoY lift, led by garden furnishings as customers prepared for Halloween. Tune in next week for October’s final results and early peak trading insights! 🗣️ Matthew Walsh, Data & Retail Director at IMRG #ecommerce #imrg #halloween #clothing #homeandgarden #october

🔍 Ever wonder why customers hit 'Buy Now' instead of abandoning their cart? IMRG’s latest report, created in collaboration with Ecommpay, takes the guesswork out of optimising checkout experiences and shows you exactly how to boost conversions! The report is built from insights gathered from our retail community to answer key questions like: 💡 Single-page vs. multi-page checkout: Which wins for conversion? 💳 Top strategies to increase checkout completion: What payment options, design, and messaging are keeping customers engaged? 🚀 Actionable improvements: From small tweaks to major shifts, learn which checkout features are turning browsers into buyers. All of the answers can be found in this free to download report: https://lnkd.in/eyHpAPkp #ecommerce #checkoutoptimisation #conversionoptimisation #retailinsights #IMRG

New blog article 📝 Key Learnings From Black Friday 2023 To Help Shape Your 2024 Strategy Here’s what we cover: 📊What Happened During Black Friday 2023? 📈Focus on customer acquisition and retention 🏷️Maximise impact with smart discounts and offers 💻Embrace multi- and omnichannel strategies 🚚Enhance the post-purchase experience Supported by: ASK BOSCO® - Marketing AI, Melissa, Mediaworks, RevLifter, Prisync | Dynamic Pricing, SheerID, Awin Global, Tradebyte, PayPoint plc, fulfilmentcrowd, nShift, ReBound Read the full article here 👉 https://lnkd.in/enScdVku

Ready to make this Black Friday your most successful yet? Join our exclusive webinar (Thur 31 Oct) for impactful insights on market trends and winning strategies as we enter the year’s biggest shopping season! In this session, you’ll uncover: 🔹 Market Trends & Predictions Get data-backed insights on what’s driving demand and what’s next. 🔹 Black Friday Tracker Insights Discover what's happening and what to expect with data-backed predictions. Whether you’re fine-tuning your peak strategy or looking to outshine last year’s results, this session is packed with actionable insights. Save your seat today 👉 https://lnkd.in/e87vNEz8    

📈 IMRG’s Weekly Ecommerce Round-up Retailers have started to look ahead to the peak season with greater confidence after the positive results recorded for online sales in September (+3.6% Year-on-Year). Though Wk3 of October saw the sharpest decline tracked by IMRG in nine weeks (-3.8% YoY), it is likely because the same week in 2023 was a tough comparator owing to the great British weather causing growth in product categories such as clothing. Retailers are waiting with great anticipation for what the final week of October will bring, being the final figures before ‘Black November’ begins. Health & Beauty continues to be the top performing product category tracked by IMRG, which is especially unsurprising for this month where many customers will have been preparing for their spooky Halloween looks. Keep an eye out for our post next Friday where we will reveal the final result for October! 🗣️ Andy Mulcahy, Strategy & Insight Director at IMRG #ecommerce #onlineretail #imrg #halloween #blacknovember

New blog article 📝 ‘Sustainable’ Ecommerce Returns Aren’t Working — It’s Time for a Circular Approach ReBound Returns reveal the alarming impact of unchecked ecommerce returns, and the value of circular solutions to reduce the harm caused by both sellers and consumers. Written by: ReBound Read the full article here 👉 https://lnkd.in/ea5AAMwK

Is your returns process ready for peak? Is customer experience at the heart of it? What about returns fraud? Today we have Peter Holloway, Business Development Manager at ReBound providing 5 top tips to optimise the cost of ownership of returns. Find out more about how ReBound can help you here >> https://lnkd.in/e8xTmma2 #ecommerce #retail #online #onlineretail #christmas #peak #BlackFriday #returns #fraud #imrg #cx #customerexperience #returns