Insider Trends

Retail is obsessed with data - to improve the customer experience, to improve conversion, to grow the business - and terrible at using it in the right way. All that data means nothing if you're not putting the shopper first. Luckily, the brilliant Ann Conway was on hand to give us the lowdown on where retailers are going wrong with personalisation and how to connect data to the customer journey. https://lnkd.in/gsUGzt3R

Join us Online for our 'Retail at Christmas Summit this Thursday at 10! 🛍️🎄 We've assembled Lisa Byfield-Green from Retail Week, Patrick Brennan from Trajectory, Katie Lee and Monica Majumdar from Wavemaker UK, Jack Stratten from Insider Trends, Sibulele Mjali from The Diversity Standards Collective, and our own Jamie East, Lauren Dick, and Luke Charles Neal Hand to explore consumer sentiment, predictions, insights, and strategic recommendations to set brands up for success in Q4... Register now to secure your free place 👉 https://lnkd.in/eYwbuGyX #retail #luxury #christmas #planning #media #advertising

Excited to be speaking at the upcomming UK Commerce Media Summit hosted by Criteo next week! Looking forward to discussing the changes, insights, and trends across the commerce landscape with fellow industry leaders. https://lnkd.in/eFSUCd5a #commercemedia #ukcommercemediasummit

Thrilled to be the keynote speaker at the UK Commerce Media Summit hosted by Criteo! Looking forward to discussing the changes, insights, and trends across the commerce landscape with fellow industry leaders. If you’re keen to join the conversation, request an invite here: https://lnkd.in/eFSUCd5a #commercemedia #ukcommercemediasummit 

Had a great day scouting stores in London yesterday with my brother from another retail mother Ian Scott. Fair to say we talked about shops quite a lot. Anyway, among his many brilliant insights he started talking about how the best window designs are often achieved on a low budget - because it's the design and creativity that really matters. I videoed his thoughts outside a great example of this at Canada Goose on Regent Street. PS - I think I only counted 3 people that I angered by filming this on the pavement, which is a personal record for me (normally at least 10).

Yesterday I had the pleasure of spending the day wandering around London with my Retail Twin, Jack Stratten. We popped into the Gymshark store on Regent Street, which seems to evolve and improve every time I visit. Here Jack talks about the use of hand written chalkboards and the workout room that delivers real authenticity to the store experience. By opening the doors to the workout room, it becomes a focal point for shoppers. We rarely buy a product for it's own right, we buy them to do something else. Selling that end use is highly effective. Which is why opening the doors to the workout session is so powerful. Seeing people using the clothing is the best way to showcase them. #LondonRetail #StoreExperience #ISRC

We all have to eat - why not grow your business at the same time? Join our very own retail trends expert Jack Stratten and our friends at Fluent Commerce in London on February 8th for an exclusive brunch packed with insights and best practices. Make sure you've got a seat - we're not sure there's standing room in the back - by clicking the link below.

What better way to wrap up the year than with a podcast reviewing the top ten retail experiences of 2023 from our very own retail mastermind Jack Stratten and the wonderful Ian Scott Listen or watch - whichever you prefer - via the links below: https://bit.ly/47YCiuW https://bit.ly/46WaAgR What were your favourite retail experiences of 2023?