As you can see, the home fixture of our Loyalty Fan Club event was something special! Now, we’re kicking off plans for our Loyalty Fan Club away day, and if it’s anything like the last one, it’s going to be pretty incredible! In 2025, we’re taking the excitement on the road to a brand new location. 🤫 If you missed the last event, check out the video below and hear what some of our attendees had to say. Stay tuned for more updates and get ready to put your name down. Trust us, you won’t want to miss the next fixture! ⚽ #LoyaltyFanClub #LoyaltyMarketing
The Marketing Lounge Partnership
Advertising Services
Lower Stretton, Cheshire 2,356 followers
Martech agency specialising in rewards, incentive, and loyalty marketing.
About us
We are one of the UK’s only combined incentive, loyalty, partnership and CRM agencies – providing the ideas, planning and delivery of campaigns for some of the UK’s biggest companies. We specialise in Financial Services, Insurance, Utilities and the Automotive sectors and are experienced in Retail and Telecoms. We pride ourselves on delivering campaigns that delight customers and deliver results – it’s what we love to do. With a team of in-house specialists we work on the full end to end journey, from the lightbulb ideas moment and proposition development through to campaign design and delivery, customer services and fulfilment. A true, full-service agency. Delighting Customers: All of our campaigns have the ultimate goal of delighting customers. In a commoditised marketplace, emotion is key and we work hard to help forge a strong emotional connection between your brand and your customer. Be it through longer term CRM solutions, surprise and delight activity or carefully selected incentives, MLP are experts in bringing emotion, warmth and good feeling to any industry or campaign. We delight! Delivering Results: Our campaigns have the aim of driving positive ROI. We routinely see strong uplifts in click conversion, overall sales, retention and cross sell rates. With our unique full-service, we ensure that clients don’t need to visit multiple agencies when seeing a campaign develop from inception to delivery. Our in-house teams include creative, web development print, fulfilment and customer service. Many of our team members have client-side experience; we know what hurdles you face when delivering campaigns. Our aim is to make campaign delivery seamless and straight forward – and we deliver! Get in touch via www.mlp.agency
- Website
-
http://www.mlp.agency/
External link for The Marketing Lounge Partnership
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Lower Stretton, Cheshire
- Type
- Partnership
- Founded
- 1998
- Specialties
- Incentives, Fulfilment, Loyalty, Goodwill, Gifting, Rewards, Retention, Acquisition, Automotive, Financial Services, Electrical, Banking, CRM, Insurance, Customer Service, Telecoms, Energy, Utilities, and Affiliates
Locations
-
Primary
Walnut Tree Farm
Lower Stretton, Cheshire WA4 4PG, GB
Employees at The Marketing Lounge Partnership
-
Glen Allen-Ankins
-
Simon Jamieson
Managing Director at MLP | Top UK Martech Agency | Rewards | Loyalty | Partnerships | Delighting Customers | Delivering Results | Creating Positive…
-
Chris Paterson
CEO and Founder - The Marketing Lounge Partnership
-
Kate Wynne
Senior Account Director at The Marketing Lounge Partnership
Updates
-
Yesterday, we threw a pyjama party to support Zoe's Place Baby Hospice, Liverpool. 💛 Zoe’s Place provides essential care for babies and infants with life-limiting and life-threatening conditions, and they’re currently on a mission to raise £5m by November 9th to secure a new home for the hospice. With yummy breakfast butties and a silent auction offering prizes like extra days off and gift cards, we’re thrilled to share that we raised a fabulous £1,800! With many of our team members from Liverpool, supporting local charities like Zoe’s Place is close to our hearts. Events like these remind us of what we can achieve when we come together as a community and we’re so proud to create a culture that’s full of compassion and care. ❤️ A huge thank you to our amazing staff for showing up and making this happen - well done team!
-
+1
-
We’re excited to announce that MLP will be exhibiting at AM Live 2024! Join our Automotive team, Chris, Daniel, Paul, Grant, David and Stuart at this year’s event, where we’ll be exploring how MLP can help fuel your enquiries, accelerate conversions and drive customer loyalty. Plus, don’t miss our Spin & Win with fantastic prizes up for grabs! Be sure to make a pit stop at Stand C20 to connect, collaborate and exchange ideas! We can't wait to see you all there! #AMLive
-
We love a happy, positive post to see us into the weekend…so this one is perfect! ⚽ We’re excited to share some of the best moments from our Loyalty Fan Club event. Learnings, connections, inspiration and a whole lot of fun. We had an amazing time with you all! And the fun’s just getting started! Keep an eye out, a London away day fixture for Loyalty Fan Club could be just around the corner. 👀 Hotel Football - A Tribute Portfolio Hotel #LoyaltyFanClub #loyalty #customerengagement
-
Wow! What can we say about Loyalty Fan Club 2024! A massive thank you to everyone who attended and contributed, making the event such a success. It was amazing to be surrounded by some of the biggest brands and top CRM and loyalty experts. We started with some brilliant guest speakers on our fandom panel. Big thank you to Ellie Cross, Sam Taylor, Chris Willingham and Nicola Matthews for your insight, and to Hugo Hensley for his fascinating Q&A on brand value. All of our teams then took part in a series of workshops to help them put together a proposition for their sector brief. Our incredibly talented designers worked through the night, and the teams presented their ideas. The battle for the Loyalty Cup was so close, with just 1 vote separating 1st and 2nd place! Huge congratulations to our eventual winners, Banking Bayern Haley Peacock, Sam Taylor, Fred Adodoadjie, Helen Everitt, Maisie Fear, Cert. DDM, Helen Guy, George Jones, Susannah Seccombe and Christan Slawinski for lifting the cup! We hope everyone who came had as much fun as we did and went home with fresh ideas and inspiration to help you turn your customers into fans. 🏆
-
+5
-
Day 1 complete ✅ a brilliant day with some fantastic workshops, followed by presentations tomorrow 🐄⚽️💜 #loyalty #loyaltyfanclub #loyaltyevent
-
Kicking off the loyalty fan club event! ⚽️ Attendees arriving, shirts personalised- can’t wait for the fun to start!🐄💜 #loyaltyfanclub #loyaltymarketing
-
+2
-
In just 2 days, our Loyalty Fan Club event is set to kick off and we couldn’t be more excited! With fresh ideas, new connections, and innovative concepts on the agenda, we’re excited to dive into the experiences and discussions that will be held. We can't wait to meet everyone attending and help turn customers into fans! P.S. Here's a sneak peek 👀 What do you think?
-
Kicking off the final countdown! ⚽ Only one week to go until our Loyalty Fan Club event, and we’re busy playing friendlies and getting our starting 11 ready. Prepare to dive into an exciting day of sharing ideas, exchanging experiences and building valuable connections while teaming up with fellow attendees for a chance to win the Loyalty Cup! 🏆 We can't wait to meet everyone and work together to turn customers into fans! Here’s a sneak peek of what’s to come... If you have any questions, please email us at loyaltyfanclub@mlp.agency.
-
FINAL CALL for your free tickets to The Loyalty Fan Club - an exclusive, invite-only event focused on customer engagement, value and loyalty. 📢 For any of our brand loyalty and marketing connections, this is an event not to be missed! Connect with leading industry experts, thought leaders and passionate professionals while collaborating with your teammates on a brief on how to maximise customer engagement and loyalty. Limited tickets are available exclusively through MLP invitation or The Marketing Society (no agencies, brands only). To register your interest or learn more, email loyaltyfanclub@mlp.agency. Be quick - registration closes TODAY at 8 pm!