The “Boxing Day bounce” was well and truly present in 2024! Here at OnTheMarket we loved seeing lifts across our site and its functions:
⬆️The number of visits to our site increased by 77% compared to Boxing Day 2023
⬆️The number of individual users visiting OnTheMarket.com increased by 66% compared to the year before
⬆️ Most helpfully for our agents, the number of leads generated on Boxing Day more than doubled, increasing by 115%!
However, it wasn’t only Boxing Day that saw year-on-year increases on the site! During the post-Christmas period (Boxing Day to New Year’s Day), sessions increased by 45%, individual users went up by 40% and those all-important leads saw a rise of 64%. 📈
In fact, when we compared the whole of December 2024 to the whole of December 2023, there were increases across the board 😁
- Sessions on the site increased by 41%
- Individual users went up by 33%
- The number of leads saw significant growth in numbers, increasing 58%
Jason Tebb, President of OnTheMarket, said:
"It’s fantastic to see that the investment made throughout 2024 is resulting in significant increases in high-intent leads for our customers . It’s clear that confidence in OnTheMarket is growing, among both agents and consumers. We will continue to invest in our platform, our services and our people to provide the best experience to all and make progress in our mission to become the UK’s no.1 property portal. Bring on 2025!"
